1358 



The Weekly Florists^ Review* 



MAitcii 21, 1907. 



NET YORK. 



The Market 



I'^astcr will lu' only :i week away 

 ■wlu'ii this issue rcaclu's the readers in 

 .\e\v \()iU. If the ileliylili'ul S|irin<i' 

 weatiier of the lirst of the present week 

 rtmtiniies. jjorists cannot ask for a 

 more lielpfui teinjierat ure. Xo |)lant 

 \\ra|(|»in}i, no unsat isfactctry deliveries. 

 A frreat Kaster for all and the best, Jet 

 us liope, that llorieuUure has <'ver 

 known from one end of the l)roa<l Ijind 

 to the other. Kvi'ry department of the 

 florists' l)iisiness deserves it. The 

 growers have iiad a strenuous winter, 

 lifflit supply, continuous cold, tremen- 

 dous coal hills and now low j)rices for 

 their products. May Kaster put them 

 all )ia(d\ on easy strec^t ayain. 



'I"he retailers feel, more than any 

 other industry in this lujr city, the ])an- 

 icky conditions in the stock market. 

 Outside of Xew ^'ork it is not easy to 

 realize the immense difference in flower 

 huy in<i which this occasions. Wail 

 street is the Xew \'ork retail florists' 

 barometer. A rising market and pros- 

 j)erity there nu'an j^ood buying and o|i- 

 timism in the llower shops of the me- 

 tropolis. If the ])resi(lent and Law^son 

 will devot<' themselves to the country's 

 weal and to new carnations, the rail- 

 roads, the cro|)s and the markets will 

 take <'are of t henis(d\-es. Kvervthiny 

 will look liiiyiiter by March ;{|. Kvery 

 jfood ]»lant is already ordered. Wher- 

 ever ] yo I hear the same story and see 

 the eviilence of it. R(>ally, I do not 

 believe there will be one j)erfect plant 

 in any j;re(>nliouse within fifty miles 

 remaining unsold four days before the 

 Kaster festival lu'f^ins. To speidfy the 

 centers of the plant* industry here and 

 do eacii om^ justice woidfl use up every 

 jiajje of this l)ijr nund)er. Of the ex- 

 cellent results a(diie\-eil by our ex|)ert 

 j^rowers the past speaks with no uncer- 

 tain voice. ShipnuMits from here go to 

 every ])art of the country. Tliere may 

 be a scarcity of ramblers, for many 

 liave failed to bud and bloom, espe- 

 cially the Dorothy I'erkins. I'rices are 

 about the same as in 11)0(5. The si/.e 

 at $2 is th(> most ]>opular and brings 

 easily .1'.) a plant at retail, ril)l)ons and 

 pot covers inidutle(l. 



Lilies have all Ikhmi booked at 12 

 cents per bud; very few S(dd at 10 cents 

 and these only the smaller flowers. 

 From now on tiie bcdated buyers will 

 ])ay ]") cents and I will not be surprise<l 

 to see the price so.'ir to 20 cents before 

 (iood Friday. So Tiuudi for a movable 

 Kaster. In addition to j)lants of lilies 

 and ros(>s there are lilacs, ericas, rho- 

 df»(l(Midrons. liydrangeas, acacias and 

 azaleas in endless profusion. 



1 note a year ago the ])i'oj)hec_\' was 

 fulfilled, as to the two dull weeks be- 

 fore Kaster, and it was stated that 

 similar results might be expected in 

 1907, and here they are. A year ago 

 roses were scdling at $10 a fhousaml 

 and good H«>auties were (juoted at $2..')0 

 per do/.en. Brides and Maids at .$.") per 

 liun<lred. Violets and carnations re- 

 ceded to the lowest of the year and the 

 (juality of everything was superb. After 

 all, you see we are ahead of last y(>ar 

 and things are not so black as they 

 look. Nothing like com])arisons to cre- 

 ate contentment, especially if it can be 

 shown that ])rogress is being inad(> and 

 the sun is still shining. 



Carnations will be scarce for Kaster 

 and ])rices will advance. This is a free 

 tip, the sajne ;is the one T gavP on 



lilies. Roses will be abundant, Beau- 

 ties especially, and of violets, as of tiie 

 stars, no man can number them. Jieau- 

 ties f(dl to $5 a do/,en Marcii 18, the 

 best of them. .All roses went dowji, 

 and violets suridy touched bottom 

 for the season. Some of the whole- 

 salers closed out as high as 50,000 at 

 a clip; as to what he got for them, I 

 refuse to answer. There have been a 

 lot of "brain storms" of late in the 

 wholesale district. 



Of bulbous stock there is no end. 

 Like a river wide and deep, the tide 

 flows in. There is a great abundance of 

 valley. Orchids, a dozen varieties, are 

 announced at headquarters and many 

 orders from other cities are coming in. 

 Orchid growing is rapidly increasing in 

 this vicinity and yet the demand grows 

 more rapidly. 



Various Notes. 



Tlu! New Yorkers who attended tiie 

 rose convention have given glowing ac- 

 counts of their enjoyment and its suc- 

 cess. Messrs. Traemlly, C.uttman, 

 O'Mara, Sheridan, Langjahr, Coilding- 

 ton. Sawyer, Moore, Hagley, Schultz 

 and Manda represented the metropolis. 

 The call upon the President, the inter- 

 view with the interstate commerce 

 committee and the banquet were the 

 ))leasantest memories. 



Among the distinguished visitors in 

 the city last week were Phil Breit- 

 ineyer, of Detroit, and Peter Crowe, of 

 rtica. As usual, Harry Bunyard 

 guided them through the intricacies of 

 "the great white way." 



(ieorge Powell lectures at the Amer- 

 ican Institute, this week Wednesday, 

 on "The Culture of Small Fruits, How 

 to Start and Manage Strawberries, 

 Kas])berries, Blackberries and Cur- 

 rants." Next week Wednesday Henry 

 Si(dire(dit, Sr., will give an illustrated 

 lecture on "Kaster Plants and Home 

 Decoration. " 



Traendly & Scheuck's lieutenant is 

 very ill with pleurisy. 



r. (!. Scollay, of Brooklyn, who en- 

 dured an ()j)eration for apj)endicitis 

 some weeks ago, is slowdy recovering. 



Then* is a fine new five-story build- 

 ing about completed at Jacobs & Son's, 

 on Flushing avenu<', Brooklyn, where 

 everything in gre(>nhouse material will 

 have abundant room and convenience. 

 This firm reports a great increase dur- 

 ing the last year in every dejiartnu-nt 

 of the industry. 



y. K. Pierson, former vice-president 

 of the Eose Society, was so enthralled 

 by Winsor and its requirements that 

 he was obliged to cut out the rose con- 

 vention. So nuudi for the new carna- 

 tion that the B(>auty king has added to 

 his harem. 



The auctions are on at Klliott's twice 

 a week and prices are declared satisfac- 

 tory. Im|)ortations are arriving daily. 

 So far there is no opposition. There is 

 some talk of an auction mart uptown, 

 near the wholesale district, also a ])liint 

 market. The latter is one of the "Lily 

 King's" ambitions and he has a good 

 place for the venture, at 1 AVest Twen- 

 ty-eighth strtvt. 



Anton Schultheis intends tearing 

 down half a dozen of his smaller houses 

 this summer and building three fiiu', 

 modern ones in their ])laces. His val- 

 lev, gardenias and bulbous stock are 

 handled by Jos. S. Kenrich. 



( harle:^ Fraser, of Tiiclimond Hill, has 

 sold his business to Charles AViese, who 

 has been for nine years in the bulb and 

 seed department of J. M. Thorlnirn & 



(■(». Mr. Fraser will give his attention 

 to landscape architecture and civil en- 

 gineering. 



David I). Howells is now in charge 

 of the flower and ])lant department at 

 the Knickerbocker hotel, one of the 

 finest hostelries in the world. A splen- 

 did roof-garden is to be added this 

 spring and Hiram T. Jones, of Kliza- 

 betii, has been fortunate in securing 

 the contract for its construction. 



S. Masur, Brooklyn, will remove on 

 Alay 1 to larger quarters, next door to 

 his present store, aiul will fit it up to 

 compare with any of the flower stores 

 of the City of Churches. Mr. Masur 

 last week had some very handsome de- 

 signs for the Trowbridge funeral, ag- 

 gregating close to four figures. 



Jt is reported that one of the largo 

 wholesale c^t flower houses of Brook- 

 lyn has decided to eliminate that de- 

 ])artment altogether and devote its en- 

 tire space and energies to the florists' 

 su])ply business, for which Brooklyn 

 and Ijong Island provide an unlimited 

 and rapidly increasing field. 



W. H. Kuebler finds his big store 

 already limited in room for his growing 

 business, which he says has nu)re than 

 doubled since Easter, 1906. Brooklyn 

 is loyal to its own. 



St. l^atrick's day was celebrated by 

 many of the florists with artistically 

 decorated windows in green, with rib- 

 bons, flags and harps much in evidence. 

 J. J. Foley, on the Bowery, especially 

 threw hims(df. Mr. Foley is a native 

 son of the Kmerald Isle and 1863 is the 

 year of his birth. He is a graduate of 

 Alex MeConnell's. His business is an 

 extensive one and he has ambitions to- 

 wards the swell uptftwn section. Mr. 

 l'\)ley has a handsonu' home in Madi- 

 son, with horses, antes and all the 

 modern accompaniments of i)ersistent 

 devotion to duty. 



Ale.x Mc( Onnell will enjoy his first 

 Kaster this year in his new store, in 

 the Arcade. Two vacant stores in the 

 sanu* buihiing will give him all needed 

 room and he has every reason to expect 

 his greatest sales vohnne. 



Win. H. Donohoe has added an extra 

 store for Easter to his conveniences, on 

 Twenty-iunth street, close to Broadway. 

 His ])rogress has been continuous dur- 

 ing the year and he is ready for the 

 anticipated im-rease in Kaster orders 

 in the city and out of it. 



For extent and showiness of window 

 decoration and extensive conveniences 

 no firm enjoys greater opportunities 

 than David 'ciarke's Sous, at 2139 

 Broadway, close to Seventy-second 

 street. This firm has a venerable rec- 

 ord. Kifty-eight Kasters have come 

 ami gone since the house was estab- 

 lished. 



Jos. Leikens wears the sanu> smile 

 he sported a year ago, only a little 

 broader, and no wonder, when his Bel- 

 mont hotel and Newport branches are 

 considered ami the nearness of his de- 

 )»arture for millionairedom realized.. 

 The Newport season begins with him 

 early in April. 



If anything on Broadway will stop 

 the jiromenaders and take away gen- 

 eral attention from the Kaster bonnets, 

 it will be A. Warendorff's windows. 

 They are always artistic, novel, en- 

 trancing and never so striking as at 

 Kaster time. Mr. Warendorff has been 

 very close to the border since Kaster, 

 190(5, but now looks good for another 

 iialf centurv. 



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