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The Weekly Florists' Review. 



Habch 10, 1908. 



Notice To Florists 



THE FRUIT AUCTION COMPANY, New York City, 

 beginning this spring, will inaugurate daily auction sales at 

 wholesale of plants, etc. 



^ Exceptional facilities provided in our new building, centrally 

 located^at 200, 202 and 204 Franklin Street (cor. Washington 

 Street). 



^ Date of initial sale, Wednesday, April 1, lOOO, at 



eight o'clock in the morning. 



^ Sales daily thereafter at same hour until further notice. 

 ^ For terms and all other detailed information, address 



The Fruit Auction Co« 



p. o. Box 640, NEW YORK CITY 



Correspondence and personal interviews cordially invited. 

 Payments 'will be made to sellers of plants the day follo'wing sale. 



The movement to sell plants by auction at wholesale has the support and 

 commendation of leading growers and importers. 



Mention The Review when yon write. 



enormous. The medium priced goods are 

 the most popular. Easter is a little late 

 to suit the plantsmen. Stock is ma- 

 turing rapidly, with the unexpected early 

 spring, but the field is growing fast and 

 the demand becoming greater every sea- 

 son and there will be a call for every- 

 thing that is well grown. 



Steps to effect a national orchid so- 

 ciety were taken at a meeting and ex- 

 hibition held at the American Institute 

 March 14, an account of which appears 

 in another column. 



The Fruit Auction Co., 204 Franklin 

 street, has selected Wednesday, April 1, 

 as the date for its first great sale of 

 florists' and nursery stock. Stock will 

 be sold only in wholesale quantities and 

 everyone in the trade will be interested 

 in the success of the undertaking, either 

 as buyer or seller. 



John Tarkazikis and John Chigranio, 

 who did business as the Olympia Flo- 

 rists, 57 "West Forty-second street, up 

 to May, 1905, have filed a petition in 

 bankruptcy, with liabilities $251,200 and 

 no assets. They filed a petition on June 

 2. 1905, which has closed up without a 

 discharge. J. Austin Shaw. 



I don't want to do without the E«- 

 viEW, as it is the best of all trade pub- 

 lications. — Geo. J. Streatoe, Santa 

 Cruz, Cal. 



Omit my advertisement of tomato 

 plants until further notice. I received 

 orders from Helena, Mont., and from the 

 south that completely cleaned me out. 

 The Eeview gets there when it comes to 

 selling goods. — S. J, McMichael, Find- 

 lay, O. 



Established 1875. Tel. 2457 Bedford. 



H. KENNEY 



88 Rochester Ave., Brooklyn, N. T. 



Sphagnum, Sheet and Green Clump Moss. 



SpbaKnam Moss, $1.60 per bale, bound in 



bur ap without cbarge. 



Liberal reduction on large consignments to jobbers. 



Wire Deslgna at half the regular price. 



Mention The Review when you write. 



TOLEDO, OHIO. 



Cturent G>mment 



Green dyed flowers held the board the 

 first of this week and thousands of green 

 carnations and roses were disposed of. 

 The call exceeded that of a year ago 

 and several Irish societies ordered large 

 quantities. 



Trade last week was exceptionally 

 good, both at the retail stores and green- 

 houses. The demand for roses, violets 

 and carnations has been unusually active. 

 Spring flowers are also selling well. The 

 weather is ideal for the trade and nu- 

 merous parties have added to the de- 

 mand for flowers. Funeral work has also 

 helped the trade considerably. 



The Schoen Floral Co. added greatly 

 to its stock last week and did a good 

 business. 



Heinl, Patten, Suder, and, in fact, 

 every dealer enjoyed a good business 

 during the week. H. L. S. 



ST. LOUIS. 



The Market 



The conditions that existed in this 

 market, as reported in the last issue, 

 still prevail and, if anything, the mar- 



Wertheimer Bros. 



The National 

 Floral Ribbon House 



550 Broadway, 

 cataioane. NcW YORK ulTY 



Mention The Rerlew when you write. 



ket has been more overcrowded. Since 

 Lent began the retail trade has suf- 

 fered more than in any previous year in 

 the cut flower line. Among the down- 

 town florists, they claim that transient 

 trade is good, but the prices are too 

 low. Their window displays are very 

 attractive. The uptown florists say that 

 plants sell better than cut flowers and 

 their window displays are mostly made 

 up of plants. 



The four wholesale houses had their 

 hands full all of the last week han- 

 dling their consignments. Everyone was 

 loaded down with everything in season. 

 All stock coming in is of the best qual- 

 ity and the fancies are sold for what 

 common grades brought only a few weeks 

 ago. To quote prices is impossible, as 

 the retailer has his own way when it 

 comes to making the price. A better- 

 ment of conditions is hardly possible 

 until Easter, which is yet a month away. 



