

The Weekly Florists^ Review^ 



Decbmbeb 3, 1908. 



to the interest taken in the table decora- 

 tions. And the public appreciation of 

 the other cut flower work is equally 

 keen, only funeral work, often shown at 

 flower shows, really has no place in such 

 exhibitions; florists never should feature 

 funeral flowers — it isn't necessary; bring 

 out the uses of flowers for social oc- 

 casions, and the public will not fail to 

 remember the flowers when the sad days 

 come. 



P. McKenna & Son, Montreal, enlarged 

 and modernized their store during ^he 



in other towns because of its novelty. 

 Instead of filling the windows with plants 

 and flowers, as most would do, McKenna 

 & Son procured three of the wax figures 

 used in dry-goods stores for the display 

 of gowns, and decked them out in bridal 

 flowers. Needless to say, the figures were 

 gowned appropriately. The bride carried 

 a bnnch, made in regulation manner, of 

 Bride roses and valley. The bridesmaid 

 had a muff* of Enchantress carnations, 

 showered with pink roses. The flower 

 girl had a hat of sweet peas. No one 



Table Decoration by McKenna & Son, Montreal. 



last summer, so this fall they decided to 

 give a flower- show to attract the public, 

 call attention to the fact that the im- 

 provements were complete, familiarize the 

 public with their enlarged facilities, and 

 demonstrate their ability as artists. All 

 these things were accomplished, for the 

 public never fails to respond to an in- 

 vitation to such an affair; the ladies not 

 only enjoy the flowers, but they want to 

 see how the florist uses them — to get 

 pointers that can be employed at some 

 later date. 



One of the special features of the 

 McKenna affair was the decoration of the 

 windows; it was quite out of the ordi- 

 nary, and will be of interest to florists 



needs to be told that such a group of 

 figures, with appropriate surroundings, 

 attracted a vast amount of attention. 

 Put in such a window in one of the 

 big stores on any principal business street 

 and you will have to arrange for an 

 officer to prevent blockading the side- 

 walk. 



During the three days' opening Mc- 

 Kenna & Son had special displays of 

 cut flowers in the store, and of plants 

 in the conservatory, but the only fea- 

 ture that could compare with the bridal 

 party in the window, when it came to 

 holding attention, was the table decora- 

 tion that occupied the central position in 

 the store. It was changed each day. 



WREATH OF VIOLETS. 



The wreath shown in the illustration 

 opposite was made for funeral use 

 at the Sign of the Eose, the unique flower 

 store of Charles Henry Fox, Philadel- 

 phia. While it combines roses and or- 

 chids, it was made largely of violets. 

 Smilax was the green used, violets requir- 

 ing a bold background. Mr. Fox calls 

 attention to the method used in making 

 a wreath of this kind. The violets are 

 first placed in position, covering the en- 

 tire body of the wreath; then the light 

 sprays of adiantum are placed in posi- 

 tion and then the roses and cattleyas are 

 added, with a few sprays of lily of the 

 valley. The idea is to emphasize the 

 graceful fern in a way that it could not 

 be emphasized if put in afterwards. This 

 wreath was four or five feet in diameter 

 and was made some time ago for a mem- 

 ber of Philadelphia's four hundred. 

 Such a design is costly. Phil. 



SCHINDLER'S SUCCESS. 



Possibly the best feature of the recent 

 exhibition at New Orleans was the retail 

 display. There were six classes in which 

 the retailers could show their skill and 

 many of the leaders in the trade there 

 entered in one or more classes, but Mrs. 

 Carrie HlBm, instead of exhibiting, 

 served as one of the judges, thereby as- 

 suring expert opinion. These tetail ex- 

 hibits always are among the best fea- 

 tures of a flower show; they interest the 

 public far more than any other class of 

 exhibits, and the New Orleans public is 

 no exception. 



J. A. Schindler & Co. made special 

 effort for this show and were well re- 

 paid, not only by capturing four first 

 and two second prizes, but by the intei- 

 est the public took in their work. They 

 were first for design, with a lyre on a 

 stand ; ^or basket, other than chrysanthe- 

 mums; for hand bouquet, with chrysan- 

 themums; for table decoration, with 

 chrysanthemums; second for basket of 

 chrysanthemums and for corsage bouquet. 

 The table decoration is shown in the il- 

 lustration on page 8. It was arranged 

 with yellow chrysanthemums only. The 

 centerpiece consisted of a plateau of 

 yellow mums, in the center of which stood 

 a tall, narrow vase filled with large yel- 

 low mums and sprays of Asparagus plu- 

 mosus. There were six corsage bouquets 

 and six boutonnieres of yellow mums. 



The Enlarged Retail Store of P. McKenna & Son, Montreal. 



