20 



The Weekly Florists^ Review. 



July 7, 1910. 



Niessen's 



News Column 



Bronze Galax 



At no time of the year are they 

 more valuable to the retail florist 

 than now. Although conrlitions 

 may be most unfavorable for cut 

 flowers, there is always something 

 to be had of fairly good quality, 

 which, if used with bronze galax, 

 will make s>. good showing and 

 prove satisfactory to all. 



For good Bronze Galax — in fact, 



the best you will find anywhere, 



you can count on us. When we 



. lay in our supply quality is first 



consideration. 



$1.00 per 1,000. 

 $7.50 per case. 



Sphagflom Moss 



In quality and quantity you will 

 find our Moss splendid value. 

 There is quite a difference as to 

 the actual contents of bales. If 

 you will take advantage of our 

 special offer of 6 5-bbl. bales for 

 $10.00, you will be well satisfied 

 with your purchase. 



1 5-bbl. bale $ 2.00 



6 5-bbl. bales 10.00 



Wiflsor 

 Carnatioo Cottiogs 



From soil, $35.00 per 1,000. 



Nice strong plants with several 

 breaks. Beady for planting on 

 your benches. This variety should 

 be grown inside. Planted now, 

 will give splendid results. 



Rose Plants 



BRIDES, 3inch pots, $6.00 per 

 100. 



Maids, 314-inch pots, $7.00 per 

 100. 



BICHMONDS, 3-inch pots, $6.00 

 per 100. 



IVORY and GOLDEN GATES, 

 3-inch pots, $6.00 per 100; $50.00 

 per 1,000. 



WHITE KILLARNEY, 2-year- 

 old plants, $18.00 per 100. 



TheleoNiesseoCo. 



Wholesale Florists 



1209 Arch Street 



PHILADELPHIA 



open from 7 a. m. to 6 p. m. 



Summer Flowers 



When you want flowers in summer you want something good, something 

 you can show your customers without an apology. 



We ofter the following choice stock in quality that can be compared with 

 anything on the market: 



AMERICAN BEAUTIES 



Large buds of fine color in all lengths of stem, from 12-in. to 3(»-in. 

 $1.00 to $3.00 per dozen 



EASTER LILIES 



Exceptional stock, witli two to three flowers on the stem, 

 $1.50 per dozen; $10.00 per 100 



SWEET PEAS 



Bright pink, soft pink, wliite, lavender, very fine, at SOc per 100 



WHITE CARNATION BOSTON MARKET, $2.00 per 100 



CHOICE GLADIOLUS, fancy varieties, $4.00 to $6.00 per 100 



OUR SERVICE IS UNSXCKLLED. 



W. E. McKISSICK & BROS. 



WHOLESALE FLORISTS 



1619-21 Ranstead St., PHILADELPHIA, PA. 



Me-'tlon The Review when you write. 



tion will go from Dayton, as the conven- 

 tion spirit is growing rapidly among 

 the florists here. 



Miss Ruby Bartholomew left July 6 

 for a month 's visit to Sycamore, Elburn 

 and Chicago, 111. While in Chicago she 

 will be the guest of Mr. and Mrs. Paul 

 H. Duvall, of Irving Park. 



Mr. and Mrs. George Bartholomew 

 entertained a large crowd of friends at 

 their home July 4. 



I. Bosnosky, representing Henry F. 

 Michell, Philadelphia, was in Dayton 

 last week. B. A. B. 



PHILADELPHIA. 



The Rising Eastern Market. 



The week, June 30 to July 6, has 

 been dull, probably marking the lowest 

 ebb of the tide. The heat, fierce in its 

 intensity, and the great national holi- 

 day combined, have been too much for 

 business. The human sea poured from 

 the city to the country and to the ocean 

 shore. Flowers lost their charm. It is 

 time, for the stock has gone downhill 

 fast under the fierce heat. 



There is some good new crop material 

 arriving. Beauties from down east, 

 Maryland and Kaiserin roses, a few nice 

 carnations, chiefly Winsor and Boston 

 Market, some nice lilies, giganteum, 

 water (in colors) and of the vale — if 

 you will permit warm weather levity. 

 Late sweet peas are abundant and fine. 

 Gladioli, quite decorative in fancy sorts, 

 and, sure sign of midsummer, asters, 

 are here — not the great, big, tony- 

 blooded fellows, but the early birds, 

 nice flowers that will do until people 

 are educated to something better. The 

 chief feature of the market is the in- 

 crease in outdoor summer flowers. 

 Everything of a week ago is more plen- 

 tiful now. The farmers are even send- 

 ing in those showy yellow field daisies, 

 with brown stamens. 



To sum up the market, prices are low, 

 receipts far exceed the demand, and 

 business is fair considering conditions. 



The stock not scorched by the heat 



has revived under the delightfully cool 

 weather of July 4 to 6. 



An Important Purchase. 



The Leo Niessen Co. has bought three 

 buildings at the northwest corner of 

 Twelfth and Race streets, one square 

 north of the present location. The 

 properties combined have a frontage 

 of sixty feet on Race street and 100 

 feet on Twelfth street, also sixty feet 

 front on Silver, a small 20-foot street 

 running parallel to Race street. When 

 asked about the plans of his company 

 Leo Niessen said that the three build- 

 ings now on the properties will be torn 

 down. In their place a 6-story concrete 

 building will be erected. The first floor 

 will have a ceiling eighteen feet high- 

 the basement ceiling will be twelve feet 

 high. The first floor and basement are 

 intended for the company's wholesale 

 cut flower business. The other floors 

 will be, oflfered for rent. When asked 

 the object of the move, Mr. Niessen 

 said It was to secure light and space. 

 The unusually high ceilings, with front- 

 ages on three streets, will afford abun- 

 dant light, while the first floor will con- 

 tain 6,000 square feet of floor space 

 and the basement 7,000 square feet as it 

 will stretch half way under Siw 

 street. When asked wLn"fhe buSii: 

 would be moved to the new place Mr 

 Niessen said that would depLd! prob^ 

 ably late next winter or early in the 

 spring. This purchase, following so 

 closely the erection of thp on^^^ , 

 present building, is stdking proTalfke 

 of the steady growth of the cut flower 

 business m this city and of the abmtv 

 of Leo Niessen and Arthur A. meslel 



The Policy at Dreer's. 

 J. Otto Thilow voiced the. ^^v 

 the Henry A. Dreer corno5ati^on '\'* 

 he said: "The ever-blnnm^ "^^^^ 

 replacing the June ro e rtCy;.:' " 

 of the people. This is VoiL ?. *'°°' 

 and it will continue. We il .f "" 

 and we mean to be the iL^ ''• *^^*' 

 Change. It is a .o^lV^Z s^aL^^ 



