■■I, I'.KI'.I. 



The Weekly Florists^ Review* 



Hallowe'en Window Display bv Jacob Schulz, Louisville, Kv. 



riMrl 

 1 .l.i' 



lis I 



w 



In 

 Irl, 



:'liy ill liis work, ;iihI his success 

 ■liiii^ Ili(ist> wild iliil iiiit use cul 

 :' "I'liiticiiis will ilip iiiucli i() liriuy 

 i-s III' liusiuess to the ll(iris(s in 



ire. 



THE BARGAIN SALE. 



■I I'V W. A. .\(l:iiii<, rcMcl l)cl'ni,- ihi' 

 ' ■I'N!^' (lull. (»(|ii1m'|- IL'. 1:pii:i. I 



I was .-iskeW til reaij :i |ia|ier 

 'ills i-liili, ami III! a siiliject nt' 



iiitaih-e as ''liaryaiu or Slaii<;li 

 -. ' " I lliiiiiiilit the eiiili had erreil 



lei-t iiMI lit' a \\ I'iter. I liiw e\ ef. I 



'" '111 iiiv lies) auii ill as few 

 |iiissililc. 



■iiuaiii sile. til the llini-t ut' tu 



' \ery seiinlis i|iiest inn. aiel all 



'iiii't answer ;is [mssililv we iln 



li" as 1,1 the elVeet it lias mi the 

 at utiier limes. 



Bargain Sales Approved. 



'Uaiii sales injure the Inisiiiess ' 



' think tiiey ijii. it' cniiilllcteil as 



"I'l 111'. Tiie.x' are ill many cases 



^. It' till" MiiDijy, dtVeieil are t'resli, 



I'lality, ami at a price Inwer 1 liaii 



"r.iinarily soM at. sn that tiie 



l"-rsun wliii lias any iilea ut' 



'^"iiws that lie is yeltiuo a, li;ir- 



'n t!iis way yon piifonrajjo tlip sale 



'■'~^. <'ilucat(> the pcdiile ti> tlie 



it tlnwcrs are alwa.vs a|(|ireciateil 



'"' '■' time lit' redllellieut to the 



'I' wheic\er sent, ami enalile new 



'" ciijuy line lit' ( Mill's jireatest 



'' ill'" Morld. 



' ■'ii'«' IliG reasons for liareain 

 ' 'I'y are tiiaiiv. lint tlio most iin 



|iiirtaiit thill".;' is to t'nrcc Inisiness in a 

 ijiiiet time; to L;et rid ot' a siir|i|iis stock, 

 ill many instances, and to yet the |ieii[i|e 

 to conic to your |i]ace of Inisiness. as 

 when liiiyino liariiaiii thiweis they ol'teii 

 see sonietliiii;;' else that they want, \\hicli 

 yiiii sell at a ;^oiiil |irolit. 



I do nut say that in e\eiy case ymi 

 sell the sui|iliis you lia\e in your store; 

 nor do 1 say that the man who yrow^ 

 his own stock can sell it at all times at a 

 low jiiicc, liecaiise he lias a laij;e su|i[dy. 

 for it' he is rniiiiiiiy his |ilace systemati 

 calh'. as no doiilit exery grower does or 

 should do. he has to charge the store 

 willi wlitil the oreenliouse sends ill, and 

 in iii.aiiy instances, with I'oal at *ii per 

 Inn ami wayes at the |ire\ailiiiM scale. 



he Would liml that one )ilace or tl ther 



h;id a leak sduiewhere. 



liarj^ain sales are not ,ilways rnu li\ 

 stores that h;i\e yreeliliouses nf their 

 own, lull in more instances :iie couducted 



liv those who ;ile |iatl'ons of '"the lleces 

 >ary evil,"' as he is snnietimes called, 

 the wholesale dealer, who, in his sna\e 

 and teiu|itiii>i way, iiivei^^les you into luiy 

 iiiL; his siii[i||is stock. 



Keep Out the Street Vender. 



lint remeiiilier. when ymi ate selHnc; 

 \\\\^ same stock in ymi^ stofe, you lia\e 

 sexeial thiiiys in your faxof: 



I'iist. you know who has it. 



Second, you know what price ymi wtiiit 

 111 sell it .-It. 



'I'liiid, shoulil yoii ;iet a Me- order for 

 fnneral or other work, you ii.ave the 

 coods and the sale cnn co.ase. 



I'mirlli, when ymi are selliiie at a liar 



-ain ill your store, you h.ave ihe satis- 

 faction of knowing that a yood, reputable 

 store is hack of the >ale and iiol ;i svs- 

 lelliatii- i|eliM.;itioli of street Sellers, who 

 •J." to ihe same w hii|es;i|,.r, Iniy I lie j,'i)0(lg 

 .iiid walk liack ;iml forw.ird in front of 

 Mini- pl;ice. -elliii;; the s,.| fsa me peristi- 



i ''il'l" ailiide tli;it ymi cmild have done 



I h.Mii ymi w.aiiicd i,,. i in,, thinj^- i,, f;,vor 

 of the ^peci;il s.a le ill liulValo is that we 



I ha\e kept the > I reel \eiiile|- awa\-. 



j Ifelllemlier. when I -pe;ik of the ;r,,oii 



clVeits of ;| li;irc;||U s,||e ,,11 tllf prO- 



pi'ictor, I ha\e iioi forj;olten the sales 

 'ii:'ii. "hii has in,iii\ -aicastic r(>marks 

 thrust ,al I, ill! li\ ■^iiiiii' Iniyers, reeardiiii; 

 Ihe ,|ii;ility. fresh n.ss. ,.|,-.. ,,f the tlowers. 

 loulitiiiy hi- ver.aiiiy. v\ hen in his aniialile 

 \va\ (as .all em|.l,i\e,| lu l!utV--ilo are 

 aini.-iiile I he -ays Ih.al the tlowers are 



strictly I're-h :iiid as v | ;iv ;niv soi>l 



an,\ day at douMe the pri,-,. ,ir more, ;is 

 j the case may lie. They iheu ;isk to have 

 'lieiii III a lioN and drliM-red, or arraiioe,| 

 III a liiiiicli. .-iihl tlie\ .-ire smnctinies iniicli 

 olfelided if ymi ,|,i u,,) ;idi,.,. with ailV 

 or all ,if iJHii i.Mii.aik-. These same 



I I'l'' " ill U''t up ,-;irly in the inoriiiiid, 



;-li;isc down 1,1 ;; ,h\ M,„„K -I,, re. i-nar.l 

 ill and w.ail thmr liirii to o,.| ^ tj,. ||.,j,. 

 of shoes, sweater, or -mne nther articles 

 .It a rediictioii of I leiits. with a hi;; 

 iiewsp.aper ad sayiiio; • • .\ii < 'liar^;in;r". 

 X.I AppiiiMil. \o C. (». I). ,,r Telei^iniTe 

 orders. Iiiit will |),di\er. " .\ni| tliev 

 ha\e had their tempers riitlled far more 

 than they e\er did in a llower store, and 

 -till eel ih,. tlowers at less than half 

 I'li' ' . This is where the salesman's ti;i- 



ti'-llce ;ind temper ale tried, .MlhoM'ih 



