80 



The Florists^ Re vkw 



AueusT 20, 1914. 



THE UNCERTAINTIES caused by 

 the European war are largely re- 

 npoiisible for the fact that this 

 year's trades' display fell behind the 

 record. It had been expected that at 

 Boston the society would have a busi- 

 ness show second only to the record set 

 at Chicago two years ago if, indeed, it 

 did not raise the mark made at that 

 time. This happy result might possibly 

 have been attained had not the Eu- 

 ropean imbroglio developed just as it 

 did. In the first place, the war re- 

 sulted in the withdrawal of all the Phil- 

 adelphia and New York dealers in flo- 

 rists' supplies, whose importations are 

 tied up and who do not know when they 

 will be able to proceed with business 

 again on the usual lines. At 40 cents 

 per foot this meant the cancellation of 

 orders for space that would have 

 brought the society some $1,500, and 

 some half dozen exhibitors a great many 

 times that amount. The hole cut in the 

 show was as appreciable as the one 

 made in the society 's caph receipts an(L 

 served to emphasize the important place 

 the supplies exhibits have come to hold 

 in the annual trade show. It was a real 

 case of being conspicuous by absence, 

 and sadly missed. 



In addition to the loss of the supplies 

 exhibits, the war no doubt was felt iu 

 a decrease in the number of exhibitors, 

 which approximated the number at 

 Minneapolis last year but which did 

 not exceed two-thirds the number who 

 showed at Chicago or at Baltimore in 

 the two years preceding. Probably 

 had it not been for the unrest occa- 

 sioned by the fighting, there would have 

 been other exhibitors. It may have 

 been due to any one or a combination 

 of three factors that there was a gen- 

 eral tendency to cut down the space 

 used this year. While a few regular 

 exhibitors took more space than usual, 

 most of them took less than heretofore, 

 which had the result of making a num- 

 ber of displays appear crowded while 

 the hall as a whole was scarcely well 

 filled. The war may have had some- 

 thing to do with this, or the slow busi- 

 ness that generally has been experienced 

 in the last two months, or it may be 

 thot the society is charging too much 

 for the space and, with plenty of room, 

 would secure better results aad better 

 feeling by returning to the old rates, 

 which prevailed for some years prior 

 to the raise two years ago to 40 cents 

 per foot. At any rate there has been 

 some discussion of this point and it will 

 come up at the next meeting of the 

 board of directors. 



Although there was little in. the way 

 of outstanding not-elty, taking it all 

 together, it made a tho'rolighlv gooil 

 exhibition and one that would have 

 been considered excellent a few years 

 ago. Mechainics building, where ., the 

 affair, was staged, affords .worlds of 

 space, po .that the show was all in one 

 sectiop, of the. tnain floor, but jfis not 

 SvfeU adapted io. the purpose of obtaiq- 

 ing in iffl^resisiVe geneciU Affeiti'. Th'e 

 'great ro«lBi*i«tH angular in-thape, cut 

 up by scores of posts and with so low 



a ceiling that the men who have re- 

 cently been exhibiting full sized sec- 

 tions of big iron-frame greenhouses had 

 this year to think up other ideas. Secre- 

 tary Young has been handling these af- 

 fairs so many years that his arrange- 

 ments are excellent and there is noth- 

 ing but praise for the way the show 

 is handled. It is far better than in the 

 (lays when a new local man was placed 

 in charge each year and forced to tackle 

 the job without experience. 



The staging of the exhibits in gen- 

 eral was better this year than it ever 

 has been before. Each convention sees 

 an advance in the character of the 

 booths and the effective display of the 

 exhibits. Those who showed at Boston 

 were : 



Advance Co., Bichmond, Ind. 



The Advance ventilating machine was 

 shown in .two styles, nickel plated for 

 exhibition purposes. The Big Advance 

 machine was demonstrated in connection 

 with .th^ pew '.truss -arm afid. the." Little' 

 Wonder machine was sjiown for use in 

 conservatories, etc; The- exhibit in- 

 cluded 'pateiit pipe shaft couplings, a 

 new rack and pinion arm to be used in 

 connection with a new worm gear ma- 

 rhine ^oon' to be put on the market, 

 shelf brackets, pipe carriers, split tees,' 

 column brackets and a split V fitting 

 that is new. J. E. Jones and E. E. 

 Jones, father and son, were in charge 

 of the exhibit. They had fans, nail 

 files and a variety of knives as souve- 

 nirs. 



S. A. Anderson, Buffalo. 



Begonia Gloire de Lorraine years ago 

 was found so at home at the Anderson 

 place, where stock is grown for the 

 use of the retail store, that quantities 

 were produced for wholesaling — about 

 the only item this retailer sells to th(» 

 trade. Excellent plants were shown in 

 several sizes. Mr. Anderson was i-i 

 charge, 



Aphine Mfg. Co., Madison, N. J. 



This line of insecticides and fungi- 

 cides included Nikotiana, Aphine, Fun 

 gine, Vermine and Scaline, all attrac- 

 tively displayed in glass jars. M. ('. 

 Ebel was in charge. 



A. A. Arnold Paper Box Co., CMcaga. 



S. Freund, salesmanager of the flo 

 rists' boxes department of the Arnold 

 Box Co., was on hand with the only ex- 

 clusive display of boxes, the line in- 

 cluding all the ordinary green an I 

 glazed corner lock folding boxes for 

 .c\it flowers, designs and corsage bou- 

 quets, but featuring novelty boxes for 

 Christmas and St. Valentine's day. Tlie 

 .Christmas boxes included holly, poin- 

 settia and wreath decorations, while 

 ,thfe St. Valentine's boxes of course car- 

 ried red hearts. These were all in the 

 corner lock style. The line was strong 

 on wreath and spray boxes, Mr. Freund 

 stating that the popularity of the 

 wreath as a funeral design has created 

 a large demand for a special box for the 

 safe delivei"y of wreaths. 



Chatles D. Ball, HolnMttbtiri^ Pa. 



There were some Phoenix Boebelenii 

 in this exhibit, but for which it would 

 have consisted entirely of kentias, sin 

 gle and made-up plants in a variety ot 

 sizes. This grower has specialized on 

 kentias these many years and do^s 

 them well. The |>lants shown this year 

 were not so large as sometimes have 

 been shown, but they all were well fin 

 ished. Charles D. Ball and Charles D. 

 Ball, Jr., were on the ground. 



Lemuel Ball Estate, Wissinoming, Fa. 



This exhibit included kentias in sizes 

 from 2%-inch pots to 12-inch tubs-; 

 Pandanus Veitchii and P. utilis, Dracaena 

 terininalis made up three to a pot, 6 

 inch terminalis, Ficus pandurata, Neph 

 rolepis Scholzeli; Cocos Weddelliana, 

 Dracsena Sanderiana and "Areca luta 

 scens. in sizes for growing on. Jama^^ 

 W. Wade was in charge, as for many 

 years. . . . 



' H> Ba3rersdorfer & Co., Philadelphia. 



Bayersdorfer & Co., at a cost of over 

 $400 for space, hiad arranged for one of 

 the largest exhibits the firm has ever 

 made. H. Bayersdorfer spent fleveral 

 weeks in Europe, principally in Ger- 

 many, last springy planning novelties 

 with the makers, and Sydney Bayersdor- 

 fer is there now to watch the manufac- 

 ture and shipment, but with communica 

 tion cut off it appeared that trouble 

 would be avoided by booking no more 

 orders for this stock until the situation 

 clears. The result was that the exhibit 

 was withdrawn and a portion of the 

 space used for desk and reception pur- 

 poses only. Martin Reukauf, Stephen 

 Greene and I. Bayersdorfer were pres 

 ent to talk over matters with those in- 

 terested. ** 



Bon Arbor Chemical Co., Paterson, N. J. 



This exhibit contained a complete line 

 of agricultural chemicals, includin<; 

 Bon Arbor prepared plant food, weed 

 killer. Radix worm eradicator, and other 

 proprietary articles. In charge of Ed 

 ward Earnshaw, head of the concern 



L. B. Bragne & Son, Hinsdale, Mass. 



A table of hardy cut ferns constituted 

 the exhibit in charge of L. H. Braguc 



Joseph Breck & Sons Co., Boston. 



The Breck corporation showed plants 

 of Nelrose snapdragon and the Fletco 

 paper pots, for which it is agent; also 

 bulbs of I'reesia Purity and some nic 

 boxwoods from its nursery at Lexinj; 

 ton. John L. Russell was in charge. 



Brookland Gardens, Wobum, Mass. 



There were about fifty varieties of 

 gladioli in this display, which include<i 

 many of the newer varieties and the 

 best of the standard sorts. While thi- 

 showing was by no means so large a-^ 

 some of the others, it was excellent 

 stock throughout and well staged. S. E 

 Spencer was in charge. 



Jojbn Lewis Childs, Floral Park, N. T- 



I. S. Hendrickson and 8. C. Parnell 





