( ^ 



24 



The Weekly Florists^ Review^ 



A 



Mat 28, 1908. 



lesuwL^rj 





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For June Weddings and Commencements 



^Vpi^^l^S^M Cattleya MoBsiae, never finer than now. We have this splendid variety in 



quantity. 



■>>^«^--^S^j^^ We are the recognized headquarters for Beauties in Philadelphia, and can 



furnish long-stemmed flowers by the hundred. 



W^^w^^^mw %/^ll^^mz Our specialist will have a large supply of choice stock for the 

 rallCy Valley June weddings. 



Sweet Peas 



Outdoor grown, in all the leading colors. 



OUR SKRVICK IS UNEZCELUED. 



THE LEO NIESSEN CO., Wholesale Horists 



1209 Arch Street, PHILADELPHIA, PA< 



Mention The Review when you write. 



PHILADELPHIA. 



The Riilnc: Eastern Market. 



The cut flower market has been quiet 

 since last report. The weather condi- 

 tions changed on Saturday afternoon, 

 bright, hot days succeeding the long, 

 cool, cloudy spell. The effect on cut 

 flowers is marked, the quantity being 

 largely increased, the quality decidedly 

 lowered. Oddly enough. Beauties have 

 suffered more than tea roses, the aver- 

 age quality of the Beauties being lower 

 in standard than that of the Brides and 

 Maids. There are still, however, some 

 excellent Beauties to be had, several 

 houses showing stock that has been little 

 impaired as yet by the heat. Killamey 

 is holding up well, being easily the best 

 pink rose in the market today, its chief 

 drawback being the exceedingly short 

 stems seen on most of the flowers. Rich- 

 mond is deteriorating with most grow- 

 ers. Liberty is scarce. 



Carnations have suffered more than 

 roses, the fancy stock being far from 

 plentiful. Sweet peas, indoor grown, are 

 bad, very bad. The arrival of the scouts, 

 so to speak (they cannot be called the 

 advance guard) of the outdoor sweet 

 peas, is welcomed with joy. 



Peonies, of superb quality, are increas- 

 ing in numbers, a moderate supply of 

 southern stock being quite outshown by 

 the home-grown product. All the colors 

 can now be had, and finer stoek would 

 be hard to imagine. So far the supply 

 has not been ahead of the demand. Any 

 day may cause a change in the situation. 



Spanish iris has been succeeded by the 

 ordinary flags, but they do not fill the 

 void. Dagger ferns are plentiful, with 

 prices irregular. Some of the longest 

 strings of asparagus ever seen in this 

 market are meeting with ready demand. 

 Common snowballs have been succeeded 

 by the Japanese variety. Indications 

 point to heavy shipping to the battle 

 towns of this state May 28. 



A Flurry on the Street 



Some time ago the street became 

 aware that John Burton, recognized as 

 one of our ablest and most far-seeing 

 growers, had given it as his opinion that 

 the American Beauty rose would soon 

 go on the back track, for a time at least. 



MICHELL'S 



Reliable Flower Seeds 



ASPARAGUS PLUMOSUS NANUS 



We offer flne, plump, new crop lathhouse 

 grown seed, of high eermination, at the fol- 

 lowing special low prices : 



100 seeds.... $0.40 I 1000 seeds... 9 3.00 



500 seeds.... 1.75 I 5000 seeds.... 18.75 



10,000 seeds $25.00 



Primula Ohinensis Fimbriata 



^ Trade Pkt. Trade Pkt. 

 Alba Maenif lea 60c $1.00 



Chiswick Red 60c 1.00 



Holborn Blue 60c 1.00 



Kermesina SpleDdens 60c 1.00 



Rosy Morn 60c 1.00 



Michell'8 Prize Mixture, contains only the 

 finest sorts, selected from the best strains, 

 ^ trade pkt., 60c; trade pkt., $1.00. 



, PANSY SEED 



MICHEIL'S 6IANT EXHIBITION 



ORDERS BOOKi:i> NOW 

 FOR NEW CROP SEEDS. 



A giant strain which we have secured 

 from the leading Pansy Specialists in Gler- 

 many, England and France. For size of 

 bloom, heavy texture and varied shades 

 and colors, with their distinct markings, 

 this strain cannot be excelled. 



Per trade pkt., 50c; per >8 ounce, 75c; 

 per ounce, $5.00. 



PRIMULA OBCONIGA 6RANDIFL0RA 



Kermesina, Red trade pkt., 40c 



Rosea, Pink " »0c 



Alba, White " 80c 



Hybrida, Mixed " 80c 



HEADQUARTERS FOR LIL. EORMOSUM 



STOCK LIMITED, ORDER QUICK. 



HENRY F. MICHELL COMPANY 



Market Street, above 10th Street, 



PHILADELPHIA, PA. 



Mention The Review when you write. 



He advanced in support of this opinion 

 the fact that the best retail shop had 

 been unable to get the Beauties it re- 

 quired during midwinter, and therefore 

 had gotten along without them, and 

 would continue to do so during the busy 

 season. This statement of Mr. Burton 

 was recalled a few days ago when the 

 street heard that the Joseph Heacoek 

 Co., recognized as one of our largest 

 Beauty growers, had decided to discard 

 American Beauties next season. This 

 means that ten houses less of Beauties 

 will be grown for this market next sea- 

 son. "When asked regarding the truth 

 of this rumor, Mr. Heacoek stated that 

 he had decided to replace Beauty with 

 other roses, chiefly Killamey, and with 

 his seedling carnation. No. 100. The 

 reason assigned is the immense amount 

 of labor required in growing and tying 

 the Beauty; too much labor, it is be- 

 lieved, to make it profitable as of yore, 



in face of the new varieties coming to 

 the front. 



A Chat With Mr. Pennock. 



J. Liddon Pennock, member of th^ 

 firm of Pennock Bros, and noted for his 

 original combinations with plants and 

 flowers, discussed the present tendencies 

 of the so-called progressive florists to- 

 ward department store methods in dis- 

 posing of their stock. Mr. Pennock dep- 

 recated returning to mixed boxes of cut 

 flowers at a set price, believing that 

 such boxes are apt to be unprofitable to 

 the florist and unsatisfactory to the cus- 

 tomer, who can rarely arrange the mix- 

 tures eflFectively in one vase, owing to 

 the variety of color and different lengths 

 of stem so frequently put up. Mr. Pen- 

 nock believes that, speaking generally, 

 the most satisfactory purchases of loose 

 flowers are those sold by the dozen of a 

 single or possibly two varieties, where 



