16 



The Florists^ Review 



I'DliUI AIM l'.». I'.tU 



j^iiih;^ tllclicc til W. I'. l.JUK'll. at New 

 (JaliliT, I'a, III Max. I'll:;, I'a.jonk unit 

 liiirk In M f. Kli'iii. at i'airlia\ t'li. liut 

 ill Aii^^iist lif ifiiiiisnl to S|iaitaiiliur^, 

 S. • ;., \\'lici(' ln' wcnkc'il a few werks for 

 < '. A. Mos-.. Tlicii 111' iiiaili' 111-- mil'or 

 tiiiiatr I'Ncii i>ioii \\i'-i, iaiiiliiii; ill <'lii 

 <-a^ii III Sc|itrtiil iri . Mr laihli''! at 

 "it;;;; Ninth Srcli-v a\riillr. Wolkill"^ tor 

 IV'ti'i Scliiiii>l IDC an. I iitlii'i lloii'-ts ;!! 

 1 til' Hurt liu est | la it nt I In' i-it \ . 



i-icr.-i iivr (if ihc \ i;^ i la nil' III' Tile ii'i' 



\ ii'U . I'a|iink'< iiprra t ion- wrii' i-iit 

 slioit lie alia ihliiiicl La (iiaiiLli' alter 

 onlv aliolil ihicr \\i'i'k>, liut till' post 

 ollirr i ii-|MTt III - ha\i' ai'ipii ii'il a i-oii- 

 >i.|rralilc 11 II III kr I III lot tors, wiiii-li will 

 III- lii'l.l a- i-\ I'li'ihi' until at'tt'i' i 'a- 

 loiiK"- trial, w lien tlit-y will lie ii't iiriii'il 

 ti, ilic writi'i-. Anyoiii' who has sent 

 iiiuiii'v III raiimk, cither as AiiLinst .Mil 

 Id. r.a iiran-c. Ilk. All.i'it I'lci. I'itts- 

 l>n I j^li. 111 I'lci I K lei n. ( 'oloiia. I 'a.. 

 -lidiikl write 111 ( ■. II. ( 'laraliaii. post - 

 lillire I llv|ie.-tiir. <'h|ra^ii. Ilk. si ;it i llii t he 

 la.U. 



line 111 the riirmii- |.iiints est ;ilil islieil 

 I- llial I'aiiiiik has lit'tceu liaiik ac- 

 eiiiiiit-. ill eielit >inall liaiiks in Clii- 

 i-a^o aiol in -even lianks ;it I 'it tslniryli. 

 ']"he i-o?l|liille.| li.-ilam-e i- aliout $l.'ii'ik 



Alleged Matrimonial Swindle. 



The arie-t 111' I'ajoiik uo' into the 

 new spa |iei- all ii\ er the i-oiintry ke- 

 .-aii'-e the i Iis|ie(t 111 - linro\e)ei| what 

 thev riin-nli'i i-iiielilsi \ e e\ii|enre that 

 III ail'litioii til 111- iipeiatioiis anion:.; 

 Iloii-ts. he wa- woikinij what tiiey (•;(ll 

 a Ilia t ri iiion la I swiihlle. They I'ulMhl 

 |ia|ii'i- to -how ihat he w;is aihert isiiiL: 

 III <ieriiiaii p.-ipei- a- Mi-- Anna Klein 

 ami a- .Mi-- Ik Schwart/. mat riinonial ly 

 imline.j. It i- ;i--erte.l that when he 

 ^cit a nikkle he -eiit a phot ol; ra | ill III a 

 ■.^oiiij liiokili'j wiiinail. I epi e-ent i IILT it to 



lie that III' the a.k.eili-ei. a-kiiiM that 



THE MEDAL OF MERIT. 



The ai-i-onipaiiy inji illustration wus 

 piejiareil from a jihotoyrajih ot' the gold 

 nieiial which was awanleil to I'etei' 

 rishei. of llilis, .Mass., for oi'iyiiiating 

 ('arnation Heacon. The conijit ions lui- 

 • ler which the nieilal is awarded, by 

 the American ('arnation Soelety, are 

 a- lollow-: ' ' W'heiiev ei- a seedlinj; \'a- 

 lii'ty shall manifest sujieriority. coni- 

 merciall\-, and maintain smli superior- 

 ity for three 111- more years, the direct- 

 ors may leconimeml that the oriiiiiuitor 

 lie ^ixeii a special yold iiiedal, to ]h> 

 callcl the .Medal of .Merit." This medal 

 i- coiisiilereil the hi<ihest honoi' tliat 

 coiikl lie p.'iid an oiie i ti;itor and is siiji- 

 posed to lie a\\ariled only in excep 

 tional cases. This is the iii'st medal 

 awanli'd under this pro\'ision, altliouyli 

 it was ai'.opteij at the conxciit ion in 

 Wa-hinuloii, I ». ('.. in l!)iis. 



GETTING THE PRICE. 



The True Test of Salesmanship. 



I'he ie,-|| tesl of s;i je-nia llship is the 



aliilit\ In ijel the |irice. It' you )ia\e 

 coiiljileiice in the ciiiicein you work for 

 and in the enuds you sell, tliere is no 

 lea-on why yiiu should not stand pat 

 on the price. I li;i\e known salesmen, 

 -ay- llaiohl .\ . Ilolmes in the ('axton 

 .Maua/ine. who cnuhl make an adniir 

 alile present at inn ; they could show their 

 Uoml- to the lie-t po--ili|i' ;id\antaL:e 

 ami liohl the attention of the prosjiec 

 li\c customer np to the point where he 

 ;iskei| fur the piii-e. jilid liLlIlt here 

 they alw.-iy- tell down. They name the 

 prii-e in a faltel'ine way. as if they were 

 a-!:ameil nf it. ami with their nerx e 

 lapolK ihi/iiil; .away, -p^i^est that the 

 price i- hiw. Siiiiiet i me-. 111 make mat 

 tei- e\eii wiir-e. the -alesman will sut; 



The Medal nf Merit Awarded U) Peter Fisher, Carnation Originator. 



:i 1 I .-I ! '- 1 ic -i-ll t -II 1 iia I she 111 I Lilll come 



I'll 111 lie niarne-i, A .,iianlity nf plinto 

 ■jiapli-. letter- .iii-t iiihei mateii;il wa- 

 ' iiili-i a tcii, M> that apparently 'I he K'e- 



\ lew h.-i- aiileii ill llie pi III ei-I lull (if the 



lii\c-i.l ,-i- well a- lieiii'j- the means nf 



I hci-;, I ii'_' I III- . ,p.-i :il Mill- 111' line nf t he 

 lew llii , -I - III \\ hum -iiiiiij it \ ha- n\ el 

 . nlllc I L. -i-li -e nI 1 (--pnll-l I II I I I \ . 



The ! I'l-'. II \-. . |( le- nut II lliielia ki- III 

 , il'c nil- I III ■in-ri I - I it' i-lili I I n\ el -le- I il- 

 IWi-c-ll iiii.'aMe llnli-1- who di-aL;ree 

 a- til the i|..:ilitv ol \;iliie nf the -link 

 the\ i'oy an-; -ell. kut it is keenlv alne 

 to see tliai 'ill those wlio use its ad- 

 \ertisini; coiMinns conduct their Inisi 

 lie-- with it- -n li-i I iliei- in -iicli a man 



liel :i . I.I lie ,1 I .i\ I- -ll-pi.-lnll. 



•je-I lli;:l hi- linil-e . 1 1 ii - lint aUtlinll/i- 

 llllli In .-III III.' pll..-, Tlli- -IlLl'Je-I inn 

 .1 Inli-e-. :i -ll-p|i lull ill 1 lie III i li.| nf I he 



pr.i-pi-.-I i \ I- liii \ .1 t lia ; t here i - iimi .- 

 I ha II line pi I.e. 



■fhe liiivei i- alw.-i\- a.Iiiated li\ mie 

 Minti\e In ■.:.'t the lnv\e-t pri.-e pos-i 



Me. The -ale-man w Im iiaiiie< liis 

 pri.-e ill .-I lie-it a t I ii'j naiincr i- always 



nil the .|.-l ell-i \ e. Iicail-e he ha- npelle.l 

 ll|. the u a \ I'll! the I ill \ el In ' ' liea t 



. in\-, II. ' ' A II \ -api-i II II iiiei a i\ i-a n .li- 



pu-.- Ill ;^llni|- if hi- p. -I III it - t he lin\ er 



111 ill. -tale the leiiii-. kill it takes a real 

 -aie-man In del'eml III- employer's ri:^ht 

 In a le'jitimate pinlil, ^'nlll (inn puts 

 .■I in-I '. ;i lllal inn mi l I - Linn. I- if \ nll 

 -iiLiiiit 1.1 the l.inei wliii i^'liiiie- that 



\aluation and presumes to say what 

 the goods sh.all sell for, you are cheap- 

 ening the yooils and ndlecting discredit 

 on your employer. 



The salesman who permits himself to 

 haggle o\er the juice is lost. 'Phe buyer 

 recogni/.es him as a putty man that he 

 can |iincli into any mold that he 

 chooses. When a liiiyer suggests that 

 he might l>u\' some of ymir goods if 

 you wouhl cut the ju'ice. it is just the 

 time for you to stand I'.at. By showiug 

 your indepenii(>nce yoii give the best 

 proof that \-onr iiiie has the merits 

 you claim for it. \'>y lotting a man see 

 that you don "t have to meet his tig- 

 iiie \(in con\ince him that plenty of 

 other- are nuMding yours. There never 

 was a bigger fallacy than the notion 

 that a salesman can"t get along witli- 

 oiit occasional c<nicessions to biu'ers. 



ST. VALENTINE'S DAY. 



The postmasters t(>stify to the de- 

 c.a.lence of St. \'aleiit i lie's (diser\anco, 

 but lloiists almost uiii\ersally declare 

 that more llowers were used I'ebruary 

 14 this year than e\('r Ind'ore. Some of 

 the eastern idties sutfereil se\erely be- 

 cause of lieaA.N' storms l''<diruaiv 14, busi- 

 ness falling short of e;\]iectatioiis, but 

 fixer tlu' rest <d' the coiintr\ there was 

 a bi^ increase in St. Valentine's day 

 sales. I II the newsbdteis in this week's 

 b'eview it is g<.'iierally reported that St. 

 X'alentine's day now has become estab- 

 lished as oni' of the important special 

 llower days, to b(> reckoned witli wlien_ 

 it comes around again. There was a 

 notable increase in the demand for 

 blooming plants, and baskids were used 

 much more largely than heretofoie. In 

 many cities praidically every ciit tlower 

 was sold. i;\'eiv where red was the fa- 

 \(iiite color. Corsages heretofore have 

 been the |iopular St. ^'alelltine's day 

 purchase, but this year, while corsages 

 -oh! well, they by iio me.'ius nionopo- 

 li/i'd attention. 



St. \;ileiitine 's day was ma<ie by the 

 lloiists theniseKes, insofar as tlower 

 -ales ^(1. .\ \ear or two ago it amounted 

 to little III a llower way. The llexiew 

 ■pointed out that the sentiment on which 

 St. N'alentine "s .lay is foun.le.l alTorded 

 a siileiidiil opport n nit \' for working up 

 llower -ales, and showed how it could 

 be ijone. The le-iilt was that thousands 

 nf llnri-ts ;i.|\eit ise.j in new -|ia|iers, by 

 mailing cards ;in.l li\ means of special 

 will. low ileciu'at ions to remind the jmb- 

 li.- Ill the a |.propi iateness ol' fbnvers for 

 ii-c a- \ .ileiit iiie-. The juiblicity this 

 year was far i^ie.ater than that employed 

 last year ami the s;i|es of llnwers were 

 .•nrre-pon.l i n'_;l \' l: real ei , 



DUTCH BULBS FOR EASTER. 



I have iiM' h\ai-inth. tulip and narcis- 

 -II- IuiIIk luirie.l oiilsiile. They are 

 c.i\eie.| Willi aimiit eiuiit inches ol" soil 

 an. I that i- .-nveicl with manure. .\t 

 ihi- I line tlie\- ha\e pu-lie.j above tlie 

 put- irniii line to two inches, ami 1 ;iiii 

 afrai.l t liev are coming too f.ast for 

 Easter. How can I keep them back.? 

 Slioul.j I leinnve the manure and put on 

 mure snil. thii- liuiying theni deeper' 

 The In. all. Ill I- -nuthein I'enn-vlvania. 



W. ]■'. 



Leave ymir bulbs alonc; lliey are all 

 riiiht where they :ire. If they were not 

 -tarte.l (Uie or two iiiclies bv this time. 

 I am afraid they xvould make a sorry 

 sliowm^r for l!.'ister. l-feinoxe them to 

 a coblframe about the jniiLlh' of Mardi. 



