ini 



The Weekly Florists^ Review^ 



Mav 16, 1\)7. 



\ 



We are 

 headquarters 

 this year 

 as usual. 



White - - $1.00 per doz. 



EOlid Red - - 60c per doz. 

 o 



i 



o 



N 



Supplies 

 every day 

 from now 

 to July 4. 



All other atock in aeaaon at current 



market prices. Wa always can 



fill orders if stock is to be 



had in this market. 



48-50 Wabash Ave., 



KENNICOn BROS. CO. aSo 



Mention The Review when you write. 



May 30, and, as no great number of out- 

 door flowers are expected to be avail- 

 able this year, a still further increase is 

 anticipated. In fact, a large number of 

 inquiries already have been received from 

 buyers who ask prices on large lots. The 

 indications are that there will be an 

 abundance of roses. With favorable 

 weather there will be a good supply of 

 carnations, but wholesalers are not will- 

 ing to book advance orders for carnations 

 except at an open price or at an advance 

 over last year. Of miscellaneous flowers 

 there will be large supplies and, except 

 for carnations, no special advance in 

 prices is anticipated. 



Peony Prospects. 



There are only two or three sources of 

 supply for early peonies. These are now 

 sending in larger quantities than the 

 market requires, with other stock so plen- 

 tiful, and the peonies are going into cold 

 storage for Memorial day. The quality 

 of the stock is not up to last year, due 

 to the cold weather, which has apparently 

 resulted in shorter stems and smaller 

 flowers than usual, but the first blooms 

 never are up to the later ones. Advices 

 are to the effect that while the early 

 crops will be small, there will bo enough 

 to go around at Memorial day and an 

 abundance after that. 



Louis Winterson Goes West. 



Louis H. Winterson will leave the E. 

 F. Winterson Co. May 25 and about June 

 1 will depart, with Mrs. Winterson and 

 Iheir household appurtenances, for Seat- 

 tle, Wash., where they will make their 

 home. Mr. Winterson goes west to take 



charge of the office end for a firm of 

 (/hicago brothers who are going into 

 business at Seattle, backed by ample 

 capital. It is a proposition which sim- 

 ply looked to be too good to pass up. 

 Ix)uis Winterson has been associated with 

 the E. F. Winterson Co. for a number 

 of years and, while all will rejoice in 

 his good fortune, his departure will be 

 regretted by many, for he is one of the 

 best-liked young men in the market. 

 Prior to last December he was secretary 

 of the Chicago Florists' Club. 



Qub Will Advertise. 



At its meeting May 9, the Chicago 

 Florists' Club appropriated a sum of 

 money for the employment of a press 

 agent to see what can be done in the 

 way of securing publicity for the trade 

 in the local newspapers. 



There was a long discussion of adver- 

 tising, particularly as affecting the re- 

 tail business. There was unanimous opin- 

 ion that all kinds of advertising are 

 good, but that newspaper advertising is 

 best. A number of the members told of 

 the far reaching and lasting effects of 

 some of the advertising they have done. 

 The idea of the club in appointing a 

 committee consisting of C. Frauenfeld- 

 er, Louis Wittbold and a newspaper 

 man to advise with a press agent is to 

 secure the insertion in the daily papers 

 of seasonable articles suggestive of the 

 way flowers and plants may be used. It 

 is certain that interesting articles of 

 this character wilkbe a great education- 

 al factor and result in a much larger use 

 of flowers. The club's appropriation is 

 necessarilv a small one. It will suffice for 



a few weeks' trial. If the trade is 

 pleased with the work, it will shortly be 

 necessary to provide for its continuance 

 through private subscription. 



A communication was read from Ben- 

 jamin Hammond, secretary of the Bose 

 Society, with regard to preliminary ar- 

 rangements for the rose show next 

 March. A committee consisting of Aug- 

 ust Poehlmann, Leonard Kill and Philip 

 Schupp was appointed to work out the 

 details. 



Forty Years Later. 



Andrew McAdams has been located in 

 Hyde Park since 1869 and in all that 

 time, he says, he never has seen a season 

 so unfavorable as this. Although bed- 

 ding out along the lake never can be 

 started before May 20, he is badly 

 crowded because it has not been safe to 

 move the young stock outside to make 

 the usual space for the plants shortly to 

 be sold. As a result the geraniums and 

 other plants are becoming drawn. Mr. 

 McAdams prides himself on growing his 

 4-inch geraniums just a shade better than 

 anyone else in town and always has sale 

 at $2 a dozen for more than he grows. 

 He has them now in good bloom. Mr. 

 McAdams says that he has found noth- 

 ing to beat S. A. Nutt. A variety grown 

 quite largely, called Mary McAdams, 

 originated on the place several years ago. 

 It is a robust plant, carrying big trusses 

 of blooms, the individual flowers of re- 

 markable size. The color is hard to de- 

 scribe; Mr. McAdams calls it cerise, or 

 salmon scarlet. He sells this variety 

 at $3 a dozen. 



Mr. McAdams has a bench of ferns 



