



NOVEMBRB 5, 1908. 



The Weekly Florists' Review. 



cember 1. So much depends on weather 

 conditions that it is difficult to state what 

 the exact time will be. On no account 

 do any forcing unless the bulbs have 

 abundance of roots, or nothing but fail- 

 ure will result. C. W. 



SALVIA LORD FAUNTLEROY. 



Never having seen any advertisements 

 of Salvia splendens Little Lord Fauntle- 

 roy, I have wondered whether it was .as 

 well known as it deserves to be. I 

 think of all salvias, had I my choice, this 

 one should be mine. Its perfectly glob- 

 ular shape and its dense habit of growth 

 make it the ideal salvia for edging. It 

 never exceeds two feet in height and 

 grows^ naturally in a perfect globe. Al- 

 though it does not flower quite so soon 

 as the other varieties of salvias, I have 

 found that if started a little earlier it 

 is not far behind. 



It does not come true from seed, but 

 a few good plants lifted and planted in 

 large pots or ii^ a bench will give one 

 all the stock he needs. Like all salvias, 

 it should be planted in full sunshine. For 

 formal planting in the grass it is as good 

 as boxwood as regards form, with this 

 advantage, that it needs no trimming 

 and can be changed from year to year 

 at nominal cost. Alfred Peabce. 



OECHSUN IS OPTIMISTIC. 



If you live anywhere near Chicago and 

 are feeling run down at the heel, and a 

 little bit uncertain about the future, it will 

 be worth a good deal more than the cost 

 to run out to Frank Oechslin's, at West 

 Adams and Forty-eighth avenue, and get 

 a bit of inspiration. Business always is 

 good at Oeclislin's, because the stock is 

 what people want — dollars are what 

 Oechslin is after. It is not so much a 

 question of how big a profit can be made 

 on a plant, but how many can be sold, 

 that determines whether or not Oechslin 

 will grow it. He handles only the things 

 that can be sold in quantity. Just now 

 ferns are a large item, and chrysanthe- 

 mum bush plants are more numerous 

 than in other years, but Christmas bloom- 

 ing plants in all the staple varieties will 

 soon pretty nearly monopolize attention. 

 After that will coih«Ji{eEaster stock and 

 bedding material — but the point is that 

 Oechslin is optimistic. 



"You see," said he, "September this 

 year was better than a year ago. Octo- 

 ber, too, was good. We did more all 

 summer than we ever did before and we 

 look for a fine season. It's lucky we 

 had such a good fall trade, else I don't 

 know what we should have done when it 

 came time to house the stock. You can 

 see for yourself, the place is full." 



And it is. There isn't an inch of va- 

 cant space unless it's where a batch of 

 plants was taken off a bench by an or- 

 der clerk, not five minutes before. Not 

 only are the benches and frames full, 

 but the Economy bracket on every post 

 makes space for flats of young stock for 

 next crop. 



The place is spick and span through- 

 out — always looks as if visitors were ex- 

 pected — and in fact there are not many 

 hours of the day the proprietor or his 

 chief assistant, James Hancock, have to 

 themselves. There are about 65,000 feet 

 of glass all told and it was only ten 

 years ago October 15 that Mr. Oechslin 

 started with little more than a deter- 

 mination to succeed. 



You comment, as you pass along, that 

 the stock looks fully as good as usual 



FLOWERS 



In Greatest Profusion Are Always Found at KRAMER'S 



The ruMt of blo«ii« are everio be found here, in and out of mmdh. Flair«ra that 

 lavt beea-grovn with Iba idea of producitig blooms that vill Uit lon|re«t after cnttittg. 



ITUT KNOWN VAUBTY OT R08XS, TI0LST8. OHKYSANTKK- 



MXnU. OAKNATIONS. ULOfl, AND POTTXD BOUBZ PLANTS. 



Kramer employs none bu* experienced MletperaoBB who "know flowers and tbeir 

 meaoinfS." Their suggestions are at the servtee of purchasers when desired. 



"OrowiDg bis own flow«rB." and tba immensity of his business, enables Kramer to 

 ofTer the best Bowers at lower prices than competitive florists. A statement whose truth 

 your iospeetioa will prove. 



Especially Appropriate Funeral Desig^ns 



Arranging floial tributes of afTection and re«p>ect has been made a study by 

 Kramer. Very appropriate designs may always be secured here at very modest pricaa. 

 Likewise the most elaborate floral creations for funerals. 



Seusational Sale of Palms Continues 



^ H r^ I Hardy growiog ptantii that have been carefoliy narlured m 



^^C E^tSLCtm "**' ^*^ greenhouses. Uusurpasasd for growing indoors. 2S 

 ceots is a remarkable low price for such plants. Their baao- 

 tiful proportioos will add an atmosphere of refined elegance to any room. Be«t seleetieo 

 awaita first purchaaers. 



BULBS FOR FALL PLANTING 



Mix Tulip - - - 20c Dozen 



Roman Hyacintf). - 50c Dozen 



Oxalis - - 25c Dozen 



Freesias - - - 25c Dozen 



wT,'. Narcissus 

 Hyacinth - - 

 Crocuses 

 Jonquils - - 



- 25c Dozen 



- 50c Dozen 



- 1 5c Dozen 



- }5c Dozen 



■vMT ^ra«a k«|ta« bilk* l»- IW ntoal W ••• MUr f hm*. «m r««*lT« • to*4M»* MiM pl»> 

 mOOft ^Tte Aa^Tlru ■«Mtr CM." km utMk matHnnt w , cIm«It riMBMlBff M M ^l«ll*ff. 



KRAMER 



•W»t Crowi 

 Florist FItwirC 



916 FSt. 



SUnd In Center Market. Branch Store, 723 9th St N. W. 



■ X - . ^ 



One of Kramer's Half-page Advertuements. 



and he says : ' * Yes, we are pleased with 

 it, especially as we had such a hard sum- 

 mer — bard on the stock under glass and 

 terrible for the stuff in the field ; we had 

 to keep the sprinklers going night and 

 day. But we came through all right and 

 right now have a larger stock than ever. 

 Sell it allt Sure thing! 



"You see, while business was good 

 this summer (we advertised more than 

 ever before and gained a lot of new 

 trade), none of the retailers has stocked 

 up heavily yet. If they are going to do 

 anything at all this winter they will have 

 to get stock. They'll be out to see us, 

 never fear. 



"You remember last Christmas t No- 



body thought we would do anything — 

 everybody scared. Well, people cut out 

 the diamonds and costly stuff, and 

 bought a nice plant for $5, It was the 

 best ever for florists. Well, we'll see 

 it again this year.'* 



Just by way of preparation, Mr. 

 Oechslin has two phones and has just 

 put in two extensions so he can get to 

 them quicker; also he has bought some 

 new delivery wagons — seven of 'em now. 



Watertown, Mass. — John K. Jensen 

 is building a greenhouse on his prop- 

 erty on Main street. He carries on a 

 successful market gardening business 

 and is planning to enlarge it. 



