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56 



The Florists' Review 



OCTOBEB 22, 1014. 



Our Motto: Tho BKST tho imirfcot Aftordo. 



CHA8. 8CHWAKE 



Horticultural importors 

 tO.92 WEST BROADWAY, 



& CO.y INC. 

 Exportors 



NEW YORK 



Paper White Grdfl., 14cm/up per case of 1000 bulbs, 



French Gr. Soleil d'Or, Praeoox ....per case of 1250 bulbs, 



French Trumpet Major per case of If 00 bulbs, 



Lilium Formosum, 7/9-inch per case of 260 bulbs, 



Lilium Multiaorum, 7/9-ii»ch per case of 300 bulbs, 



Lilium Giganteum, 7/9-inch ...... per case of 300 bulbs. 



•9.0O 

 22.00 

 2'2.00 

 15.00 

 16.80 

 16,60 



Special discount of 5^ for cash with order. 



Mention Ttif Review when yvw write. 



the flat rate idea in pricing, and if you 

 will refer to the A. S. T, A. report of 

 1914 you will find that these are the 

 recommendations I made not only in my 

 report but in discussion during conven- 

 tion of that body at Washington. 



"I do not think there is anyone in 

 the trade who has given this matter of 

 parcel post, parcel post pricing, etc., any 

 more thought or attention than myself, 

 and all will have to admit that Mr. 

 Hastings' letter is only in support of 

 the theories and recommendations which 

 I have worked for and talked of since 

 the original Bourne bill came before our 

 notice in the Chicago convention, 



' 'The success of the various mail order 

 concerns throughout the country, not 

 only in the seed business, but in other 

 lines, has been and is because of the 

 fact that they make buying by mail 

 easier than to buy from the local dealer, 

 and it is certainly a fact that anything 

 that the catalogue-maker may do in the 

 way of pricing to complicate affairs will 

 certainly diminish his chances of secur- 

 ing an order, and especially where the 

 prospective customer chances to have 

 several catalogues, and where some one 

 or the other may quote a flat delivered 

 price. 



' ' I have talked with many people in 

 the trade, and I am sure that it has been 

 the eiq)6rience of all who have issued a 

 summer or fall catalogue, either in seeds 

 or bulbs, that the flat rate method is by 

 far the most satisfactory. 



' ' Right now I am working with the 

 idea of having a bill introduced in Con- 

 gress that will provide for the bulk mail- 

 ing of catalogues, and I hope, with the 

 assistance of several influential mem- 

 bers of the trade, to be able to advise in 

 the near future of our success in this 

 matter." 



BEATINO THE PABCEL POST. 



Apparently the big general mail-order 

 houses are profiting by the parcel post 

 through its cheap local delivery of cata- 

 logues, etc., making shipments to central 

 <listributing points. The following is 

 from H. G. Hastings, of Atlanta, Ga.: 



"I note in The Review for October 

 S the statement as to the mail-order 

 houses beating the zone system of post- 

 age on heavy weight catalogues. The 

 postmaster of Atlanta informed me a 

 few weeks ago that this was being done 

 regularly through the Atlanta post-of- 

 fice; that large mail-order houses in New 

 Vork and other northern cities were 

 shipping catalogues here in car lots by 

 freight, the same being all zoned and 

 stamped for distribution in the south- 

 east from Atlanta. The postmaster said 

 they even refused to buy the stamps in 

 the office in which the catalogues are 

 mailed, stamps being purchased in a 

 northern city, and all the labor of zon- 

 ing, etc., being done before shipments 

 are made by freight. The mail-order 

 houses have an agent here in Atlanta 

 who takes these catalogues on arrival 

 and dumps them into the Atlanta post- 

 ofiice, and they go out from here in- 

 stead of the real point of origin. As a 

 matter of fact, the houses issuing heavy 



Cabbas* 

 Knkhuiz* n 

 aiory. 



Introduced 

 several years 

 ago by our 

 finn. 



SLUIS & GROOT 





n.K 



•••d Qrowars and 

 ^ Marehanta 



ENKHUIZEN, HOLLAND 



Beg to inform the trade that 

 their country is very likely to 

 escape present European war 

 and will be glad to mail their 

 prices of Vegetable and 

 Flower Seeds on application 

 to the 



Wholesale Trade Only. 



MeDtlon The ReTiew when you write. 



EUROPEAN SEEDS 



Anise 



Pepper 



Carrot 



Kelway's can quote AND DELIVER: 



Celery Mustard Rutabaga Beet Kale 



Spinach Cabbage Kohl RabI R*P*_ Turnip 



Lucerne Radish Vetch 



and FLOWER seeds 



Cauliflower 



Those who have formerly placed their orders in other quarters will like, und#r present 

 circumstances, our prices. Please write at once while stocks last, both for present de- 

 livery and for delivery later, and on contracts for next fall. British sailings continue 

 all the time. 



KELWIY & SON. 



S»D OROWERS 

 TO THK TRADK 



Mention The R^Tlew when yoa write 



Langport, England 



-TO THE TRADC- 



HFIIDY IIFTTr QUEdlinburg, Germany 



IiLRII I IIIL I I Lq (Established In 1784) 



QROWER and EXPOinVR on th« vary iarsaat 



of an 



CHOICE VEGETABLE, FLOWER and FARM SEEDS 



SPKCIALTini BMna. Beets. Cabbages. Carrota. Kohl-Rabi. Leeks. Lettooes, Oe- 

 lona, Paaa, Radlah«a, Spinach. Turnips, Swedes, Aatara. Balsams, Begoniaa, Camatioiu, 

 Cinerarias. Oloxinias, Larkspurs. Nasturtiums, Paaala*, Petunias, Phlox. Primolaa, 

 Scabiovs, Stocka, Verbenas, Zinnias, etc. CatiJoKue free on application. 



HENRY MCrrrS triumph of THI OIANT PANSIIS (mixed), the moat perfect 

 and most beautiful in the world, $6.00 per cz.; Sl.76 per H oz.; SlUW per ^ oz. Postace paid. 

 Cash with order. 



All seeds offered are grown under my personal supervision on my wwii vaat _ 

 and are warranted true to name, of strongest srowth. finest stocks and beat Qualitj. 1 1 

 srew laraaly aaada en contract. 



G. JONKHEER & SONS 



DUTCH BULBS 

 AND PLANTS 



HILLE60M, HOLLAND 



Itoatic Thm KeTtow wbw yoa wrlta. 



German Stock Seeds 



A GRAND SPECIALTY 



Price list on application 



PAULTEICHER, Sbiegau, Germany 



Oldaat Bpeotal Houaa 



lAnV lini If Inporter af DITTCH aid 

 JUnil nlLH fRlNCH BULBS and bEEDS 



155 West 33d Htreet, NISW TORK 



Near Peon. StatloD and L. I. R. R. 

 lltatlaB Tlw B«nnr wbea yoa writ*. 



TENERIFFE ONION SEED 



FOR ONION SETS 



At 69 cents per pound 



F. O. B. Teaeriffe, Packing extra 

 YELLOW AND RED BERMUDA 



Several small grrowers in Teneriffe baye given 

 me the commission to offer and clear their sur- 

 plus stock of 1914 seed crop at the above lo^ 

 Srice. subject to being unsold. Terms C. 0. D. 

 able order to FEDERICO C. VARELA. TENE- 

 RIFFE, and sign your full name. 



This offer is open to Scedsloen only 

 Meatlon Th« Rwiew wben yon write. 



Augnst Rolker & Sons 



Oanaral Hortlcultnral lmp«rt*ra 



for the trade oaly. Send for estimates oi 



price lists to 

 61 BAPCL/^Y ST.. NEW YOf K 



or P. O. Box 7S2 



McntloD Tb« Barltw wbea yoa wifte. 



