26 



The Weekly Florists^ Review* 



OCTOBBB 28, 1809. 



Don't Buy 



Stale Roses 



We ship roses cut on day of shipment. Our roses are grown in a cooler 

 temperature than most others and the substance has not been forced out of 

 them. If you have been receiving the "ice box" brand of roses and are not 

 satisfied, t^'y our fresh cut stock. It will keep days longer, and keep your 

 customers satisfied. We charge no more for these fresh cut roses than you 

 would pay for roses that fall to pieces a day after you get them. 



Send us your next order and let us show you. 



Fresh Roses, medium stems, perfect buds, $4.00 per 100 



See price list on page 18. , 



PETER REINBERG 



35 Randolph Street, Chicago 



Mention The Review when vou write 



to sell the stock without the real estate. 

 The Mellen Co. then took the matter up 

 privately with the receiver and the court, 

 offered to take the real estate at two- 

 thirds of the appraisement, ••■raised the 

 bid on chattels \>y $5, and secured the 

 entire plant and contents. The premises 

 include about three and one-half acres 

 of land, 18,000 feet of glass and two 

 dwelling houses, while the greenhouses 

 are fairly well stocked with plants, bulbs, 

 etc. The mailing list is considered a 

 good one and there is an advantage in 

 having the village postoflBce in the office 

 of the company, with facilities for re- 

 ceiving and sending mail at a near-by 

 station on the Pennsylvania railway. 



These greenhouses were started in a 

 small way by Clifford Haley, postmaster 

 of the village, who issued a retail cata- 

 logue under the name of Fairview Floral 

 Co., and the business grew to such an ex- 

 tent as to attract the attention of in- 

 vestors, resulting in the incorporation 

 of the Fairview Floral Co. under the 

 laws of West Virginia, by the late C. 0. 

 Kirkpatrick, Albert K. Hahn and others. 

 Owing to the fact that the plant was lo- 

 cated at some distance from the town, 

 and no thoroughly dependable and ca- 

 pable person, with sufficient financial in- 

 terest at stake, has ever been placed in 

 charge of the business, which was looked 

 after only incidentally by residents of 

 the city engaged in other lines of busi- 

 ness and professions, the management has 

 never been adequate to the requirements 

 of such an enterprise and a considerable 

 amount of friction constantly existed 

 among the stockholders, and by reason of 

 this state of affairs the concern became 

 more and more deeply involved, the pres- 



ent indebtedness being approximately 

 $16,000. The stockholders will realize 

 nothing, but the principal creditors are 

 secured by the endorsements of several 

 directors, who will suffer to the extent 

 of the deficit. The catalogue under the 

 name of the Fairview Floral Co., as ' * The 

 Women Florists," will be continued by 

 the Mellen Co., who are located nearer to 

 the plant than any other Springfield con- 

 cern, and with their capital, facilities, 

 experience and well-known capable man- 

 agement, will doubtless make this a pay- 

 ing adjunct to their main and uniformly 

 successful business. 



Variottt Notes. 



A sash house 10x105 has been annexed 

 to the rose growing range of the Leedle 

 Floral Co., to provide increased room in 

 which to house two-year-old roses for the 

 winter and make them more conveniently 

 accessible during snowy weather. 



E. K. Sparrow, recently foreman for 

 the Fairview Floral Co., left October 21 

 for Gainesville, Ga., where he will enter 

 the employ of the Piedmont Greenhouses. 



Weddings are in vogue among local 

 florists this week. Guy E. Morgan, with 

 the McGregor Bros. Co., was married to 

 Nellie M. Miller, recently with the Good 

 & Eeese Co., and Harvey Milton Derr, 

 who has long been in the service of the 

 Good & Reese Co., was married to Gdldie 

 Zeigler Clark, for four years cashier and 

 bookkeeper for the Arcade hotel. 



Ge Dale. 



HuGHSONViLLE, N. Y. — John Irving 's 

 greenhouses are rapidly nearing comple- 

 tion. 



MILWAUKEE. 



TiicMaitet 



Market conditions last week were 

 quite satisfactory. The supply in all 

 lines was equal to the demand. Business 

 was good and shipping trade brisk. 

 Mums have been coming in larger quan- 

 tities and the supply of carnations has 

 increased, so that there are enpugh to 

 go around. Tbe;:^Qunis, on account of 

 tiieir size, ^pidlce tl|i^, carnations in some 

 cases. , ^y •. i^'y '■_ 



Saturday, October 23, the football sea- 

 son opened with a game between the Ann 

 Arbor, Mich., and the local Marquette 

 College teams. The honors were carried 

 off by the Michigan team by a score of 

 6 to 5. This game was undoubtedly t!ie 

 cause for the brisk sale of yellow mur>;3. 



William Zimmerman, of Fifth street 

 and Grand avenue, had his window d^^c- 

 orated especially for the football gaiie 

 and reports a good business on yell w 

 flowers for that day. 



Currie Bros. Co., on Wisconsin stre t, 

 had several out-of-town weddings, whi h 

 helped to keep them busy, for local tra le 

 was only fair. They had a good call l ^r 

 carnations, but could not secure enou.'lJ 

 stock to fill orders. 



At the Wisconsin Floral Co. the b; le 

 of mums October 23 was rushing. Tby 

 sold more on that day than they ha^e 

 disposed of since they came into ^-'^ 

 market this season. Business with thpm 

 has taken quite a jump the last week. 



The Burlington Floral Co., of Bur- 

 lington, Wis., which grows mainly roses, 



