

,; ^^>-.y"^>..,^ 



July 4, 1907. 



ThcWeekly Florists' Review. 



21 



ROSE PLANTS.... 



Maid, Bride, Gate, Chatenay, Riciiinond, Liberty 

 3j^-iiicli, $60.00 and $75.00 per 1000. 



CUT PEONIES Colored 



$4.00 and $5.00 per 100; $30.00 per 1O0O. 



DURING JULY AND AUGUST STORE CLOSES 6 P. M. 



S. S. Pennock=Meehan Co. 



1608-18 LUDLOW ST., PHILADELPHIA, PA. 



Mention The ReTlew when you write. 



WHEN YOU SEE IT YOU WILL LIKE 



Pioeiiiolilii 



The qualities of this grand novelty have been passed on 

 by many growers and retailers. All are enthusiastic 

 about its alluring beauty and usefulness. It is the 

 most graceful of all Nephrolepis. 



All orders filled in rotation. 



Good strong plants from 2%-inch pots, $4. GO per 

 doz.; $25.00 per 100; $200.00 per lOOO. 

 50 at 100 rate. 500 at 1000 rate. 



READY IN SEPTEMBER 



WM.P.CRAI6, 



1305 Filbert 

 Street 



Philadelphia 



Mention The Review when yon write. 



PHILAl/BLPHIA. 



The Rising Eastern Market. 



Conditions liave improved slightly in 

 the cut flower market. The supply has 

 fallen oflf; the demand is about equal to 

 that of a week ago. There is enough 

 business of the discriminating kind to 

 make occasional flurries in the higher 

 grades of several standard varieties — 

 Kaiserins, long-stemmed Beauties, carna- 

 tions equal to shipping requirements, 

 and fancy Maids, chiefly from down east, 

 have all experienced times of demand. 

 The bulk of the business, however, is 

 cheap. The prices are so low they do 

 not pay cost of packing. Carnations of 

 iwor grade are useless. Sweet peas are a 

 loss to the grower and to the whole- 

 saler, except in rare instances. Local 

 peonies are entirely over. The cold stor- 



age supply has been drawn upon suffi- 

 ciently to exhaust the white, which were 

 not overplentiful. Colored varieties will 

 be obtainable for some time. Lilium can- 

 didum has arrived, also coreopsis. There 

 is a slight demand for greens. 



Review of the Year. 



The season is over, .luly 1 to .Fune 30 

 is the generally accepted business year 

 with florists, seedsmen, nurserymen and 

 supplymen. Stock is at the lowest point. 

 Stock-taking and balancing of accounts 

 are in order on all sides. A glance over 

 the twelve months just ended is full of 

 interest. 



The demand for cut flowers commenced 

 earlier in the fall and was better sus- 

 tained than ever before. October and 

 Xovember were unusually active months, 

 with no serious overproduction, such as is 

 usual during a part of October and dur- 



ing the height of the chrysanthemum 

 season early in November. December was 

 the best month of the year, with prices 

 well sustained throughout the holidays, 

 being remarkable in this respect. A 

 ( iiange came after January 1. The heavy 

 yield, absence of sunshine and unseasona- 

 bly warm weather, followed by cold, 

 stormy weather, played havoc with the 

 supply, reducing it to an absurdly small 

 quantity. The demand was active, prices 

 ruled high ; higher in many cases than 

 seeme<l possible in view of the increase 

 in glass area during the previous sum- 

 mer, but the volume of business was un- 

 satisfactory. Lent came early, February 

 13 to March 30. It was fair, some varie- 

 ties of flowers being scarce and high in 

 price, while others were plentiful and 

 very low. Easter was most unsatisfactory, 

 owing to the midsummer weather pre- 

 vailing during Passion week. The volume 

 of business was unprecedentetl, but com- 

 plaints were never so numerous. April, 

 May and the first half of June were most 

 remarkable, the demand being so heavy 

 that a phenomenal increase over the cor- 

 responding period of last year is reported 

 in many cases. The supply, owing to the 

 late spring, was excellent, values being 

 well maintained. 



With the plantsmen it has been an ex- 

 cellent year. Foliage plants were a lit- 

 tle more difficult to sell in the fall than 

 usual, prices ruling low. This was more 

 than made up during the spring, when a 

 wonderful demand swept clean the 

 benches of the growers at most remunera- 

 tive figures. The demand for blooming 

 |ilants was heavier than ever before, both 

 at Christmas and at Easter, the warm 

 wave so detrimental to the cut flower 

 market before the latter holiday being a 

 positive godsend to the plantsmen. Qual- 

 ity was an essential wliere good prices 

 were obtained. The bedding plant sea- 

 son, though retarded by cold, wet 

 weather, has, on the whole, lieen excellent. 

 The business in hardy roses, in hardy 

 perennials and in vegetable plants in 

 pots has shown marked increase. 



The seedsmen have had a long spring, 

 enabling them to get orders out in better 

 shape than is possible when their busy 

 season is concentrated into a few weeks. 

 The replanting so general with certain 



