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(Sej^temSBEB 24, 1908. 



The Weekly Florists^ Review* 



Show House Recently Erected by Hkchings & Co.* io' Frank Maoker, Brooklyn, N. Y. » 



may usually be found by the appearance 

 of a yellow spot on the upper side of the 

 leaf, thus showing where the juices have 

 been sucked from the plant. 



The best treatment would be to cut 

 away the worst fronds, and to burn them, 

 then dip the plants in a solution of one 

 part Koseleaf extract of tobacco to fifty 

 parts water. This is not an absolute 

 specific and may need to be used several 

 times, it being practically impossible to 

 use any insecticide strong enough to kill 

 all the insects without injuring the ferns. 

 W. H. T. 



THE RETAILER'S SHOW HOUSE. 



For the florist who does business di- 

 rectly with the public there is no more 

 important feature than his street front: 

 a good show brings the people in, and 

 unless the people come in the stock does 

 not sell, no matter how good it is. 



Frank Manker, at the corner of Green- 

 wood and Gravesend avenues, in Brook- 

 lyn, N. y., has demonstrated the im- 

 portance of putting up a good front, for 

 his trade at once showed the effect when 

 tlie house pictured in the accompanying 

 illustration was completed. Mr. Man- 

 ker 's property is valuable. He has one 

 piece of ground 114x175, for which he 

 paid $15,000 in cash. The place as a 

 whole consists of fifteen houses, aggre- 

 gating about 35,000 square feet of glass, 

 and it was as an advertisement of the 

 business that he invested money in put- 

 ting up this show house. It increased 

 the attractiveness of his place at least 

 fifty per cent. The illustration shows 

 the style and character of the house and 

 the two small cuts, showing the plan and 

 section, indicate how useful it may be as 

 Avell as ornamental. 



The sectional view shows that there is 

 only one table, which is along the street 

 front. The center is left open for direct 

 planting and along the other side there 

 is a place for the larger decorative 

 plants. The plan indicates how the house 

 joins the growing houses. The visitor 

 may be admitted to the stock houses di- 

 rectly from the show house. Mr. Manker 

 has two houses in carnations and grows 

 some Kaiserin, which is the only rose on 

 the place. Eight houses are in palms, 

 ferns, ficus and Easter stock, and four 



houses at present are devoted to mums, 

 to be followed by bedding plants, but the 

 show house is the lesson that appeals to 

 all. Its contiguity to the greenhouses, 

 its convenient arrangement and its at- 



Section of Frank Manker's Show House. 



tractiveness from the heavily traveled 

 thoroughfare appeal to every florist simi- 

 larly located. This house was built by 

 Hitchings & Co., and was one of the first 

 turned out from their model new factory 

 at Elizabeth, N. J. It has been the 



D 



Plan of Frank Manker's Show House. 



means of bringing to them many inqui- 

 ries from florists similarly situated. Mr. 

 Manker is close to the great Greenwood 

 cemetery, where an enormous business is 

 done and many florists congregate. The 

 larger part of his work is in the improve- 

 ment and care of the cemetery plots. 



Bangor, Me. — Miss Lizzie Miller will 

 open a floral store at 83 Main street. 



THE READERS' CORNER. 



Marketing Bulbous Flowers. 



On page 21 of the Review for Septem- 

 ber 17 we notice an article "Edward 

 Eeid Takes Issue With Phil. ' ' Well, to 

 begin with, we agree with Phil and con- 

 cur that "the law of supply and de- 

 mand regulates the production of cut 

 flowers, the same as other things." 

 Apropos of the products of this country 

 being protected by a tariff, who knows 

 this better than the bulb-growers? We 

 alone have paid Uncle Sam thousands of 

 dollars to get our stock roots over here, 

 but surely Mr. Reid does not classify our 

 flowers as "cheaply produced foreign 

 goods. ' ' He should also remember, no 

 sane man wishes to glut a market, but 

 quite the contrary; but if salesmen do 

 not advise growers when there is a glut 

 until the same often is over, who is to 

 blame? All last spring we never got an 

 account of sales under a week, but we 

 paid one man over $100 commission in 

 one week and he had no kick about 

 "dumping," in fact, wanted more. 



Please pardon us for bringing Europe 

 into this matter, but this same dumping 

 was in evidence about twenty-seven years 

 ago and old established men got their 

 backs up and would not handle outdoor 

 bulbous flowers, but finished up by being 

 the largest distributors in Covent Garden 

 market. One was D. D. Pankhurst. The 

 receipts of these flowers now is not re- 

 ported by thousands but by tons, and it 

 is not what the handler thinks, but what 

 the public will insist on having, and if 

 florists boycott them as being too cheap 

 to handle^ they will find ladies will go 

 to the market and buy them, as they do 

 here at Norfolk, where over a quarter of 

 a million are disposed of in March and 

 Ajiril. If every city of this size eventu- 

 ally gets educated up to it, like this, we 

 shall hear no more of dumping. 



Now as the land is bought, green- 

 houses erected and the bulbs here, per- 

 haps the gentleman will suggest what we 

 do with the flowers? 



D 'Alcorn & Sons. 



East Brookfield, Mass.— Roses and 

 carnations are to be grown at the Lam- 

 phrey greenhouses. 



