The Weekly Florists' Review. 



May 18, 1911. 



The grandest Fern of (he age 



NEPHROLEPIS 

 ROOSEVELT 



INPORTANT SPECIAL NOTICE-PRICE ADVANCE 



HHE heavy demand from those who have seen Ne- 

 phrolepls Roosevelt growing on our place and 

 scarcity of stock compels us to advance the price on 

 all orders dated after June 1st to the following: 



2X-in. pots, 50c each; $4.50 per doz.; 

 $35.00 per 100 ; $300.00 per 1000. 



It is our belief the price of Nephrolepis Roosevelt for 1911 will be maintained during the season of 1912. 



Nephrolepis lioosevelt is a sport from Nephrolepis Bostoniensis, but a wonderful improvement over the parent vari- 

 ety. The fronds of Roosevelt are from a third to one-half wider than Boston and beautifully tapered from base to tip. 

 Each of the pinnae is distinctly undulated, giving the whole plant a decidedly wavy effect which attracts the eye instantly. 

 Nephrolepis Roosevelt will make more young plants, produce a third more fronds, has more graceful, drooping habit 

 and will finish to a larger and finer plant in small pots than any other fern on the market. Our stock is positively free 

 from that vicious little white scale which is causing fern growers so much trouble. 



Orders received to June Ist will be booked at the following prices: 2X-inch pots, 40c each; |3.50 per doz. ; $25.00 

 per 100; $200.00 per 1000, 25 plants at 100 rate; 250 plants at 1000 rate. 



Good & Reese Co., 



Largest Rose Growers 

 in the World 



Springfield, Ohio 







WATERBURY, CONN. 



The Market. 



Mothers' day should be recorded as 

 a red letter day in the florists' business. 

 All the local florists report a fine trade. 

 It seems that an effort should be made 

 to have the public understand the 

 meaning of the colors, and that white 

 flowers of any sort will do as well as 

 carnations. Naturally, the divine flower 

 should come in for its due share of 

 popularity on that day, but not to the 

 exclusion of other flowers. 



The market certainly had a week of 

 excellent business. The warm weather 

 brought out the flowers in profusion. 

 Carnations were plentiful, especially 

 white, but more of them could have 

 been handled easily if it had been pos- 

 sible to get them. Sweet peas, lilies 

 and roses are in ample supply. 



Wedding bells are ringing constantly. 

 Every retailer seems to have his share 

 of the good things, and some of the 

 decorations run up into large sums. It 

 has been a good month. 



Various Notes. 



Alex. Dallas is busy getting ready to 

 go to his new place, at Mill End. At 

 his stores a fine trade is reported for 

 last week. 



Mr. Young, of East Main street, has 

 purchased a new automobile for deliv- 

 ery purposes. 



Saxe & Floto, who run a first-class 

 store at 60 South Main street, report a 

 prosperous winter. They had a fine 

 business for Mothers' day. 



The Flower Shop, 144 Bank street, 

 had an unusually artistic window dis- 

 play last wedk. They report a brisk 

 business. B. 



Heacock's Palms and Ferns 



STRONG. CLEAN, WELL ESTABLISHED 

 ESPECIALLY GOOD VALUE FOR DECORATIVE WORK 



ARECA LUTESCENS 



3 plants in 7-in. , 36 in. high $2.50 each 



4 to 5 plants in 9-in. cedar tub, 4 ft. high 5.00 each 



4 to 5 plants in 9-in. cedar tub, 5 ft. high 6.00 each 



KENTIA BEIiMOREANA 



7-in. cedar tub, 36 in. high $2.50 each ; $30.00 per doz. 



7-in. cedar tub, 40 in. high 3.00 each ; 36.00 per doz. 



9-in. cedar tub, 42 in. high 4.00 each ; 48.00 per doz. 



9-in. cedar tub, 48 to 54 in. high 6.00 each 



9-in. cedar tub, 5 ft. high 8,00 each 



KENTIA FORSTERIANA-Made up 



4 plants in 9-in. cedar tub, 42 to 48 in. high $ 4.00 each 



4 plants in 12-in. cedar tub, 5 ft. high 12.50 each 



Cibotium Schiedei, 9-in. cedar tub, 4-ft. spread 4.00 each 



Boston Ferns, 9-in. Azalea pots, heavy plants, 2}i to 3-in. spread. . 1.50 each 

 Scottii Ferns, 6-in. Azalea pots, heavy, ready for a shift 50 each 



When in Philadelphia be sure to look us up 



Joseph Heacock Company,Wyncote, Pa. 



RaUway Station: JENKINTOWN 



Mention The Review when you write. 



Rooted Cuttings 



Salvias. Heliotropes. $1.00 per 100. tS.OO per 1000. 



Petunian . $1.25 per 100. $10.00 per 1000. 



Colens, 70c per 100. t6j00 per lOJB. 



Alyssnm. 80c per 100. 



AseratnmB, 60c per 100, $5.00 per 1000. 



Lobelia. 80c per 100. 



PelarBonlumB. $2.60 per 100. 



Express paid. Cash with order. 



S. D. BRANT, Clay Center, Kan. 



Mention The Review when you write 



ALTERNANTHERAS 



strong rooted cuttings, the kind that will please 

 you. 



P. Major (red)... 50c per 100; t4.(K)perl00O 



A. Nana (yellow) .50c per 100; 4.00 per 1000 



Brllliantissima 60c per 100; 5.00 per 1000 



Salvias, from 2-in. pots. Bonfire or Zurich te 00 

 per 100. 



J. W. DAVIS, 225 W. 16th St.. Daveiport, Iowa. 



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