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The Weekly Florists^ Review* 



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THE RETAIL 



FLORIST 



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•feH^^^ 



BASKETS AND RIBBONS. 



Need of Care in Buying. 



, \ii(M iciii-cil liiivcrs III' li;iskcl^ ;iii<l 



:!- ;ll(' •A\>\ to do SdlllC t'X|ll'MSl\ (• t'X- 



I, iiiiiiy :iiiil soini't'mu'S it tJikcs years 



,.|Mist' of uii(k'siriii)li' luatcrial. To a 



,1111 ixtciit you can sell wliat you ])usli, 



■ -111 artii'lt' must lunc some intrinsic 



to III' anytiiiny of a taker. V'ou 



i.M'rconic some cict'ccts of form in a 



.,1. or make tiiiMn inconspicuous, Ijut 



,.iii|ilctt'ly awkward sliapc can not he 



ii-iiuint'd. A skilful selection of color 



yreatly improve a j^audy. shiny 



.,,■.. lint it can not chan*;(' the leo[)- 



1 '~ -pots. While it is line that you 



i -ill wiiat you [lush. you nuist have 



;r likinj; for your wares and see their 



I -iMIiiies if you are In liecome en 



-i;i-i ic o\ er I hem. 



II undecided as to style of liasket.s. luiy 



; iiuiisly of what the best decorators 



-• 111 iKiltiral or neuiral colors, .\void 



.1 idi'd or lirilliant colors, siicdi as dee]i 



I' k-. greens oi' yellows, ."^u many ;;reen 



!'.'-kii-. contrary to what one miyht ex 



I"!, are hold lilue-^^roen and will kill 



■ >-\ y hit of duller soft foliayc which is 



!'!.i. I'd near it. Then theic is the op- 



j- -II'' ixiri'ine of yreeri, whi(di is maikecl 



!■> llir piesence ot too iiundi \el|ow and 



■' li will not adiiiil of purplish or red 



' i.iue and Mowers. 



The Better Baskets. 



^'I'ler the dull j^ray or oli\e ;^reeus, 



iiiii;^ In the lirowiis. Natiii':ii livowns 



cieanis I'ouncI in willnw. latlia and 



- :ire always relialile. Miill vtains 



• I than hrijiht dyes or \arnished 



-1m- are licsl. \'it\\ will aNo lie safe 



'Hyiiiu nentral or dark ludwii stained 



'*^-. The natural, iinlinislied willow 



I'c stained ipiickly to sail aii^' color 



'lie, 



■ iiiiiii -i/.i'd |iaske> of simple form 

 'ic niosi ser\ iceali'.' all round - nek. 

 dc li."skels admi of more chili'ii ate ' 



I'ion. father (piiie liiyh m' \er\ 

 ■"idh - are the mo t art i-1 "■. 'I'Ih - ■ i 

 ' ■' II- 'il lni' decorati\i'. pn -.'iil at ion, 

 1 1 "f ,|i-|,|;i V pi;: pii<es. j 



' '■■ '-el i- ll e niiisi adaiilalil. Ihci i' ^ 

 ' li lei'cp ;i,-|e t(i lir had. I I 1- -,di 

 ' ' he cilii.'ci jiHis of neither a ll it t 

 ' "I a -ei (!e<io .| It j- Pot I iii.iw II 

 ■ - careh ssjy liy 1 1;,. niiderlak' r a ■ 

 ''' '1,^ "■ are. w iii'M t li.'\ a l e piled -e. j 

 '■'!': iii'it her ca II a iia -'•;.• I he i-i i; i i 

 ^ ■' -el pi,. .,• if it I - |M'. i..'rly tide, I. 

 I'""er ill it should stand cut a- 

 ''^-. ■and lii^iily diM- a al i\ ■ ell ec s 

 " '■lit:iiii,.(l w it h a miderate amount 

 '"'•linl. Thi'i-efuic lie lili.ia! with 

 "kei stock, lint if yen want tioise 

 ' inhist possilijlilies liiiy tiie lui^s. 

 ' harks, wilhiws and lallia- in lieu 

 "'I iialiii'al colors, lla\e plenty of 



■ ' "■ e\<-('|it iif ihr decdiated and 



I lir Is. 



> liaskels ,are teinptiii^ In the 



■ ''lit are not as salalde ail ah - as 



^'"'■'I'li sizes. rnless the decorali\c 



trade i- well e-t:i: I - ird, occjisions for 

 their use will lie r;r • . A^ide from talile 

 decoratioi's their \<<-< u-e- are for dis 

 playiiio small llowi'i- or tern-, for .May 

 liaskels, window i i lai'i.i n:;, and for Mower 

 lieareis at wedding;-. 



Filling the Baskets. 



Ila\e pai:s for ,i- ;a:Miv of the liaskets 

 as is practical, and tln'ir usefulness will 

 lie increaseil a Imii'ir'' I per cent. Mtiny 

 a time you ha\e a few spiire minutes 

 when Noll can thru" together a display 

 basket if yon c;in till it with water with 

 out hunting up \ase- or jtirdinieres to 

 fit it. I'.askets that ;.ie shown will sell, 

 IliUe ;i few ooii.'i .ii-'S for displiivinji 

 (loweis always lillc' not indi M'ereiit ly, 

 liut with your he-t -kill. Somi'times it 



may lie all Mowei- a led to lie pushed, 



and a^aiii. when ihiwti- .-ht scarce, a fern 

 or two will fill out iii'-i'ly. 



l'"or a hiirry-iip '\i';'':?\v decoration, lill 



Best Width of Ribbon. 



The iiicsi needed lililion ill a Mower 

 stole I- the wide and I lie iiarKiw. -Me- 

 diiiia \'>i Iths do iiol have iiimdi place, 

 liiim .\o. i"J lip and from .\o. :; down, 

 the hetti'i' yiad ' oi -at in, t a iVel a or moiie 

 ;ililio:i ill till' ^.eali-l wi<lllis lieiri^ used 

 for larger hniiehe- and higher prii-ed de- 

 -ii^iis and liaskei-, the .\o. :i and nar 

 niw(a- for ihe showers and daintier cius- 

 leis. while cliilloii (ills Ihe liill for a tie 

 for the average and cheaper houqucts. 

 With :i •■tock ot' lililioii from Ni'. -j to 

 \o. !li. \\l:ii-li should lie reduced, use if 

 ill l'"n in-h khols and clusters, and Imy )io 

 ninre. l-'arcy lloweied and painted rili 

 lions are rot in fa\iir in the heller idass 

 of thiwei sli res. The |iuriiose of rihliou 

 is siippo-eil to he to tie the Mower-'. ]l 

 should le -nliorilinale in color and at 

 I racl i\ eiie>s to the llowers thems(ives. 

 I'siiii; this sly!, of rihhoii with Mowers is 

 a liit !ik' pultiii;,; Mowcis in a flower or- 

 namented jar or \;is;>. .\ny rilihoii, 

 chiffin or oilier tie which e.xceeds this 

 IS' i - out of place. 



The Colors Most Needed. 



Tic colors \\.y wliiidi you will find the 

 most n- . are white, cream, lijiht pink, 

 la\ i'ii.||.r. piii|ile, yellow, iireeii. It'll. aLu.1, 

 rarely. Iiliie. I;la<-k rililioii has no ex- 

 cii-e fir a place in a llorist 's rilihou CUSC 

 i'.\cepl a- a s.cii|\. sidiool or Iodide color 

 ill coielii iia; ii II \.itli -ome lii^hter ('olor. 

 Wliil'. aiaii\ rilihoiis are desiifiiatid by 



Display K.i-kets in the Store of W. A Hammond, Richmond, Va. 



. • : 1. e 1 ;i 'i| er 



'eai: i oT ,e|.. i ;. 



i .'I I, si 1, I, ! \ ;•- . , ; 



; l.al the \:i- . Ii,i',;- 

 ni'. 'i ll.- '. a s <v:. \ 

 1 hal i 1 1 .; 11- aya in- 



Sel a l( !; w it ll I..;; 



; ' <-'\ of 'iiedinni 

 oil" c il'll:'!' set a 



■ anil' Mow ei s, s i 



ii.l abiini str.aijihl 



' .;reen or two so 



li si h' of I he lid. 



: i ..lids chise to the 



vas". i .1 : Ihe t. rn '- fronds. huii; 

 stemmed Ih'wer- .':■■ -prays of ^reeii 

 ll a.-n 1,11 ; i-irh w ,'1 . - lar as t lie\- will, 

 and Mill lia\e a _ .ap of intere-.t iny 



Ihiiiys, - .a •■ I I ■ ■ |.-h -oai 'body will 



w ant. 



liii'.Mi I. Mill-, the colors can s,.;irrel'. be 

 ha i :;- no exact match to the colols of 

 th" Ih \\i ' . with which they .-ire to bt' 

 II-. i. ew'ii^ lo til" ili M'erenci s in textuvo 

 h"''"iiii le li--iie of the Mower and the 

 labile of tic ribbon. In fad, a blend 

 \.h'cli i- ni.'ide by the i-oiiibi iia I ion o)' a 

 l!ii>M'r .'Mid a ,iL;liii'r ribbon i- belter than 

 a \ai I aM.'iiiM; to secure a perfect nialcli. 

 Tiic ^liiM of liuht on a Mower of which 

 paietil- i|e-|iail Oelje- a perfect match 

 III coll 1 • I' t!ow 1 r .'ind ribbon, 



'I he I .ibi'l i \ led ribbon i- .iften be"el 



