22 



The Florists^ Review 



Sbftbubbb 17, 1914, 



TRY OUR BEAUTIES 



/ 



We don't often brag, but we feel safe in 

 aeserting you cannot find better stock. 



Short and Medium ROSES 



You will like tjie stock you get from us, and you will find you can use a lot of 

 it— and make a nice profit. We have all the varieties— everything. 



LILIES 



A large supply of stock that enables us 

 to meet competition. 



CARNATIONS 



A moderate supply of first- 

 class flowers on fair stems. 



NEW CROP BOXWOOD OF FINE QUAUTY NOW READY. 



A. L. VAUGHAN 



ft* o: (NOT INC.) 



161 N. Wabash Ave. 



'i: 



TSLIEPHONE8-{ Ontfal 8678 

 AniO. 48-734 



& CO. 



CHICAGO 



value at considerably higher prices. The 

 weather this week is such as to accel- 

 erate the cuts. 



The supply of Beauties decreased 

 along with the general cut of roses, but 

 it still is impossible to clean up with- 

 out bargain sales. 



Carnations are selling well and there 

 is an increase in the supply of good, 

 clean stock from the plants indoors. 

 The quality of the best grade has justi- 

 fied adding another 50 cents to the 

 quotation. The arrival of large quanti- 

 ties of asters from western New York 

 has served to weaken the prices in this 

 department. The really good asters sell 

 well, but there continue to be quanti- 

 ties of afters so poor that they scarcely 

 are worth express charges. Gladioli are 

 approaching the end of their season. 



Giganteum lilies continue overplenti- 

 ful; efforts to add a little something to 

 the pri<*t3, which have been unprofit- 

 able, have resulted in sending buyers 

 elsewhere Indeed, the prices tend to 

 fall rather than advance. Valley, on 

 the other hand, continues scarce; it has 

 become difficult for one wholesaler to 

 buy it from another. Cattleyas are in 

 light supply and an occasional order for 

 more than a dozen or two causes con- 

 siderable scurrying around to fill it. 



Chryoanthemums are beginning to be 

 a factor. There now are enough yellow 

 so that most of the wholesale houses 

 have them on hand all the time. White 

 is much loss plentiful, but is to be had 

 on early orders. The quality of the 

 Golden Glow varies greatly. The grade 

 that brings $2 to $2.50 per dozen is in 

 greatest request, but it is easier to sell 

 the best stock at $3 than it is the poor- 

 est at $1. Indeed, considerable stock is 

 seen with so many browned petals that 

 few buyers will make an offer. Such 

 flowers never should be sent to market. 



A few dahlfas are seen. The Cen- 

 tury and other singles are used by a few 

 of the good stores, but only a limited 

 quantity can be sold. Tritomas are plen- 

 tiful and make good window decorations. 



There is no change in greens; every- 



OPPORTUNITY 



OPPORTUNITY 



We oflSr 24,000 shares at par of $1.00 per share in 



FRACHE BROS., Ltd., GREENHOUSE CO. 



Wholesale and Retail Florists 

 Tenns of Sale : 40% on Subscription, 30% on Jan. 1, 191S, 30% on April 1, 191S 



.* Banker*: ROYAL BANK OF CANADA, Grand Forks, B. C. 



With the proceeds of the sale of shares we propose at once to erect an addi- 

 tional large range of greenhouses. 



The present business is well established (since 1902) and has paid in the 

 past \2^k on the investment. 



The market for the produce such as we grow is practically unlimited, situ- 

 ated as we are in the center of southern B. C; with three railways entering, 

 our shipping facilities are unexcelled, and the climate is ideal for a business of 

 this nature. 



This affords an opportunity for the small investor to invest in what is prob- 

 ably the most profitable business in Canada today. 



We will allow, as a commission, 10% to anyone securing subscriptions. 



Do it now, as this ad will not appear many times, and you may lose an 

 opportunity that may not be offered you again in a lifetime. 



Remember, you have until April 1916 to pay. 



Frache Bros., Ltd., is the largest greenhouse concern in the interior of B. C. 



If you like, you may make payments to our bankers or direct to the secre- 

 tary of Hrache Bros., Ltd., Wholesale and Retail Florists and Market tiar- 

 deners, Qrand Forks, B. C, Canada. 



Mention The Review when you write. 



thing can be had in about the usual 

 quantities. 



Field The Florist. 



What may develop to be the most im- 

 portant news of the season, so far as 

 the retailers of Chicago are concerned, 

 is the announcement that Marshall Field 

 & Co. will open two flower sections with- 

 in the next few days. 



Richard G.Kootz, until a few months 

 ago with the Fleischman Floral Co., has 

 been engaged as buyer and florist. Two 

 sections are being fitted up. The more 

 elaborate of these is on the third floor, 

 center building. State street side, ad- 

 joining a new and extensive confection- 



ery section. A long but not deep dis- 

 plajf refrigerator is being installed, witk 

 artificial refrigeration. There will he no 

 workroom facilities in connection, merfr 

 ly display and selling space. Another 

 section, less expensively installed, is ^^' 

 ing established in the basement. 



Early in the present year The Be vie* 

 reported that Field would go into the 

 cut flower business, but this is the fi^* 

 definite news of the plans. Much suc- 

 cess was had last spring with viole* 

 sales of the 19-cent variety, nearly lO"'' 

 000 flowers being sold on single <iay'' 

 and it was generally admitted tba' 

 Field, with the great store's uneqval< 

 facilities, could do a wonderful flow*'' 



