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AUGUST 19, 1909. 



The Weekly Florists^ Review* 



J5 



A 



A Lily House at the A. S. Burns, Jr., Place, Spring Valley, N. V. 



This hoase contains 12,000 Horseshoe Brand Cold Storage Moltifloram, size 6x8 inches, from which 35,000 

 blooms were marketed ; loss about b^o. At the same time be had another house containing 12 000 Giganteam, 6x8, 

 with a loss of less than 6'^. This shows the productive quality of Horseshoe Brand bulbs in the hands of an expert. 

 Mr. Burns, Jr., is the largest lily bulb forcer in America and one of the most succeeeful. Last season he forced 

 300,000 Horseshoe Brand bulbs and this season he )nill have more. His favorite for all-round purposes is 

 Gigantenm, 7x9, which he uses in large quantities. 



Horseshoe Brand Japan Lily Bulbs are grown and cultivated with the greatest care, to insure a high standard 

 of merit.- They are identical with the beet in England, the 8. A. Brand. Tbe grower, Mr. Seitaro Aral, is person- 

 ally in the fields throughout the season, superintending th^ planting, cultivation, harvesting and packing. The 

 quality is controlled by the fact that Mr. Aral furnishes the planting or seed bulbs taken only from the healthiest 

 and best specimens of plants in the fields. These seed bulbs are grown under contract, planted under his supervision, 

 deep down in good soil (not near the top to make size quickly, regardless of strength), and properly cultivated from 

 time to time. He does not permit the bulbs to be raised until they are fully ripened. Daring all this time the 

 business at Yokohama is conducted by other members of his family under the leadership of Mr. Inosnki Aral, a 

 very capable man. 



You cannot tell by the looks of a lily bulb whether it is diseased or not, nor from what field it came. Many 

 diseased bulbs are marketed because they do not produce seed bulbs. They generally come to the open market in 

 the citips. There it is easy to buy bulbs, and cheap. Now, you might buy a cheap lot which are good, and you 

 might get the bad ones. On the average it does not pay— the risk is too great. It is cheaper in the end to pay a 

 little more and have a better average. 



Get the habit of buying the best you can buy. This habit marks the difference between the grower who grows 

 good lilies and the other fellow who has no luck. Give the Horseshoe Brand a trial ? Write for prices. 



Representing 



Ralph M. Ward & Co. 



MR. SEITARO ARAI 



Yokohama, Japan 



12 West Broadway, New York City 



Not How Cheap 

 But How Good 



