October 20, 1921 



The Rorists' Review 



101 



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Anniversary 



One year ago, on October 1 8, 1 920, we opened 



our Wholesale House 



WE have had our trials and tribula- 

 lations, it is true, but by the untir- 

 ing efforts and perseverance of every- 

 one connedted with the company and 

 with the moral support of nearly every- 

 one in the trade who saw the same as 

 we did — that a fir^-class wholesale 

 commission house was needed in Los 

 Angeles — we pulled through all the 

 difficulties incident to any fir^ year's 

 business. We now enter our second 

 year confident of the future. 



Service 



W/ITH the guidance of Mr. E, C. 

 ^^ Amling, as President of this Com- 

 pany; with Mr. Ern^ C. Amling as a 

 Director and Treasurer, and with the 



addition of Mr. Hus to our selling force, 

 we are equipped to give all buyers 

 prompt, efficient, courteous service. 



Resources 



\Y7E have the exclusive sale of the 

 '^ large quantity of high grade Roses 

 produced by Amling Bros., of Santa 

 Ana, and by E. H. Volkman, of Saw- 

 telle; also half the cut of Roses from 

 the Walter Amling range of glass in 

 Los Angeles. With these as a nucleus, 

 we have access to the cuts of all the 

 larger Rose-growing e^ablishments on 

 the op)en market here, for filling and 

 filling up orders. We therefore are in 

 position to afford buyers an absolutely 

 dependable supply. 



E. C. Amling Co. 



Harold R. Amling, Vice-President and General Manager 



447 Wall Street -:- -:- Los Angeles, Cal. 



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shipping rooms begin to look more like 

 winter. 



Roses are fine now and of good tex- 

 ture for shipping long distances. Mums, 

 too, are especially good, the varieties 

 Bonnaffon and pink and white Chieftain 

 being probably the best ever seen on 

 this market. 



Gladioli and dahlias still make a show, 

 but their glory is over for the season 

 and from now on there will be less and 

 less of them seen. Zinnias are still 

 Siood and there is a fair amount of small 

 blowers, though these are generally of 

 iJiedium quality only. 



Various Notes. 



The Cedar Nursery Co. has for years 

 made a specialty of cyclamens and poin- 

 ■'ettias and the stock this season is in 

 splendid condition. The cyclamens from 

 ^mall stock in 4-inch and'S-inch pots up 

 to_ fine specimens, two feet across iu 

 8-inch and 9-inch pots, are perfect speci- 

 mens of culture, the foliage being large, 

 '5Ut solid and of fine substance. At 

 present the earliest flowers are showing 

 ^nd these reveal a superior strain, rich 

 'a all the best colors. House after 



house is filled with thousands of plants, 

 a sight well worth a visit by anyone. 

 The poinsettias are not so far developed, 

 but they are fine plants, showing the 

 same careful and skillful culture as the 

 cyclamens. The foliage is extra large 

 and good, right to the soil in the pots. 

 The condition of the plants and, indeed, 

 of the whole place reflects the greatest 

 credit on the management. 



The new rose. Climbing Hadley, raised 

 by the Western Rose Co., is a wonderful 

 grower and, as recently noted in the 

 company's nursery, at Alhambra, this 

 rose is free flowering and is rel<iining all 

 the best characteil<5tics of its /'amous 

 parent. It has the true climbing habit, 

 forming long, strong shoots, from which 

 occur vigorous, flowering laterals — a 

 fine thing. Lady Hillingdon also 

 sported to a climber here, but this had 

 already appeared in British collections. 

 Another excellent climber seen here is 

 the sport of General MacArthur, which 

 also possesses the good qualities of this 

 sterling old rose, in addition to its 

 climbing propensities. Fine blocks of 

 these and other good outdoor roses 

 are growing at this nursery — Iloosier 



Beauty, Red Radiance, Russell, Sun- 

 burst and Kaiserin. In every case the 

 growth is excellent, the soil here evi- 

 dently suiting roses well. A popular 

 variety for shipping east is Gruss an 

 Te])litz and a splendid lot of plants are 

 just about ready for digging. In fact, 

 all the varieties are good and there is a 

 lengthy list of them in the many acres 

 devoted to their culture. 



At the greenhouses of Wright 's 

 Flower Shop further extensions have 

 been made by lengthening the pres- 

 ent greenhouses to give much needed 

 additional room. A fine shipment of 

 azaleas has just arrived in excellent 

 sha])e and Mr. Wright says the conijiany 

 will have all it Wiuits for the Christ iii:i"s 

 traile. 



The splendid silver eu]is to he cont- 

 peted for at the big show ha\e been 

 on view in the windows at Lichten- 

 berg's. Splendid stock is also shown 

 here and Mr. Lichtenl)erg is delighted 

 with the way his old customers have 

 followed him from Sixth street and also 

 with tlie number of now custonicrs se- 

 cured in the new location. 



Certainly, the finest lot of crotons 



