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August 26, 1909. 



The Weekly Florists^ Review* 



45 



EDWARD REID ^"•'^L^:^ 



WHOLESALE FLORIST. 1526 Rinttead St., Philadllphla, Pa. seasonable cut Flowers 



Mention The Review ^rhen you write. 



Wholesale Gut Flower Prices. 



PbiUdelphia, Aug. 25. 



Per doz. 



Beautr. Speolala 93.50 o 93.00 



Extra 2.00 



•' Medium 1.00 to 1.50 



Short 50to .76 



Per 100 

 Kalaerin, My Maryland, Select....; 5.00 to 9 6.00 

 Ordinary... 3.00 to 4.00 

 Bride. Maid. Klllamey- 



Select 4.00 to 5.00 



Ordinary 2.00to 3.00 



Oamatlona, Select 1.50 to 2.00 



„ ' . .Ordinary 75 to 1.00 



HarrlBll Llllei 12.50to 1500 



Adlantum 76to 1.00 



Aaparagna Plumosua, Btrinars 60.00 



Wtrays 85c-50c 

 Sprengerl, 86c 

 Smllax 12.50to 16.00 



▼»Uey 2.00to 4.00 



Oattleyas per doz.. $9 00 



Gardenias doz., 92.00 to 8.00 



Sweet Peaa 50 



Dagger Ferns, per 1000.. 1.00 to 1.50 



Gladioli 2.00to 8.00 



America 5.00to 6.00 



Water Lilies 2.00to 4.00 



Outdoor Summer Flowers in variety. 



Asters. Fancy 2.00to 3.00 



Ordinary 75to 1.50 



Dahlias lOOto 2.00 



truth. If the trade press knows any- 

 thing, it is how to carry the truth and 

 use it discriminatingly. Laymen have no 

 conception of the vast store of valuable, 

 sometimes dangerous, secrets which lie 

 carefully treasured away in the minds 

 and memories of trade press factors. 

 Only by the full command of illuminating 

 sidelights can the truth be properly 

 judged. The merchant who cultivates 

 the trade press trustfully, honestly, con- 

 fidingly and in fullest friendship never 

 has cause to regret it. 



Mutt Be Fair and Independent. 



The trade press must be independent. 

 Anything else would make it useless and 

 unreliable. There are men who seek to 

 hide their doings behind the cloak of 

 secrecy; who want only one side of a case 

 turned to the public — the side which 

 pleases their ends and interests. No 

 loyal trade press can lend its sympathies 

 or silence or disregard to any such prac- 

 tice. Buyer and seller are alike entitled 

 to the open truth, however unpleasant for 

 the one or the other it may be. It might 

 seem profitable to a man with an end in 

 view to be able to command the attitude 

 of the trade press for a time, but it 

 would be at the cost of a total loss of 

 his confidence in its statements for all 

 future time. The trade press which is 

 upright once may be safely trusted to be 

 upright always, and vice versa. The rep- 

 utation and character of the trade press 

 are alike the proud asset of the pub- 

 lisher and the reader. "When a trade 

 press loses its independence and spirit of 

 fairness it has undermined its very life 

 and its days are numbered. 



And so the student might sketch, to 

 the extent of columns, the duty and 

 power of the trade press in the trade of 

 today. — Journal of Commerce. 



PouGHKEEPSiE, N. Y. — Geo. A. Kelyea 

 spent the month of July in camp in the 

 mountains and is running out for the 

 week ends during August. 



Fancy Kaiserin, Choice Valley 

 Asters and Gladiolus 



We close at 6 p. m. 



Philadelphia Cut Flower Company, "VlSlfs'S* 



WebmemythiiviiiseasoBiiCutnowcfs 1517 Sanaom St., PHILADELPHIA 



Mention The Review when you write. 



Our Facilities Are at Your Command 



BERGER BROS., 



WHOLESALE FLORISTS 

 1305 Filbert Street 



Mention The Review when you write. 



Philadelphia 



EUGENE BERNHEiMER American Beauty plants, from 

 11 South leth Street, Philadelphia, Pa. benches, $7.00 per 100 



Mention The Review when you write. 



SAMUEL F. LILLEY 



Mention The Review when you write. 



Wholesale Florist 



Kaiserin and Summer Floorers 



2 1514 Sanson! St., PHILADELPHIA, PA. 



WM. J. BAKER, 



Mention The Review when you write. 



',V...» Asters rS'^.!!? 



1432 So. Pom S%., PHIIADCU>HIA. PA. 



^H.G.Berning 



WHOLSSALX 

 FLORIST 



1402 Pine Street 



ST. LOUIS, MO. 



Mention The Review when you wnte 



George B. Hart 



WHOLESALE 

 FLORIST 



24 Stone Street, ROCHESTER, N. Y. 



M<*r»Hr>n T>^o R^vIpw wh'^n von wvitf* 



SMITH'S 



CHRYSANTHEMUM 

 MANUAL 



By XLlfBB D. smTB 



ReTised Edition — A complete 

 practical treatise, conciic dirediotu 

 for every stage of the work of propa- 

 gator and grower. Tiie restdt of 20 

 years' experience. 



08 Pacea. SS niustratlons 

 Forty Cents Postpaid 



CI IfllEIIII WHOLESALE 



Cut Flowers ind Florisb' Sspplies 



Uanofacturer of the Patent Wire Clamp Floral 

 DeslgmB. A full line of SUPPLIES always 

 on hand. Write for catalosrue and prices. 



ST. LOUIS, MO. 



1122 Pin* St. 



Florists' Publishing Co 



StO'MO Cazton BnUdlnK 

 884 Dearborn St., Chicai^ 



U 



ROSES 



300 Beauties, clean, 3-in., 18.00 per 100. 



200 My Maryland, thrifty 8-in. stock. $12.00 per 100. 



200 Safrano. healthy 3-in. plants, $7.00 per 100. 



J. W. YOUNG 



Upsal StitioB, P. R. R., GCRMANTOWN, PHIU. 



Mention The Review when you write 



CHAS. D. BALL 



PGROWKR or 

 ALMS, ETC. 



Send for Frlce Uat. 



H0LMESBUR6, PHILADELPHIA, PA. 



Mention The Review when you write^ 



The Second Edition 



of the 



Florists^ Manual 



Is Now Ready 



Ptictf $5.00 a copYt 

 carriage charges prepaid. 



