46 



The Florists' Review 



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PAOK8 OF RSTAILXRS* CARDS 



THIS department for the cards of 

 Zioadlng BetaU Florists— those 

 florists who have the facilities for flll- 

 Ing the orders sent them by other 

 florists — ^has made possible the recent 

 rapid development of this branch of 

 the business, a branch of the trade 

 now established for all time and so 

 helpfnl that Its volume will keep on 

 Increasing for many years. 



Are yon sending and receiving your 

 diare of these orders? You can send 

 your share (and make 20 per cent profit 

 without effort) If you let your custom- 

 ers know you can perform this service 

 for them. To receive your share — ^well, 

 The Bevlew's department for Retail- 

 ers' cards remains the one way of 

 getting prompt action on the order In 



To be represented costs only 70 

 c«nt8 per week on a yearly order. 

 This is for onorinch space. Other 

 •paces In proportion. 



Why not send your order today — 

 now — ^before you forget It? 



SLlMri<,iBo., September 5, igj^ 



Florists'' Review, 

 Chicago, ill. 



Gentleaen:- 



Durlng the 6IX MONTHS from Uaroh 4 to September 4 

 I have received from other Florlete, by mail, telegraph or 

 cable, orders to the amount of 5517.35 as a result of my ad- 

 vertisement in the Retailers* department of The Review. With 

 the allowance to senders the record for SIX MONTHS Is: 



Value of orders received $513.35 



Less 30^ allowed senders 103 . 60 



Net value of orders for SIX MONTHS-- 410.65 



It should be noted that this showing covers the 

 DULL SUMMER MONTHS, when any addition to a Florists 's busi- 

 ness Is decidedly welcome. 



Retail Florists not advertising in The Review 

 ebould profit by this letter. 



Reepectf|( 



W. & T. CASS, Horists 



GENEVA, N.Y. 



Telegraph Orders Promptly Filled 

 in Western New York. 



FLOWERS delivered promptly in 

 Buffalo, Niagara Falls, East Aurora, 

 Lockport, Tonawanda, Lancaster and 

 other Western New 

 York cities and 

 towns. 



304 Main Street 

 BUFFALO, N.Y. 



Member* FloritU* Telegraph Delivery AMociation 



S. A. ANDERSON 



440 Main St., BUff ALO, N. Y. 



Anderson service means fn'sh. sturdy stock, 

 and prompt deliveries in Buffalo. Lockuort. 

 Niacara Falls and Weslem New York. 



MEMBEB OF THE FLORISTS* TELEGRAPH DELIVERY 



UiARK, iLORlST, is4 WavMuston Ave. 



Member Florists' Telegraph Dalivf ry. 

 Orders for Northeastern Pennsylvania filled 

 promptly. Daoal discount. Both phones No. 2454, 



^^ SCHULTIIEIS, FLORIST 



SCRANTON, PA. 



Write. Phone or Wire 



61 a Linden Street, 



Al mil il V and VICINm 

 ULLAIly n. I ■ UawMym nwist 



Motto: "Business on 

 the SQuare or no business." 



HONTCLAIR, N. J. 



MASSMANN. 

 Leading Florist 



All Ord«rit Promptly Attended to 



L. 1). Phone No. 43a 



CORNELL UNIVERSITY 



Telegrsph Orders a Specialty. 

 THE HIlLSiDE riORAL SHOP, ilHACA. N. Y. 



BOSTON. 



The Market. 



Following closely in the wake of one 

 of the coldest spells of September 

 weather ever known here, we were 

 treated to some days of tropical heat, 

 the maximum September 18 rising to 87 

 degrees. This seemed to rather knock 

 the life out of the cut flower trade and 

 conditions are not any better' than a 

 week ago. "We have had practically no 

 rain during September and outdoor 

 flowers of all kinds continue unusually 

 plentiful and good. Asters still are of 

 grand quality, but low in price. Gladioli 

 are nearing the end and selling some- 

 what better. It has been an unprofita- 

 ble year for growers of gladioli. 



Roses, with the warmer weather, are 

 dragging again. On occasional days 

 there is a little spurt, but they will not 

 sell really well until a killing frost 

 wipes out the outdoor flowers. Ophelia 

 is coming in good from several growers. 

 Taft, Ward and Sunburst are each now 

 of good quality. Beauties sell spas- 

 modically. Carnations are increasing in 

 numbers, but do not sell well. They will 

 improve shortly, however. Quite a lot 

 of Golden Glow chrysanthemums are 

 seen, most of them only mediocre in 

 quality. Valley meets with a moderate 

 sale. Local specialists are planning to 

 grow more freesias and other flowers to 

 take its place. Lilies are abundant. 

 Some Cattleya labiata is coming in. 

 Prices are good on these. Hunnemannia 

 and salpiglossis are two quite popular 

 annuals for window decorations. Small 



AbiMlaitly prepare' >t 

 ■UUaes. 



Edwards Floril 

 Hall Company 



1716 radfkAve. 



ATIANTIC CITY, NCWJBBCY 



(Nnraeries: Mediterranean sod 

 Soath Carolina Avenues. 

 Member F ioristg' Teie<r»pa UeUvery Aai'n._ 



Your trdeis for ATUNTIC CITY, N. J 



will b* carafulhr fllMb) 



1S08 Pacific Av*< 



Member Florists' Telegraph D eUvery. _ 



PHILIPS BROS., 938 Broad SI 



NEWARK, N. J. 



Aitistk Floral Work and Long Stei 

 Beauties Our Specialty 



N EW J ERSEY 



EDWAKD SCEERY-PATERSON ud ^^ 



Mem,lyr E^tngts' Telegraph Delivery A. soc| »^ 



M. P.CHAMIPLIN,^T:.?iJ 

 SCHENECTADY, N.J; 



Plo wT* and Floral D«>lga« lor AII_< X^<=***^ 

 CORNELL aid WELLS COLLBOESij; 



CENTRAL NEW YORK OBD^ 



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