38 



'TWltpi»;»IJ»,f;~Tf^ ■ 



The Wakly Florists' Review. 



FBBSUiJtT 8, 1912. 



Eight Pages of Retailers' Cards 



This department for the cards of Leading Retail Florists — those florists who have the 

 facilities for filling the orders sent them by other florists — has made possible the recent rapid 

 development of this branch of the business, a branch of the trade now established for all time and 

 so helpful that its volume will keep on increasing for many years. 



Are you sending and receiving your share of these orders? You can send your share (and 

 make 20 per cent profit without effort) if you let your customers know you can perform this service 

 for them. To Receive your share — well, The Review's department for Retailers' cards remains the 

 one way of getting prompt action on the order in hand. 



To be represented costs only 70 cents per week on a yearly order. This is for one-inch space. 

 Other spaces in proportion. 



Why not send your order today — now — before you forget it? 



J. A.VALENTINE. Denyer. Pres. 



Other Directors: Ernst Wlenhoe- 

 ber. Philip Breltmeyer, ▲. B. Oart- 

 ledr*, W. F. Onde. Ctoorge ABmus, 

 Fred H. Melnhardt. 



Hataal Dlseoviiti 80 per ceat. 

 PrtTlilOB for ffpmranteed aceoBBts 



W. J. PAIiHER, Buffalo. Vlce-Pres. 



W. L. ROOK, Kansas Olty, Treat, 

 particulars to 



111 •j.fnni- l_l\l* Write for partlcnl 



Flonsts Telegraph Delivery «™js!™ii!S 



(RKTAIUERS* 8KCTXOH-8. A. W. ft O. H.) 



L SicretaiT, 



AT«nu«, 

 Indlanapolia, Ind. 



CHICAGO 



Send Your 

 Orders to.. 



William J. 



SMYTH 



Member Florists* Telegraph Delivery Association. Michigan Ave., at 31st St. 



lew Oileans, 



LOUISIANA 



Yours for Quality and Promptness. 

 30 Tears of Sucoes*. 



THE AVENUE FLORAL CO. 



3442 St. Charles Ave. 



W.J.Palmer&Son 



304 Main St., BUFFALO, N. Y. 

 Members Florists' Telei^raoh Ass'n 



The Park Floral Go. 



J. A. VALENTINE. Pres. 

 Member Florists' Telerrapb Delivery. 



DENVER, ■ COLORADO 



JOHN BREITMEYER'S 

 SONS 



Corner Broadway and Qratlot Ave., 



DETROIT. MICH. 



Special care taken with teletrraph orders for 



DETROIT AND VIQNITY 



L Befflb fisral Co., Albeil Pochetoa. Pre*.. 153 Bites St 



JF WIT fAY H CANC ^^^ Broadway, Conncfl BlaKi, Iowa. 

 • r« IfflLvUA QL UvilUy Whotoaale and BetaU 



Largest Greenhouse Establishment 

 West of Chicago. 



Orders delivered anrwhere, Inoladlnc Iowa, Nebrmakm, North Dakota and Bonth 



Dakota. Free dellTerlea to Omaha. 



BOSTON. 



The Market. 



Condition^ in the cut flower trade 

 are on the whole satisfactory. "We are 

 getting steady winter weather, and 

 sales are never particularly brisk when 

 the temperatures hover around the zero 

 mark. January was not a bad month; 

 it might have been better, but was 

 ahead of a year ago. Boses are off crop 

 with all the growers and continue to 

 realize excellent prices. Even short- 

 stemmed stock has been making $5 to 

 $6 per hundred. White varieties have 

 gone more slowly than the colored ones. 

 Beauties are quite scarce and bringing 

 fancy figures. Bichmonds are also in 

 short supply. Killarneys are, of course, 

 the leading roses, and the demand for 

 them exceeds all others combined. The 

 yellows continue in active demand. 

 Ward being seen in the greatest num- 

 bers, but Hillingdon will be much in 

 evidence a year hence. 



Carnations of good quality are easily 

 moved, but there is a surplus of the 

 other grades, prices dropping as low as 

 $1 per hundred in some cases. It is 

 noted that White Enchantress is the 

 leading white, and many doubt if White 

 Wonder will displace it. Pink Delight 

 is the most popular variety on the mar- 

 ket, but the old Enchantress, from some 

 growers is fine. Violets are not over- 

 plentiful; they are opening slowly. 

 Sweet' peas are seen in unusual numbers 



BOSTON, MASS. 



kJ^. 



WM 



** Pens, The Telecrraph Floriat ' 



Members of Florists' Teleirniph 

 Delivery Association. 



87-48 BROMFIELD STREET 



842 Boylston St., 



CARBONE, 



BOSTON 



McmberFlorists'Telegrapii Delivery Associatioa 



Your orden for ATLANTIC CITY, N. J., 



wiU be oarefuUy fUlad by 



•1505 'Pio'f'cAve. 



Member Tlorists' Teteffrapli Dellrerr. 



VASSAR COLLEGE 



Tke Sikfird rifwer SiMp, PNihkeefiie, N. Y. 







