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The Weekly Florists^ Review^ 



December 31, 1908. 



PACIFIC COAST. 



SAN FRANCISCO. 



TheMuket 



"We are in the midst of another 

 Christmas, and although it is rather too 

 soon to give a complete summary of the 

 business done in the stores, observations 

 made during the last two days and the 

 latest accounts at hand show that we 

 quite equaled the volume of one year ago. 

 It must be borne in mind, however, that 

 last year was not as prosperous as the 

 year previous. The weather has been 

 unusually good for buyers. We have 

 had no rain for several weeks and every- 

 thing favored the crowds who thronged 

 the shops and streets. The nights are 

 cold and frosty, but the days are bright 

 and warm. Everyone appears to have the 

 idea, also, that next year will be a 

 banner one. 



Again, reports from the interior towns 

 show that conditions in the farming and 

 fruit growing localities are prosperous, 

 and this has induced out-of-town dealers 

 to order heavily from the local whole- 

 salers. All thiDgs taken into consider- 

 ation, I think it is safe to say that the 

 volume of business was fully up to that 

 of last year. 



The general effect of the few weeks of 

 frost on the growing stock has been to 

 shorten greatly outside flowers, but the 

 continued sunshine has also had the ef- 

 fect of making inside stock plentiful 

 enough to go around. The greatest dif- 

 ficulty found by the retailers has been to 

 get enough roses to satisfy demands. 

 American Beauties were so scarce that 

 many of the retailers refused to accept 

 orders for them. Brides and Maids were 

 in fair supply, with a shortage of extra 

 long stemmed stock. In carnations the 

 supply was about equal to the demand. 

 The prices charged to the retailers 

 ranged from $4 to $6 per hundred. The 

 latter price is an advance of fifty per 

 cent over that of last week, but the de- 

 mand was good for everything. 



Poinsettias from the southern Cali- 

 fornia growers were disappointing to the 

 trade here. They were almost a failure 

 in the open in the neighborhood of Los 

 Angeles, although a few thousand good 

 flowers were received from the neighbor- 

 hood of San Diego. Poinsettias in pots 

 and pans sold well. One firm in Alameda 

 county sent over 2,000 in 6-inch pots. 

 These cost the stores from $6 to $9 per 

 dozen. Smaller plants were massed in 

 pans, from half a dozen to one dozen 

 being planted in each. There was but 

 a scant showing of other kinds of 

 flowering plants. None of the growers 

 had any azaleas to offer. Some well 

 grown cyclamens in pots and Chinese 

 primulas in pots and pans, together with 

 Boman hyacinths in various shapes, 

 helped to fill the windows. 



Palms did not sell as well as usual 

 this season, apparently. Kentias moved 

 very slowly, especially the larger sizes. 

 Nephrolepis Whitmani was by far the 

 best selling pot plant in San Francisco. 

 Planted in pots, pans and baskets in va- 

 rious sizes, this fern made a very accept- 

 able present in place of some expensive 

 article of jewelry which would probably 

 have been sent had times in general been 

 better. 



Large hanging baskets of Asparagus 

 Sprengeri were in great favor with the 



Largest stock of up-to-date varieties ever grown in Loomis. Remember, we grow plants 

 only for the cuttingrB. Tou get the entire strength of the plant in our cuttings. We also 

 have cuttings from soil for spring delivery. 



The following varieties now ready for delivery. 



PINK 



Wlnsor 



RoBe-Pliik Xnohantreas.. 



Nalaon Vlslier 



Knoliantreas 



Mrs. Lawson 



SCARLET 



Beacon 



Robert CralB 



Victory 2.26 



KateUe 2.00 



Red Law^son 1.50 



Per 100 

 ...$S.00 

 ... 2.60 

 ... 2.00 

 ... 2.00 

 ... 1.60 



9.60 

 2.25 



1000 

 $25.00 

 20.00 

 15.00 

 16.00 

 10.00 



80.00 

 17.50 

 17.50 

 15.00 

 10.00 



WHITE Per 100 1000 



White Bnohantreas $3.50 $30.00 



WUte Perfection 2.50 20.00 



Got. Wolcott 1.50 10.00 



flora Hill 1.50 10.00 



CRIMSON 



Harlowarden 1.75 12.60 



VARIEGATED 



Lawaon 2.00 16.00 



Proaperlty 1.75 12.60 



YELLOW 



Eldorado 1.50 10.00 



25 cuttings at 100 rate; 250 cuttings at 1000 rate. Unrooted cuttings at half price. 



All expreaa oharcea prepaid by ua. Cuttings are free from disease and well 

 rooted. Satisfaction guaranteed. 5 per cent discount on orders with cash or will ship 

 C. O. D. Examination allowed in either case and plants returned at our expense if not 

 satisfactory. 



8TRAWBSRRT PLANTS (Dollar variety), best shipping berry in the world, $6.00 

 per 1000, f . o. b. Loomis. 



Loomis Carnation Company 



D. F. RODDAN St BON. 

 Proprletora. 



LOON IS, CAL. 



Mention The Review when you write. 



Yellow Callas 



(Richardia Elliottiana) 



1000 bulb* that will bear 2 to 4 flowert $20.00 per 100 



3000 bulb* that will bear 1 to 2 flowert 15.00 per 100 



Prices F. O. B. Santa Cruz. 



AU first-class stock. 



THOMAS THOMPSON, Santa Cruz, Cal. 



Mention The Review when you write. 



Shibeley-Mann Coa^mc. 



WHOLiKSAIiK DkALSBS IN 



FLORIST SUPPLIES 

 and Cut Flowers 



1203 Sutter St., SAN FRANCISCO, CAL. 



Mention The Review when you write 



buying public, the- people having an idea 

 that this is one of the hardiest of basket 

 plants. 



Lorraine begonias moved well, and 

 were it not for the fact that we are in 

 the midst of such a cold snap, they would 

 be easier for the retailers to handle. They 

 were entirely sold out, however. 



Imported English holly was scarce 

 again, as usual. Apparently the col- 

 lectors in British Columbia and Wash- 

 ington have been cutting it too closely 

 in the past, and on this account quite 

 a bit of poor holly was shown. Some of 

 it showed the results of being cut too 

 long, and the leaves dropped as soon as it 

 was taken from the barrels. 



California red berries, owing to the 

 heavy frosts in the mountains, were some- 

 what scarcer than usual, and the price 

 rose from $50 per ton a week before 

 Christmas to $75 and $80 per ton a few 



THE SEED HOUSE OF THE 

 GREAT SOUTHWEST 



1909 Seed Catalog 



We are now mailing: 45,000 copies of the 

 most complete Manual of Oarden, Field, 

 Flower and Tree Seeds, Nursery Stock, 

 Eucalyptufi. Incubators and Poultry Supplies 

 ever published on this coast. 



If you do not receive yours, write for it 

 and get your name on the list. 



AGGELER & MUSSER SEED CO., 



SncceMon to Johnson & Musser Seed Co. 



113-115 N. Main Street, LOS ANGELES, CAL 



days later. These were sold in almost in- 

 credible quantities by the street hucksters 

 and in the smaller stores. 



Huckleberry and various kinds of wild 

 ferns have been used lavishly in the stores 

 around town in a decorative way, and 

 these proved to be the best money-makers 

 for the green goods men. Smilaz seems 

 to be scarce, for some reason or other, 

 and but little effort was made to push it 

 forward. 



Violets, owing to the fact that there 

 are at present no combinations between 

 the growers, were kept at a reasonable 



