116 



The Florists^ Review 



Fkbkuary 19, 1914. 



Greenhouses BUILDERS Conservatories 



It is cheaper to have your greenhouses erected by expert builders 

 than to do the work yourself. You will be surprised at the low cost. 



Write Us Now 

 for Estlmatas. 

 Don't Delay. 



Willens Construction Co. (r^^!) 



1527 S. Spauldlns Ave. 

 CHICAGO, ILLINOIS 



WASHINGTON, D. C. 



The Market. 



Difficulties experienced in the mak- 

 ing of deliveries due to a heavy fall of 

 snow did much to mar what would per- 

 haps have been the heaviest St. Valen- 

 tine 's day business in the history of 

 the local trade. The sudden change 

 in the temperature caused a heavy fall- 

 ing off in the production of flowers, 

 with the result that on some varieties 

 the prices soared high. The supply of 

 red flowers was" iii3ufficient to meet the 

 local demand and it was impossible to 

 fill all of the orders xeceived from other 

 cities. Eed carnations held firm at $5 

 per hundred, while whites and pinks 

 brought an average of $4.50. Boses 

 that had been selling for $4 quickly 

 rose to $6, $8 and even $10 per hun- 

 dred, and on some varieties orders re- 

 mained unfilled. American Beauty 

 roses were not to be had and cattleya 

 orchids were also scarce and of poor 

 quality. 



The heaviest call was on violets and 

 sweet peas, the latter bringing $7.50 

 to $10 per thousand, while some few 

 hundreds of the orchid-flowering type 

 brought $2 per hundred. Both of these 

 cleaned up well and none were left over. 

 Valley sold well at $4. 



Various Notes. 



A conference was held last week by 

 William F. Gude, Robert Pyle, of Con- 

 ard & Jones Co., West Grove, Pa.; Mr. 

 Cummings, of A. N. Pierson, Inc., Crom- 

 well, Conn.; Mr. Mulford and other 

 members of the staflf of the agricultural 

 department, with reference to the pro- 

 posed rose gardens, for which plans 

 were perfected at this meeting. The 

 rules and regulations governing the gar- 

 dens will be made public within a few 

 days. 



The eight-hour law for women in the 

 District of Columbia last week passed 

 the House of Representatives and, as 

 it had previously been passed by the 

 Senate, it requires but the signature of 

 the president to become effective. Sev- 

 eral of the stores employ women, but as 

 yet the florists have made no prepara- 

 tions other than to comply with the law 

 when enforced. C. L. L. 



MEMPHIS, TENN. 



The local market was devoid of any 

 unusual features last week, one large 

 wedding decoration being the chief 

 feature, outside of the ordinary run of 

 funeral work. But when St. Valen- 

 tine's day rolled around all the shops 

 reported an excellent business. Five 

 years ago the special calls for this day 



1866—1914 



GREENHOUSE LUMBER 



"SPOT CLEAR CYPRESS" 



LOCKLAND LUMBER CO., LOCKLAND, OHIO 



HANGING BASKETS 



8-in.,fl.00;10-in..$1.25;l2-in..$1.50;14-in., 

 $2.25; 16-in.. $8.00; 18- in.. $ <.00 perdoz. 



Qreen Sheet Moss at market prices. 



Single flat Door Wreaths, used by all the 

 leading florists, 10-in., 3c; 12-in.. 4c; 14- 

 in., 5c; 16-in., 6c; l»-in., 7c; 20-in., 9c. 



All wire work made in my own factory. 

 Send for catalogue. Give us your next 

 order. 



Ck)n8ignment6 of Cat Flowers Solicited. 

 Statement with check every week. 



E. G. GILIETL Wholesale Florist. 



181 E. 8rd St., 4 INCINNATI, OHIO 



Mention The Review when yoo write. 



were almost nil, but it has grown with 

 leaps and bounds until it has become 

 a regular feature in the trade. From 

 now on it will be prepared for, the 

 same as other days when the demand 

 for cut flowers almost exceeds the sup- 

 ply. The most noticeable feature of 

 the day was the marked absence of 

 really first-class pot plants, while the 

 call for them was just as marked. This 

 will not be neglected another season in 

 this city, as all have noted that good 

 plants can be sold at this time as well 

 as at Christmas or Easter. We must 

 also not forget that much of this awak- 

 ening to this use of the old and hoary 

 St. Valentine's day observance is due 

 in no small measure to the education 

 of the trade by The Review to the 

 opening presented on such occasions for 

 the use of cut flowers and plants. 



G. W. A. 



Hanging Baskets 



To have them when 

 you want them 



ORDER NOW 



PLAIN TOP 



6-in t0.07each 14-in $0.-20 each 



8 in lOeach 



10-in 13 each 



12-in 16 each 



16-in 25 each 



18-in 35 each 



20-in 45 each 



WITH FANCY TOP 



6-in $0.09 each 14-in $0.2 1 each 



8 in ISesch 16-in »0each 



10-in 16 each 18-in 40 each 



12-in 20 each 20-in 60 each 



Remember we can furnish anything in 

 Wire Designs 



For Order During: February 



Special Discounts o* Wire Oesigat- 



DI8CUNT8 



On orders from $ lto$IO 20 per cent 



On orders from 10 to 20 25 per cent 



On orders from 20 to 30 30 per cent 



On orders over 30 35 per cent 



Write for special discounts on oiders over $100 



WINTERSON'S SEED STORE 



166 N. Wabash AvcnMC, 



CHICAGO 



Mention The ReTlew when yon write. 



