OCTOBBB tt, li>21 



The Florists' Review 



65 



Telegraph Deliveryii^ 



Department- 



THE florists whose cards appear in 

 the Pink Part of The Florists' 

 Review are prepared to fill orders from other 

 florists, for local delivery, on the usual basis. 

 See index by towns on the following: page. 

 If your city is not represented, there is a 

 specially good opportunity for you. 



Ten Commandments of the F. T. D. 



I. 



2. 

 3. 



4. 

 5. 

 6. 



All Oy'<r Tht 



Civil lit J WorU 



|7S5 FIFTH AYE- 



%.r -AT 60th ST. • 



1 -Pf-Ofv* pIAZA 72^1 • 



8. 

 9. 



10. 



Become an F. T. D. Florid. 



Join the pilgrimage to the F. T. D. Convention. 



When there, get acquainted with your next door neighbor, whom 



you see only once in a blue moon at home. 

 Co-operate with one and you will learn to co-operate with all. 

 Advertise the F. T. D. It will advertise you. 

 Watch the other fellow and try to go him one better. 

 If he is the right kind he will give you a run for your money. 

 Both of you will get more ambition. 

 Both of you will get more results. 

 Consider an F. T. D. order a matter of honor and take care of it 



accordingly. 

 A well filled order will give satisfaction to three people: the Sender, 



the Recipient and your F. T. D. Brother who placed the order 



with you. 

 All three will advertise you. 

 When you fill orders, try to give what is wanted every time. 



When you substitute. 



Give a little more than the customer can expect. 



The extra amount is an excuse that you did not have what you 



should have had. 

 Be an F. T. D. fir^, la^ and all the time. 



MAX SCHLING, Inc., 785 Fifth Ave., NEW YORK, N. Y. 



Get Your Share of Telegraph Orders 



Start Your ad next week by mailing this blank today 



19. 



FLORISTS* PUBLISHING CO., 



508 South DeQrhorn St., CHICAGO 



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strike out size NOT wantol. 



Florists* Review for a period of one year from date, and thereafter until forbid by either 



.25) 



party, for which. 

 monthly. 



-agree to pay at the rate 



4=5 $1.2 



■'2C ) 

 Strike out same as above. 



net per week, bills payable 



