*^,^l,rl ^''."^ 



JW^'' 



The Weekly Florists' Review. 



Fbbbuabi 10, 1910. 



U KNOW US I 



LET'S KNOW U I 



N. RICE & COMPANY'S 



VALUE— THE BUSINESS BRINGER 



Advertising is excellent. The house which doesn't advertise nowadays is headed for ** Extinction Street." We 

 have used many forms of publicity and found that all have merit of some sort, but the best advertising of all can be 

 summed up in two words, 



♦♦GIVING VALUE" 



Give a man 100 cents' worth for every dollar, and DO IT ALL THE TIME, and he will be satisfied, and 

 moreover he won't be quiet about it. He will tell his fri«nds and acquaintances, and that is s;reat advertising which 

 doesn't cost a cnt. 



*' VALUE " advertising is strongly in evidence in all our Extensive Lines. Our Beautiful Katalog tells all 

 about it. Yours for the asking. It saves money for U. 



Ribbon Specialists 



The Leading Florists' Supply House 



Importers— Manufacturers— Originators 



M. RICE & CO. 



1220 Race Street 

 PHILADELPHIA, PA. 



^ri'i^mjJ 



Onr Original Corsage Shields 



have made a tremendous hit, combining utility and advertising 

 value at popular prices. 



Our assortment of plain and chiffon and lace bordered shields in 

 rich and novel designs is decidedly out of the ordinary. 



Florist's name stamped in gold on back is our exclusive idea. 



All shades. 



Write for sample dozen assorted (unstamped) , also sample gratis showing 

 effect when stamped. 



U/CDTUCIUCD DDnC THc National Floral Ribbon House ||q». YnfL 

 ifLnlllLlmLn DnUUif SeS-Se? Broadway, at PnnceStreet, ROW lUlK 



FLORISTS' SUPPLIES 



Speclal lT la rge and One stock of natnral 

 pieMrrrd WRKATHS, MOSS WRKATH8 

 aaul MXTAIXIC DSSIGNS. 



L. BAUMANN it CO. 



•69 W. Chicairo Atc, CHICAGO 



JOS. G. NEIDINGER 



1513-15 GenMitowa Avom. PmiADOPHM 



OUB BPXCIAI.TIBit 



Wax Flowers, Wax Flower Designs 



WlMfttShMTei. Wieker Pot Corert, Plut 8UB4t 



Send for handiomely illnatrated oatslogae; 

 can also be tued as deslsn book. 



Velvet Polosettias with Foliage 



$2.00 per doz.; $20.00 per sross 

 NOTHINQ LIKX IT FOR THX MONKT 



Gustave Schroeder, Artiricial Flower Manufacturer 

 1524 Prospect Ave., Cleveland, O. 



Samples sent on receipt of 16c to cover postare 



Send ua your 

 Catalog con- 

 talnlnc samples of 

 27 Qualities of Rib 

 boos and Chiffons. 



Lion & Company 



Manufacturers of the Colonial Brand of 



RIBBONS and 



CHIFFONS 



"S1K.S... New York 



LOOK-W 



- All goods bouglit from our catalog will be 

 shipped anywhere in the United States upon 

 condition of "fire the goods back at our ex- 

 pense if they do not please you." 



This makes the buying of our goods as safe 

 as though you selected every piece personally 

 from our vast stock. 





