26 



The Weekly Florists' Review* 



June 9, 1910. 



Niessen's 



News Column 



To bring about satisfactory re- 

 sults, in any pursuit in life, it re 

 quires a steady, unremitting effort 

 in the right direction. It is such 

 an effort we apply in conducting 

 our business. Every transaction, 

 the filling of each order, clearly 

 shows the individual care and at- 

 tention — the kind of service that 

 does not vary, which is good to- 

 day, and which we aim to improve 

 the next. 



We make mention of a few of 

 the good things for this week: 



BEAUTIES 



The Best, $3.00 per dozen. 

 Special price in quantity. 



ROSES 



Good stock, $5.00 & $6.00 per 100. 

 Extra long, 8.00 & 10.00 " " 



VALLEY 



Fancy, $4.00 per 100. 



First, 3.00 " " 

 "We have it in quantity. Will 

 supply all you want. Quality very 

 choice. 



DAISIES 



White and Yellow. 

 $1.00 and $1.50 per 100. 



SWEET PEAS 



75c and $1.00 per 100. 

 We have some extra choice 

 stock in all the desirable shades; 

 long stems and three and four 

 flowers to a stem. 



DAGGER FERNS 



Note the price. 

 $1.00 per 1000. 



CARNATIONS 



Wc are arriving at a time of 

 the year when really good Carna- 

 tions are most desirable stock. 

 We realize this fact and, with 

 the cooperation of some of our 

 best growers, we are in a posi- 

 tion to offer you Carnations of 

 surprisingly good quality. Some 

 of our growers are especially 

 equipped and know how to take 

 care of Carnations in warm 

 weather. 



TheLeoNiesseoCo. 



Wholesale Florists 



1209 Arch Street 



PHILADELPHIA 



open from 7 a. m. to 8 p. m. 



Recognized headquarters for 



choice, well hardened 



stock in quantity. 



■k 



Easter Lilies 



W. E. McKissick & Bros. 



1619-21 Ranstcad Street 



furnieh 



Any 

 Quantity 



with 

 reasonable 



time. 



Both Phones 



Philadelphia, Pa 



Mention The Review •when you write. 



intendent of the Greystone gardens, 

 and anyone wishing schedules or entry 

 blanks can get the same by applying 

 to him. L. W. 



PHILADELPHIA. 



The Bising Eastern Market. 



Quality and variety play the leading 

 roles on the floral stage this week, and 

 when their parts are properly filled 

 there is a good run. Large orders for 

 sweet peas, valley. Beauties, fancy 

 roses, and smaller ones for cattleyas, 

 are everyday affairs, yet the market 

 is quieter than it was and ordinary 

 flowers feel the difference. 



Sweet peas have been the liveliest 

 factor in the June market, the weather, 

 so unusually cool and cloudy, having 

 much to do with the odd antics of sweet 

 peas. One day they are fine and plen- 

 tiful; the next one cannot get them 

 for love or money, to say nothing of a 

 few hard words. The indoor crop is 

 mostly disappearing through the exit, 

 the outdoor crop coming through the 

 entrance, but they cannot get in with 

 such weather as we have been having. 

 However, a single day of warm sun- 

 shine will bring in enough outdoor 

 sweet peas to fill the entire stage. The 

 quality of these outdoor peas is re- 

 markable. A number of growers are 

 sending in stock fully equal to the new 

 crop indoor, of which there are still 

 some houses. 



Valley has been in splendid demand. 

 It is noted by the wide-awake valley 

 growers that the demand for this flower 

 is best on Mondays, Tuesdays and 

 Wednesdays, indicating that the wed- 

 dings and greatest floral activity are 

 early in the week, while toward the 

 end of the week the absence of these 

 gayeties, the cessation of the May day 

 festivities in the churches, and the Sat- 

 urday half holidays make it dull, in 

 direct contrast to May. 



There is enough business to keep 

 prices firm where the flowers retain 

 quality. The difference is felt chiefly 

 in carnations, where there is a falling 



off since the high-water mark of last 

 week, the poorer grades being particu- 

 larly hard to sell. 



Peonies are still abundant. The local 

 crop has nearly ceased coming into the 

 market, but it will be followed by the 

 peonies from a cooler clime. Easter 

 lilies are regaining their hold on popu- 

 lar favor with the increase in weddings. 

 Cattleyas are excellent, in two varie- 

 ties, and in demand. Gardenias are 

 dull. There is some activity in the 

 finer greens. 



The Cemetery Florists. 



Memorial day is the big day among 

 the florists who depend on one or an- 

 other of our large cemeteries for their 

 business. By May 30 they expect to 

 dispose of all their spring plants, foli- 

 age or flowering, that can be got into 

 condition, ^he demand is largely for 

 rustic baskets and vases, and a sprink- 

 Jing of elaborate beds, a generous 

 planting of ivy, hardy rose bushes and 

 shrubbery. 



Inquiry at some of the establish- 

 ments in the neighborhood of Laurel 

 Hill and West Laurel Hill, including 

 Westcotts' Nurseries, Mrs. Mary Al- 

 burger and Edward Alburger, confirms 

 the impression that the season has been 

 one of great activity. The demand is 

 generally believed to have been better 

 than in previous years, 



A new ruling at West Laurel Hill 

 cemetery forbidding outside florists to 

 do work inside the cemetery grounds 

 is a serious drawback to the business 

 interests there. It appears that the 

 erection of the new greenhouse plant 

 of the cemetery company is an indus- 

 try requiring protection, for the pres- 

 ent at least, and the florist industry is 

 therefore restricted in this direction. 

 Whether this policy of restriction can 

 be continued remains to be seen. 



Mr. Berger's New Store. 



William Berger, recognized as the 

 leading as well as the oldest florist in 

 Germantown, has made a progressive 

 move that is of more than local inter- 



