ArciisT 2'.K Ktl-J. 



The Florists' Review 



19 





The Kavinia ]iark ]ii(tiires in tliis 

 issue were tnade hy Kreil J^omliUe, of 

 W. W . Hariianl To. 



The iiiiiiic of Otto Allele, of New 

 Orh'aiis, was incorrectly ininted last 

 week as l-liile. The eilitor feels e\(Mi 

 worse alioiit it than Mr. Aliele does. 



(hailes HalliitV won tiie dianiomi 

 medal as the lest liowlcr. All the 

 other iiowliny matters were full\- ami 

 exchisi\(dy re|iorted in last week's is- 

 sue of The Review. 



W. E. Fierson states that the new 

 rose of A. N. j'iei'son. Inc.. lias l»een 

 named ^lihidi. snj:<;ested l>y l'\ !•-. Hor- 

 ner. La Fayette, I nil., who, in case the 

 name is acceptecj for registration, ic 

 ceivi's .'flnii ;is a \>i\/.v. 



.\t the su;^j:estion of llaiiy .\. I!un- 

 \ard, the men who lion^ht s|iace in the 

 trade's display made up a purse with 

 which to purchase a handsome watch 

 for SuperintiMident .John ^'oulll;, whose 

 work had heeii thorouj:lily pleasin;^ to 

 the exhil)itors. 



The memheis picsented ii. \'incent, 

 .1 1-., ;ind .Mrs. X'incent with a handsome 

 caliitiet of sihci- as a token of the 

 esteem in which they are Indd. The 

 juesentat inn was made at l{a\inia ]iaik 

 Auiiust '2'.\, Presidentelect l^aripihar he- 

 iii;^ the s)iokesinan. 



H. K. .lones, Kichmond, Ind., last 

 week Itecanie a life inendier of the S. A. 

 F. He is IS years of a<;e and, except 

 for F. H. Traendly's son, who beeame 

 a life meniher whili' still in baby 

 clothes, he enjoys the distinction of 

 beinj; the younjiest ]>erson who ever 

 has become a life member of the so- 

 ciety. 



The ji;iti> ieceij>ts at the <-onvention 

 anmunted to ]>ractically $l.(i()(), but the 

 rent was increased .^.KMi because the 

 jieneral juiblic was admitted and adver- 

 tisinji and other extra expenses ate up 

 the bulk of the income. It looks as 

 thoujih the society mi^ht well re('0<;ni/.e 

 the wishes of the exhibitors in the niat- 

 tei- (if (>xcludinjr the ^ciuM'al iiul)lie. 



•I<ise]ih Heaeock, treasurer of the Hail 

 -Association, made a record tri]i to the 

 '■onvention. He left home at •"> ]i. ni. 

 Wednesday. .Nu^ust -1, on the IS-hour 

 tiain. attemiecl the meeting; of tlie Hail 

 Association, the idosinj: session of the 

 coii\enti(in, looked oxer the traile's dis- 

 play and :it L':;'.n took the is hour train 

 • lai k to I'liiladelphia, icacliin;; home for 

 breakfast I'-riday morning. 



The Chicago convention was one of 

 the best tile exliibitors h.'ive had. lousi- 

 ness was ^ood so lonj:: as the people 

 ^vere about the convention hall. The 

 ;ittendance of the ^zeiieral jiublic was 

 not larj;e enou<;h to interfere. There 

 was nothinj.'' doin<r in the trade's dis- 

 play Wednesday afternoon or Friday, 

 wliicli jiave the exhibitors really only 

 two days and a half in which to do 

 business. 



Tn the basement refreshment room 

 nearly 1,()00 lunches were served in the 



three days. A. I. Simmons, the Sixty- 

 third street retail florist, had charge, 

 lie is ;i cajitain in tht> Seventh regi- 

 ment, I. X. (i., in charge of the com- 

 missary dejiartment. When the legi 

 ment goes into cani|i oi- on duty. * 'ap- 

 tain Simmons feeds a thous.-ind men 

 three times a day. so |iro\ iding for th(» 

 conx'ention crciwd was mere play for 

 him. 



W. I\. Fierson is tiioroughly in ear- 

 nest about his pulili<-ity campaign, lie 

 has the right idea, for he will not coun- 

 tenance the press agents" "bunk" that 

 constitutes so large' a pait of what the 

 daily ]iiipers jirint about ll(iw<'rs. .Mr. 

 Fierson is one of those who btdiexc that 

 anything of :i fake nature, while it 

 may sw(dl the box ollice iecei|its at a 

 flower show, is harmful to the tr.-ide in 

 the long run. His idea is that the pi'ess 

 mattiM- must not only be true but actu 

 ally htdjiful to be valuable. That is 

 light. 



DECORATIVE PLANTING. 



There are certain gcMieral rules gov- 

 erning ornamental jdanting that, when 

 \iolated, ofl'eml good taste. These 

 rules, known only to the initiated, may 

 be broadly defined as making the best 

 possible use of the surroundings, or 

 natural landscape. Where that land- 

 scajie is strikingly deficient, the short- 

 comings must be remedied. There are 

 modifications of this broad rule, where, 

 for instance, it is desire<l to make flat 

 country hilly, or to import an Italian 

 garden. Such changes re(juire complete 

 alteration of anything that nature may 

 have done. These changes are so com- 

 jilicated in their exhaustive detail as 

 to be of interest oidv to the few. The 



average woman or man wants to know- 

 how to assist nature, not how to (diange 

 it. Valuable ideas, useful in their en- 

 tirety or modified, may be gatherinl 

 from the work of those who have given 

 careful study to the production of the 

 most pleasing effects. I do not mean 

 by this only the college-breil landscape 

 gardener, but it must iiudude also that 

 larger army of natural landscape gar- 

 deners whose work teems with original- 

 ity and adaptability to dillicult sur- 

 roundings. Jt is said the science of 

 law is simply good common sense, so it 

 may be said that the science of land- 

 scajie gardening is simply good taste, 

 (iood taste may be best d(»fined as an 

 appreciation of the beautiful. The 

 proof of good taste in landscape work 

 is shown in beauty of effect, suitability 

 of luirpose, and harmony of surround- 

 ings. (Jood tsiste is offended by what 

 :■< ugly, wh;it is unsuitable, what is out 

 of keeping with the en\ironments. 



In the once jiopular old-time style of 

 planting known as car[)et beilding, 

 color combination and surroundings, 

 while important, are of far less conse- 

 (puMice than mathematical exactitude. 

 The level of the IkmI, the exact posTtion 

 and si/e of every plant, tlu' evenness in 

 planting, are ]iaranujunt. When you 

 ga/.e at one of these beds, jierfectlv 

 |ilanted. you feel that you are gazing 

 on a masterpiece, something so ]i(>rfect 

 that there is not a flaw. The cactus, 

 the euphorbia, the agave, each is in its 

 place in the pattern; the groundwork 

 of sedum, of ecdieveria or of alternan 

 thera is so even, so jierfectly trimmed, 

 that it resembles a carjiet. With grace- 

 ful line and proper color condiinjition 

 these beds excite admiration. 



The weakness of carpet bedding lies 

 in its inability to satisfy a large" love 

 of the beautiful. It is jierfect in itself, 

 but its sphere is limited. It is as 

 though you gazed on a siiarkling dia- 

 mond, a gem of rare luster and perfect 

 finish, perfect in itself but wholly in- 

 sufficient to satisfy for any length of 

 time. Vou tire, you long for something 

 on which the eye may rest without 

 eHort. This want is fille<l by the natural 

 iandscajie of tree :iml shrub and grass, 

 with, it may be, jiond or stream or lake. 



Arrival of the Florists' Special Train at Ravinia Park, Au^st 23. 



