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Fbbbdabt 13. 1908. 



The Weekly Florists' Review* 



23 



MRS. JARDINE 



THE NEW FORCING ROSE 



"We offer this rose for March delivery and recommend it most highly for com- 

 mercial use. The color is a bright, pleasing pink, shading in the outer petals 

 to sahnon-pink* It produces flowers on long, stiff stems from early fall until late 

 summer and is considerably more prolific than Bride or Bridesmaid. ^ ^ j* 



Price, 2%-in. pots, $30.00 per 100 ; $70.00 per 250 ; $250.00 per 1000 



Grafted Stock add $5.00 per 100 



We can supply a limited quantity of cut flowers of Mrs* Jardine, $4.00 per do2.; 3 days' notice required. 



WRITE FOR OUR DKSCRIFTIVi: CIRCULAR. 



S. S. PENNOCK-MEEHAN CO. 



1608-20 LUDLOW ST., 



THE WHOLESALE FLORISTS OF 



PHILADELPHIA, PA. 



Mention The RcTlew when you write. 



^icheU's Reliable Aster Seeds 



Queen of the Market 



Extra early; a popular variety for florists. 



Crimson 



Dark Blue . 

 LiKixt Blue. 



Pink 



Wblte 



Trade pkt. 

 20c 



20c 



20c 



20c 



20c 



Oz. 

 60c 

 60c 

 60c 

 60c 

 60c 

 60c 



Mixed, all colors 20c 



Early Wonder 



Comes into bloom several days before Queen 

 of the Market. Per pkt. Oz. 



Pink 40c $2.50 



Pure Wliite 40c 2.00 



Extra Early Hohenzollern 



As early as Queen of the Market; of the 

 Comet type. Tr. pkt. Oz. 



Azure Blue 40c $4.00 



Bride, White changing to Rose. 30c 2.00 



Crimson 40c 4.00 



Pink 30c 1.50 



Wliite 30c 1.50 



Michell's Improved 



Sempie*9 Branching 



A strain obtained by years of careful selec- 

 tion. Tr. pkt. Oz. Tr. pkt. Oz. 

 Crimson ..40c $1.50 Shell Pink 40c $1.50 



Lavender. .40c 1.50 Purple 40c 1.50 



Rose Pink 40c 1.50 WUte .... 40c 1.50 

 Mixed,iall colors 40c 1.50 



TOBACCO DUST (Hunt's) S5 SS^^gfa™"' 



(Only one kind.) Ligrlits promptly without kerosene and bums 

 completely. 100 lbs., $3.00. 



Onr Catalograe tor Florists Now Ready. 



HENRY F. MICHELL COMPANY 



Market Street, above 10th Street, - . ■ PHILADELPHIA, PA. 



Mention Ths Hrlew when yog writs. 



tural Society February 10. Do you know 

 what "diatoms" may be? 



H. Bayersdorfer & Co. report the ar- 

 rival of many choice things by the S. S. 

 Andalusia. I can't tell you what they 

 are until next week, or maybe the week 

 after. 



The senior member of the firm of Col- 

 lins & Roberts, of Boston, was in town 

 this week. Mr. Collins, who formerly 

 represented Whipple & Co., of the Parker 

 House, has many friends in this city. 



The junior partner of "William J. 

 Baker has called my attention to some 

 exceedingly fine sweet peas, pink and 

 white, now coming into their wholesale 

 commission house. 



George Auegle pointed out some fine 

 heliotrope ivith long stems on the tables 

 of the Philadelphia Cut Flower Co. a few 

 days ago. This really exquisite flower 

 h^s lost many friends owing to its tricki- 

 nesa. For some unknown reason it will 



not always last, even when perfectly 

 fresh. Certain conditions suit it, while 

 other conditions cause it to wilt easily. 



The Florex Gardens are greatly pleased 

 with the success of their new carnation 

 houses. Winsor, White Perfection and 

 Beacon have done exceptionally well with 

 them. 



John C. Gracey says that business in 

 both his uptown stores has been excellent 

 since New Year's. 



The Leo Niessen Co. has a pretty 

 flower in pink Iselia. 



J. Liddon Pennock, junior member of 

 the firm of Pennock Bros., who has been 

 ill with typhoid fever, is happily recover- 

 ing rapidly. 



Edward Reid believes that the grower 

 of Easter plants will have a great chance 

 this season. 



Everyone speaks well of the paper read 

 by Edmund A. Harvey before the Flo- 

 rists' Club February 4. 



Samuel Lilley, who is considered the 

 soul of good fellowship and geniality, 

 can, when occasion requires, exhibit the 

 sternness of a Spartan. Phil. 



NEW YORK. 



The Market. 



Last week was a cold one in the New 

 York wholesale cut flower market in 

 more than one sense of that cheerless 

 word. Zero weather was on tap, and the 

 business was chilled to its marrow-bones. 

 ' ' Not in twenty-two years have such con- 

 ditions prevailed," says one of the au- 

 thorities who has seen the ups and downs 

 of the wholesale trade here for nearly 

 a quarter of a century. 



The present week opens with milder 

 weather, but, except as to roses, with a 

 clogged condition of the wheels and con- 

 gestion at every turn. Especially is this 

 noticeable in the carnation section; never 

 so many reaching the market as now, 

 never the wonderfully attractive variety 

 and, as to quality, perfection. Thou- 

 sands of the finest were sold February 

 10 as low as 2 cents, and in large lots 

 even this low figure was sometimes cut 

 in two. The street merchants are much 

 in evidence and, with the milder weather, 

 there is hope of a distribution of the 

 immense shipments. 



From now until Lent, society, that part 

 of it that has not gone to Florida, will 

 excel itself in elaborate dinners and 

 decorations and the retailers will keep 

 the ball rolling. There must be improve- 

 ment from now until Easter, because one 

 cannot get farther than the bottom of 

 anything. 



Roses hold up well, at any rate. Why, 

 with everything else below zero! Be- 

 cause they are like hens' teeth, mighty 

 scarce. Beauties stay around 75 cents 

 for the selected and Maid, and the other 

 roses up at 10 cents to 12 cents. Maybe 

 they, too, will drop, for the crop is 

 coming fast and doubtless there will soon 

 be enough and to spare. 



Of violets, what can one say that is 

 true and at the same time encouraging 

 to the patient and persistent grower? I 

 give it up. Thousands of specials were 

 as low as 40 cents a hundred all last 

 week and the leftovers were simply left, 



