18 



The Weekly Florists' Review. 



March 12, 1908. 



Notice To 



THE FRUIT AUCTION COMPANY, New York City, 

 beginning at an early date this spring, will inaugurate daily 

 auction sales at wholesale of plants, etc. 



^ Exceptional facilities provided in our new building, centrally 

 located at 200, 202 and 204 Franklin Street (cor. Washington 

 Street). 



Q Date of initial sale will be announced in next issue of this 

 paper. 



^ For terms and all other detailed information, address 



The Fruit Auction Co 



p. o. Box 640, NEW YORK CITY 



Correspondence and personal interviews cordially invited. 



Payments will be made to sellers of plants the day following sale. 



The movement to sell plants by auction at wholesale has the support and 

 commendation of leading growers and importers. 



Mention The Review when you write. 



received invitations to attend, but most 

 of them had previous engagements. 



M. C. & J. E. Hauswirth report a 

 good business in the Auditorium Annex. 

 They are receiving many letters and tele- 

 grams from those in the trade in other 

 cities who have orders to deliver in Chi- 

 cago. 



There have been a number of visitors 

 in town this week, one of them being B. 

 Myers, of W. J. Palmer & Son, Lan- 

 caster, N. Y., who is getting figures on 

 material for three new greenhouses. 

 Otner visitors were J. E. PoUworth and 

 W. A. Kennedy, Milwaukee; B. Latham 

 and Hugh Will, Minneapolis; Mrs. A. L. 

 Glaser, Dubuque, Iowa. 



NEVYORK. 



TheMarkeL 



The week opens with spring weather, 

 following last week's rains, and the last 

 signs of winter are obliterated. Every 

 variety of stock is abundant now, includ- 

 ing roses. Beauties have fallen to 25 

 cents as top, for the daily receipts are 

 enormous, and so the prop to the gen- 

 eral market has been knq^ed from un- 

 der. With the Beauties have fallen 

 Maids and Brides, and, in fact, all the 

 teas, the lower grades especially suffer- 

 ing. If the fine, warm weather should 

 continue and the sunshine come again, 

 the depression in rose prices before the 

 week ends must be considerable. 



Carnations are just as numerous and 

 just as far below their value as ever. 

 The finest have had to be cleaned up 

 at $10 per thousand at times. Of violets 

 there ia no end; 100 boxes sometimes on 



a train, and sometimes more. The top 

 figure is 40 cents, and only a few fetch 

 that. Thousands go at 25 cents on ar- 

 rival; not the overnighters. There will 

 not be as much greenhouse building up 

 the Hudson as usual this year. 



Everything else holds at about last 

 week's quotations, and there is enough of 

 everything, lilies, valley, bulbous stock 

 of all kinds, and green goods, and still 

 some first-class retail stores are reaping 

 a harvest, for their prices remain about 

 the same to the public with the mazuma, 

 who consider it not the thing to ever 

 ask the price of anything. There are 

 a lot of these millionaires in the city, 

 these carte blanche godsends that make 

 high rents possible and $8,000 to $12,- 

 000 stores no dream, but actual facts. 

 These are the fellows who make money 

 •easily and, fortunately, spend a lot of 

 it on flowers. 



If you compare the prices asked by 

 the leading retailers today with the 

 wholesale prices of flowers you would be 

 surprised. In contradistinction to this, 

 look at the quotations from a Brooklyn 

 Friday city paper, by one of the florists 

 there, who believes it pays to handle im- 

 mense quantities and at a minimum 

 profit, and who does this week after 

 week all through this season, and within 

 ten days will have 100,000 hardy roses 

 ready for the early suburbanite. Here is 

 his announcement : ' ' 100,000 violets, with 

 cord and tassel, 10 to 20 cents a bunch. 

 Yellow daffodils, regular 50 cents, now 

 10 cents a dozen. Fresh-cut carnations, 

 varieties specified, 2 cents to 3 cents each. 

 Freesia, 10 cents a dozen. Table ferns, 2 

 cents; kentia palms, 3 cents," and so 

 on through the list. How can he sell at 



sijeh low prices? Ask the middlemen, 

 who close out of necessity all that comes 

 to them within twenty-four hours, and 

 the growers, who must have something 

 to cover the expense of this, their most 

 strenuous season since the New York 

 wholesale market was established. 



Qub Meeting. 



The New York Florists' Club met 

 Monday evening, March 9. There were 

 about fifty members present. Mr. Sher- 

 idan reported for the dinner committee, 

 which received the thanks of the club. 

 Fifty tickets were sold and of the forty- 

 eight present, thirty-six were club mem- 

 bers. The outing committee made an 

 encouraging report of progress and the 

 club authorized the addition of" the new 

 members mentioned last week. 



Some fine exhibits graced the tables. 

 William Eccles, of Oyster Bay, received 

 a cultural certificate for what was pos- 

 sibly the finest vase of Beacon carnations 

 ever staged in the city. Such size and 

 quality have never been excelled. Arthur 

 T. Boddington received the thanks of the 

 club for a fine plant of Primula Sie- 

 boldii Queen of the Whites. W. A. 

 Manda exhibited a vase of seedling No. 

 20, a light pink carnation which scored 

 seventy-six points, and Anton Schultheis 

 showed several plants of the new Baby 

 Rambler rose, Apple Blossom, which the 

 committee gave a certificate of merit and 

 requested opportunity to view again. 

 Mr. Schultheis practically controls this 

 variety, has several thousand plants and 

 will not offer it before next fall to the 

 trade. 



President Weathered appointed as the 

 transportation committee, Messrs. Bun- 



