16 



The Weekly Florists' Review. 



APBiii 2, 1908. 



Longiflorum Giganteum 



FOR EASTER, $16.00 per 100; $185.00 per 1000 



We have always had the reputation of having the best quality of Easter lilies, but we never before 

 had such a large, fine, perfect lot of flowers as we have this season. Packed at the greenhouses 

 and shipped in the original packages. We can assure you the best stock, delivered to your store 

 in the best condition. We want to figure on your Easter order now. 



FANCY CARNATIONS IN QUANTITY 



Call on us, whether you need a single hundred or want 1000 or up, for a special sale. 



We handle only the finest quality and in 

 larger quantities than any house in Chicago 



Violets 



■7^j.piy^^ $2.00 per 1000. We can furnish good ferns 

 M CrflS right up to the time new ferns come in. 



W%^%, ^^^^ Extra selected stock. Best in Chicago. 

 lvV9f?9 Long and fancy, $2.00 to $8.00 per 100. 



Bulb Stock 



All kinds at lowest rates. 

 Fancy Valley, $3.00 per 100. 



A. L. Randall Co 



Wholesale Florists 



L. D. PhOB« Central 1496 



PrlTfttc Exchange all 



Departments 



19-21 Randolph St., Chicago 



Mention Tlie Rerlew when yon write. 



difficult to move, even at the low prices 

 prevailing this season. The southern jon- 

 quils are a decided factor and do much 

 to depress the general market. The 

 cheap sales people can buy for $10 as 

 many of these flowers as they need in 

 a day's business that would csdl for $50 

 worth of roses and carnations. 



It has been said that common cut 

 ferns would be short before the end 

 of the season, but the present indications 

 are that the reverse may prove to be 

 the case. The spring openings make a 

 fair sale for smilax and asparagus 

 strings. 



Easter Prospects. 



The one subject for conversation at 

 present is the prospect for Easter busi- 

 ness. Some of the wholesalers report 

 Easter orders already coming in and the 

 general expectation is for a good busi- 

 ness, at prices somewhat below those 

 which have prevailed at Easter in re- 

 cent years. 



In the matter of lilies, there appears 

 to be a large number, but many are 

 only a few inches high and a large 

 proportion will not meet the require- 

 ments of critical trade. So it is thought 

 first-class lilies will bring 12 ^^ cents to 

 15 cents. If we get some hot, bright 

 days it may alter the situation by bring- 

 ing the lilies in too soon. 



It is figured there will be an abundant 

 supply in all other lines, but that the 

 demand will easily take all the ship- 

 ping grades, so that buyers will be wise 

 in placing orders for enough to insure 

 them against loss should weather condi- 

 tions be unfavorable and produce a short- . 

 age of the right grade of material. 



State of Business. 



Clifford Pruner has returned from a 

 business trip in the eastern and southern 

 Chicago territory, Detroit, Louisville and 

 St. Louis being on his route. He says 

 that business was fair, the manufac- 

 turing towns being the only ones to show 

 any falling off. Where agriculture sup- 

 ports the community, he found business 



as good as ever, and in some cases bet- 

 ter than it has been before. The farther 

 east he went the more the manufacturers 

 seemed to be affected. Mr. Pruner will 

 not go on the road again until after 

 E. H. Hunt has shipped the Easter 

 orders. 



Ferns From the Pacific. 



There was a time when practically 

 the whole country looked to New Eng- 



raVERY now and then a well 

 •9 pleased reader speaks the word 

 which is the means of bringing a new 

 advertiser to 



F 





Such friendly assistance is thoroughly 

 appreciated. 



Give us the name of anyone from 

 whom you are btrying, not an adver- 

 tiser. We especially wish to interest 

 those telling articles of florists' use 

 not at present advertised. 



FLORISTS' PUBLISHING CO. 

 530-60 Cazton Bkig. Chicago 



land for its hardy cut ferns. Then 

 Michigan came into the field, and now 

 even the Pacific coast is drawn upon to 

 supply the Chicago market. 



The E. F. Winterson Co. last week 

 received a refrigerator carload of ferns 

 picked in the state of Washington. 

 Mr. Winterson says they came a round- 

 about way, being shipped by boat to 

 southern California and brought to Chi- 

 cago on the fruit express from River- 



side, Cal., at a considerable saving in 

 transportation charges over the northern 

 route. The car contained 960,000 ferns 

 and there are two other cars en route. 

 These are the same ferns that the Win- 

 terson Co. handled in less quantity last 

 season. The distance seems to be the 

 only thing to prevent the state of Wash- 

 ington being a regular source of supply 

 for Chicago wholesalers. 



Banqttet to Rosarians. 



There were seventy guests and thirty 

 local people at the banquet given by 

 the Chicago Florists' Club to the rose 

 show visitors March 26. A photograph 

 of the banqueters is reproduced on page 

 5 of this issue. When cigars had been 

 lighted President Leonard Kill intro- 

 duced W. N. Budd to act as toastmaster. 

 No speaker took over five minutes, among 

 those called upon being F. H. Traendly, 

 president of the S. A. F. ; Robert Simp- 

 son, president of the Rose Society; W. 

 J. Stewart, Leonard Kill, Philip Breit- 

 meyer, Benjamin Hammond, J. C. 

 Vaughan, W. F. Kastihg, J. A. Valentine, 

 E. V. Hallock, P. Welch and W. H. 

 Elliott. It may well be recorded that 

 the affair was one of the pleasantest 

 in the club's history. 



During the evening the visiting ladies 

 were entertained at dinner at the Tip Top 

 Inn and at the English Grand Opera at 

 the Auditorium. 



Variotn Notes. 



Miss Nell M. Sisler, who was f»r 

 many years with the late E. H. Hunt 

 and who, since the incorporation of the 

 business, has been secretary of the com- 

 pany, resigned April 1 and will spend 

 the summer in the west. Fred Dickin- 

 son, of Chattanooga, uncle of C. M. 

 Dickinson, has taken charge of the office 

 work at Hunt's. 



Albert F. Amling and family reached 

 home from California April 1. 



The A. L. Randall Co. says that from 

 the inquiries they received for green- 

 house glass there is some good sized 

 building going on. One inquiry called 



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