October 27, 1921 



The Florists' Review 



21 



Pillow Basket, Designed by Charles Henry Fox, Before It Is Filled. 



there, according to his own judgment, 

 without first bringing the change to the 

 notice of the superintendent. ' The fore- 

 man must also report the progress of the 

 work from day to day, thereby permit- 

 ting an additional check on each job. 

 The system also keeps track of the tools 

 used by the men. A report must be 

 made to the tool house keeper for all 

 tools withdrawn and the foreman is held 

 responsible for them until they are re- 

 turned. 



"PHONORTBL" FLOWERS. 



* ' Phonortel your Flowers ' ' advertises 

 Penn the Florist in recent issues of the 

 Boston newspapers. If at first glance 



the new word 

 you, read the para 

 above caption: 

 tel ' svstem of 



explain itself to 



that follows the 



e Penn 'Phonor- 



you can insure 



getting flowers to the one who is to re- 

 ceive them at just the right time. The 

 phone, if within a few hundred miles, 

 and the telegraph, if at a greater dis- 

 tance. Correspondent florists in nearly 

 every city in the world." 



Regarding the word, ''phonortel,'' 

 Henry Penn states, "This euphonious 

 wofd will undoubtedly be taken up by 

 many of the florists now using our orig- 

 inal phrase 'flowerphone. ' I hope it 

 meets with the approval of florists, who 

 are at liberty to use it, taking it as an 

 expression of good-will from Penn the 

 Florist. ' ' 



THE PILLOW BASKET. 



The rejiort of the F. T. D. convention 

 at Toronto in the October 13 issue of 

 The Review contained descri]ition of the 

 ]iillow l)asket and how it was made into 

 a floral offering for a funeral in the 

 skillful hands of Charles Henry Fox. 

 This inventive Philadelphian hit upon 

 tills means of sul)stituting for the time- 

 consuming and unsatisfactory pillow de- 

 sign often ordered for funerals a basket 

 so iilMk> that the flowers can be added 

 in a #«w minutes and, since they stand 

 in water, will Inst for a long period. 

 The illustration at the top of the page 

 shows the l);isket. It is supplied with 

 a met III liner and at the sides are two 

 tul)es, which can also be filled with 

 water. Xo moss is used at all. The 

 loops at the back of the basket hold the 

 flowers at the back erect. Those in 

 front may incline forward. Thus is 

 height and the pillow effect given the 

 finished arrangement. At tlie bottom of 

 this page another illustration shoWs the 

 same basket as it apjieared after being 

 filled with flowers by Chnrles Henry 

 Fox. The basket is the result of several 



years' experimentation on his part, with 

 the aid of H. Bayersdorfer & Co., of his 

 city, who constructed various forms of 

 baskets for him before this one at last 

 was found to fit his ideas. Those re- 

 tailers who were not at the Toronto 

 meeting can see from these illustrations 

 the basket before and after it is filled. 

 It took Mn Fox nine and one-half 

 minutes at Toronto to fill such a basket. 



BRIDE'S SECTIONAL BOUQUET. 



A novelty in a bride's bouquet re- 

 cently was made of several small bou- 

 quets built around a somewhat larger 

 one, all forming an artistic whole, the 

 sections indistinguishable. After the 

 ceremony, when the bride is ready to 

 make her departure on the honeymoon, 

 she separates the bouquet into its com- 

 ponent parts, keeping the larger center 

 one to wear with her traveling dress. 

 The small bouijuets she throws to her 

 friends in the customary fashion. Thus 

 a number of her friends have perfect 

 little shares of her bouquet instead of 

 either one catching the i)ig bouquet or 

 several tearing it to pieces. 



NORTON ON PARADE. 



Bucyrus, O., is F. J. Norton's town 

 iiHil Mr. Norton takes a prominent ])art 

 in everything tliere that jioints toward 

 ])nigri'ss. This trait started in the Nor- 

 ton family when Samuel Norton, F. J. 

 Norton's grandfather, founiled the city 

 of Bucyrus itself. 



As a specific instance, there was a 

 centennial parade at Bucyrus October 4 

 and the float of F. ,1. Norton was one of 

 the striking features. A sylvan hill and 



valley were built right on the company's 

 truck, with a flowing white cloth for 

 the surface sloping from the top of the 

 driver's seat to the depths of the carry- 

 ing box. The drivers were clothed in 

 white. 



Tall palms and fancy ferns, along 

 with vines and flowers, made a veritable 

 woodland of the truck, from the depths 

 of which happy-faced children thrust 

 their faces and sang lustily to the ac- 

 companiment of a lovely harp played by 

 a pretty girl at the hilltop. Peace re- 

 posed on the hood of the machine, where 

 a tiny chariot was being drawn by four 

 flying doves driven by another dove. 



"Say It with Flowers" was engraved 

 (laintilv on the hillside. 



INJURY TO PATRONS. 



The proprietor of a business estab- 

 lishment is not liable for injury to a 

 customer, resulting from the latter 's 

 tripping over a defective place or sus- 

 taining similar accident, unless there is 

 a showing of negligence in failing to 

 discover and remedy the defective con- 

 dition within a reasonable time. The 

 measure of responsibility in cases of 

 this kind is indicated by the Massachu- 

 setts Supreme Judicial court in the 

 case of Downing vs. Jordan Marsh Co., 

 125 Northeastern Reporter, 207, wherein 

 the court exonerated defendant under 

 a claim for injury to a patron who stum- 

 bled over a defective mat at one of 

 the exits from defendant's store. The 

 court said: 



"If the plaintiff camt to the defend- 

 ant's premises under an implied invi- 

 tation, as distinguished from a mere 

 license, to recover she must show that 

 the defendant was negligent. Assuming 

 but not deciding that the mat was de- 

 fective, it did not appear for how long 

 a time it had been so, or that the de- 

 fendant or its servants knew, or might 

 have known, of it by the use of reason- 

 able care. If the plaintiff fell because 

 she tripped against the edge of the mat 

 which was lifted out of the groove, 

 there is nothing in the evidence to show 

 what caused this condition, or for how 

 long a time it had existed jirior to the 

 ])laiiitiff's injury. There was, there- 

 fore, no evidence that the defendant 

 was negligent." S. 



FLOWERS AT PUEBLO OPENING. 



At the opening of the new store of 

 White & Davis, at I'ueblo, Colo., the 

 lloral (lis|ilay was jierhaps the largest 

 ever shown in that city. The accom- 



Pillow Biskct after Being Filled with Flowers by the Originator. 



