16 



The Weekly Florists^ Review* 



October 28, 1909. 



EXTRA!! EXTRA!! 



The Annual Special 



Autumn Number 



Will be issued November II, 1909 



It will be in keeping with the best previotis Special Editions of 

 the Review, and thafs '^ enough said^ — these periodical Special 

 Numbers have become an Institution in the Trade. 



The advertising patronage always increases largely for one of 

 these " Specials/' Advertisers will give valuable assistance to the 

 publishers, besides getting best display and position for themselves, 

 if they will Send Copy for Advertisements Early, 



Use a page, an inch, or a classified, 

 as your stock requires. 



"The Review is a fine paper, full of g:ood advertis- 

 ing:." — A. H. Faxon, Southbridge, Mass. 



riORISTS' PUBLISHING CO., 



530 to 5*0 Caxton Bids., 

 334 Dearborn St.. 



Chicago 



interest in him. I have seen men at the 

 potting bench who seem to do less and 

 turn out worse work the longer they are 

 at it. When I compare such men with 

 others I have seen, men who could pot up 

 1,000 field-grown roses in 6-inch pots and 

 do it right, in a day 's time, or men who, 

 like some I have heard of, consider the 

 potting up of 10,000 seedlings or cuttings 

 not too much of a day's job, it shows 

 what an enormous difference there is in 



men. 



Merit Is Generally Discovered. 



Therefore, young man, try to do your 

 best always, because your employer has 

 a right to expect this of you. But for 

 your own sake I would advise you not to 

 be satisfied with only this, "doing your 

 best." I have discharged more than one 

 man because he told me he was doing 

 hia best, when I knew he ought to have 

 •done better. Try to do better; be awake 

 and observing, so that you will be con- 

 stantly improving, which does increase 

 your earning capacity. And don't be 

 afraid that you are doing more than 

 you are paid for. If you are, you will 

 soon be found out. If your present em- 

 ployer is slow in appreciating your ef- 

 forts, others will find you out, and you 

 will have your reward. Remember the 

 old saying, ' ' There is always room at the 

 top of the ladder." This holds true, 

 and is perhaps more significant in our 

 business than anywhere else. But also 

 remember, you cannot get to the top 

 except by starting at the bottom and pro- 

 ceeding slowly step by step. You cannot 

 use the modern invention, the express 

 elevator, which has taken the place of 

 the old-fashioned ladder in so many 

 places. 



Someone. I do not recall now who it 

 was, said that it does not matter much 

 whether you make a mouse-trap, write a 

 book or produce a painting. If you make 

 it better than anyone else, even if you 

 live in the wilderness, you will be found 

 out and roads will be made to your door. 



So always try to excel in whatever you 

 undertake. You will get your reward 



Water, water, everywhere 



—but not a drop to spoil 



SPRINKLEPROOr CHIFFON 



Trade mark 



It repels moisture 



Sole distributors, 



WERTHEIMER BROS., New York 



Metf ion The Review when you -write. 



and gain the respect not only of your 

 fellowmen -but of yourself. 



But to do this you must not only labor 

 with your hands alone; you must study; 

 you must read and learn what others 

 have done before you, learn from their 

 experience. You can not only save much 

 valuable time, but by comparing results 

 you know whether or not you are really 

 doing as well as you think you are. 



And right here is where I find the 

 greatest difficulty. Young men nowadays 

 do not seem to have time for study, and, 

 having no leader or director, it is ques- 

 tionable if their study would help them 

 much. I wish and hope this organiza- 

 tion would before long be in a position 

 to render some assistance in that line, 

 by establishing a course of lectures, or a 

 sort of school where the young man could 

 be assisted during the winter evenings, 

 so as to at least find out that by reading 

 about what others have done and are 

 doing, he can not only equal but excel 

 work already done. 



J. L. Dillon 



Wholesale and Retail Florist 



Bloomsburg, Pa. 



Julius Roehrs Co. 



RUTHERFORD. N. J. 

 Palms, Plants, Orchids, Etc. 



Send for Price List. 



Plymouth, Ind. — Jacob Jordan, veg- 

 etable grower, one mile north of here, 

 has torn down his old flue-heated green- 

 house and is building two new steam- 

 heated ones in its place. The houses are 

 used for lettuce and early vegetable 

 plants. 



Atlanta, Ga. — The property at 105 

 Peachtree street has recently been pur- 

 chased by Nat Kaiser from R. O. Camp- 

 bell for $40,000. The building is occu- 

 pied by the Westview Floral Co. and has 

 a frontage of twenty feet and depth of 

 ninety feet. 



Mention The Review when you write. 



Carlisle, Pa. — Eoy Erb expects to 

 open a flower store in the new McCul- 

 lough building, adjoining the opera house, 

 on Fifth street. 



- Brookline, Mass. — The store of J. W. 

 Howard, at 1353 Beacon street, is now 

 under the management of Mrs. Merrill, 

 who was for a long time known to patrons 

 of C. P. Grimmer, 34 West street, Boston, 

 by her maiden name of Miss Lavini'. 

 Many of her former customers were 

 Brookline people. 



WANT ADVERTISEMENTS. 



AdyertlsementB under this head one cent a 

 word. CASH WITH ORDER. When answers 

 are to be addressed in our care, add 10 cents f< ' 

 forwarding. 



SITUATION WANTED-By young man. age 20. 

 with several years' ezpcrieuce in growini; 

 carnatiuns and mums; or as a helper In ro^e 

 section: honest and sober. Address No. %<< 

 care Florists' Review, Chicago. 



SITUATION WANTED-By A-1 grower of car 

 nations, mums and general stock; 20 year~ 

 experience; married; steady and 8( ber; able t<i 

 take charge; first class references. Address Flo- 

 rist. 609 Walnut St., Cincinnati, Ohio. 



SITUATION WANTED-After Dec 1; in the 

 south. Texas preterit d; by young man, 2'> 

 best habits, good salesman def'igi er decorator 

 also bookkeeper; can take charge; refen noes 

 Address No. 35, care Florists' Review, Chicago 





