The Florists' Review 



October 1, 1014, 



First Quality Flower Seeds 



p A MS Y~^"i**'^^ Giant Mixed— We have for years sent out a spec; 1 

 — — -^^-^^ mixture of Pansy seed, under above .-www _ — 



name, and hare had some flattering reports from it. 

 You cannot buy a better mixture at any price. 



Trade packet. 50c; ^4 ounce, $1.26; ounce, $4.00. 



If you want named varieties and separate colors, we can supply 

 you from best strain of Gassier, Odier, BusnotandOiantTrimardeau 



Cineraria Hybrida Grandiflora, 



An unbeatable strain of this, in mixed colors, trade packet, $1.00. 

 Writ* for Catalogu* No. 5 for all soaaonabl* sood. 



The Storre & Harrison Co./"%To"^" 



Mfntloii Th** Rprlfw when yon wnt«. 



This will be the first issue of the books 

 since the parcel post zone rates became 

 applicable to seeds in packages weighr 

 ing eight ounces or over. Prices here- 

 tofore have been based on the same 

 cost of delivery everywhere in the 

 United States, provided shipment was 

 made by mail, but now the postage will 

 vary greatly. How to price the items 

 in a catalogue of national distribution 

 has become a serious question. If 

 priced to cover local delivery there 

 would be a loss on parcels to the dis- 

 tant zones, while prices to cover the 

 longest haul would tend to turn the 

 trade in the direction of the man who 

 distributes his catalogue in only a lo- 

 cal territory. The whole problem of 

 the parcel post is a difficult one and, 

 seemingly, the arrangement is one that 

 will foster the local seed house and 

 handicap the national one. 



The last load to be put on the shoul- 

 ders of the catalogue man is the one 

 caused by the European war. It will 

 have its effect all along the line. There 

 are, of course, certain houses that are 

 strong enough and far-sighted enough 

 to carry two seasons' supply of the 

 articles that do not deteriorate in that 

 time, but a far greater number are 

 dependent on seasonable deliveries. 

 This puts the catalogue man up against 

 the guesswork of figuring out in his 

 own mind what stock he will receive 

 from abroad, what he will have to get 

 along without, and how to handle the 

 whole situation. Then comes the ques- 

 tion of price. Of course seeds will 

 cost more, on the average considerably 

 more, but what will the other catalogue 

 men do? Experience has shown that 

 retail catalogue prices are not nearly 

 so susceptible to change as are the 

 cost prices. But with so many influ- 

 ences at work the pricing of the 1915 

 books becomes a matter of peculiar dif- 

 ficulty and wide general interest. 



BATEKIN CASE SETTLED. 



The Iowa Supreme court has just de- 

 nied a motion for a rehearing in the 

 case of the Natchez Drug Co., Natchez, 

 Miss., against the Batekin Seed House, 

 of Shenandoah, la., reported in The Re- 

 view for September 17, thereby closing 

 the case in favor of the defendant seeds- 

 man. 



This case is of special interest from 

 the fact that the 770 bushels of seed 



GIANT PANSY SEED 



HOME-GROWN 



As fine as the very best obtainable, 

 $5.00 per oz.; 11.50 per % oz.; 50c per tr. pkt. 



CYCLAMEN SEED, best EngliBh strain, $9.00 per 1000. 

 CYCLAMEN SEED, best German strain, $6.00 per 1000. 



Give us a trial on PAPER WHITES— you will come again. 



13 and up (1250 to case), $ 8 00 per 1000. 



14 and up (1000 to case), 10.00 per 1000. 



POINSETTIAS, 2 >^ -inch, the stocky kind you want, $6.00 per 



100, $45.00 per 1000. 



FERN FLATS, best varieties, $2.00 per flat ; 10 flats for $17.50. 



For Flttld-grown Carnations, Primulas, Aspar- 

 agus Plumosus Nanus, Sprangari. Cyclamen 

 plants, etc., see our ads in the Classified columns. 

 A card brings a catalosue. 



S. S. SKIDELSKY & CO. 



1004 BETZ BUILDING, 



PHILADELPHIA, PA. 



Mptifldri 1 h» K»»»l«*w when t<>0 write. 



READY NOW for Immediate Shipment 



100 ]"<^ 



French Roman Hyacinths. 12 to 15 ctm. (2000 to case) $ 4.00 %'i'> 00 



Narcissus Paper White Grandiflora, 13 ctm. (1250 bulbs to case) . 1.00 S.50 



Lilium Candidum. northern grown, select size 6.00 5'v(H) 



Lilium Formosum. 9 to 10 inch (190 bulbs to case) 10.00 9"> 00 



Lilium Giganteum, 7 to 9 inch fi.60 55.00 



Write for prices on full line Dutch Bulbs. 



A. HENDERSON & CO., 



369 River Street, CHICAGO 



^^pntln^l Ti-p Hpvtpw when von wrltP. 



corn in question were sold without the 

 use of the usual disclaimer. 



The buyer resold most of his pur- 

 chase. Complaints were made and he 



allowed claims, seeking to pass the 

 back to the original seller. The coon 

 said, in part: "To recover und'^r « 

 implied warranty that the seed ^"-'^^ 



.vv 



