20 



The Florists^ Review 



March 12, 1914. 



Cohen, Geo., New York. 



Cary, MIhs Zoe, Uecutur, 111. 



Culbert, Jas., Hoswj'U, 111. 



Cole, Jus. N., I'eoria, 111. 



Druiy, H. 1-'., GalesbiHB, III. 



Dietsch, Arthur, Chicago. 



Poriicr, U. U., Urbaiia, 111. 



D.vslnger, (Jeoigo, Ionia, Midi. 



I oruer, Thooilort?, I.uFa.vettf, Iiul. 



KvauB, John A., Richmond, Ind. 



Kills, Uobert, IniliaiiaiwliH, Inil. 



Elder, Lcn, Indiuuapulis, Ind. 



Faruey, Frank J., riiiladclphia. 



Freuiid, Sam, Chicago. 



Joley, riiilip J., Chicago. 



Hscher, Frank, Jollet, 111. 



Gullett, C. K., Lincoln, 111. 



(Juy, E. W., nellcvillc. 111. 



Goldsborough, U. A., I'eoriu. 111. 



Heim, Aduni, Connorsville, lud. 



Hack, W. H., I'lainfleld. 111. 



Hartje, John, ludianaiiolis, Ind. 



Hecht, August G.. Urbuua. 111. 



Jacobs, Geo. W.. Canton, 111. 



Jones, J. E., Uichniond, Ind. 



Junge, H., Indiauapulis, Ind. 



Johnston, Harry G., Ulooiniugton, III. 



Jack, G. W., Springfield, 111. 



Johnson, C. W., Morgan Park, 111. 



Kohlbrand, A. C., Chicago. 



Kflniel, W. J., Elmhnrst. 111. 



Klein, E. H., Edwardsvllle, III. 



Katzwinkel, K., .Mcndota, III. 



Kehr, A., Belleville, III. 



Kurowskl, E. F., Chicago. 



Loveridge, Charles, I'eoiia. 111. 



I.overldge, Mrs. Charles, I'eoria, 111. 



Ixjveridge, Wm.. I'eoria, 111. 



l.anterbuch, E. G., Champaign, III. 



l.ongren, A. F., Chicago. 



Lawrence, M., Holland, 111. 



Lenibke. Fred, Chicago. 



Lautenschlager, Fred, Chicago. 



.Mann, Earl 11., liicliuiond, Ind. 



Morton, James, Chicago. 



Mohu, (jeo., Chicago. 



iMetcalf, I.. E., Chicago. 



Muncle, Fred, I'rbana, 111. ^ 



Nelson, John, Peoria, 111. ^ 



Ollnger, E. A., Chicago. 



Plllsbury, I. L., Galesburg, 111. 



I'lttet, Ailjert, Indianapolis. Ind. 



Peterson, Andrew, Hoopeston. 111. 



Peterson, Mrs. Andrew, Hoopeston, 111. 



I'yfer, A. T., Jollet, 111. 



Poehlmann, August, Morton Grove, 111. 



Peltier, Geo. L., Urbana, III. 



Kienian, H. W., Indianapolis, Ind. 



Kanth. Carl, Springfield, III, 



Uees. Chas, C, Urbana, 111. 



Uingier, Arnold, Chicago. 



.Schreiber, F. A., Indianapolis, Ind. 



.Samons, J. .S., Peoria, 111. 



Slel>entbal, Otto, Peoria, 111. 



Scllgnian, Samuel. New York. 



Stuart, J. S., Anderson, Ind. 



Steinkamp, O. E., Indianapolis, Ind. 



Smith, Wm. C, St. Louis, Mo. 



Schuler, Joseph, Hoopeston, 111. 



Stelnmetz, John, Chicago. 



Sinner, John, Chicago. 



Ten Evck, C. M., Auburn. Ind. 



Teriiening, Mrs. Floy, Catlln, III. 



Vaughan. J. C., Chicago. 



Vesey, W. J., Jr., Fort Wayne. Ind. 



Washburn, Frank. Ttloouiington. III. 



Washburn, Mrs. Frank, Bloomington, III. 



Wagoner, A. J., Columbia City. Ind. 



AVIegand, 11. L., Indianapolis, Ind. 



Waters. T. E., Chicago. 



Whittlnger, C, Clilcago. 



Wldmcr. -M. F., Highland, III. 



White, Harry, North Manchester, Ind. 



Woodvard, K. S., Chicago. 



Washburn, C. L., Hinsdale, 111. 



Y'eats, J. E., Champaign, III. 



Ziska, John, Chicago. 



FLORISTS' TRADE PROSPEROUS. 



[The following is the address of C. Loveridge. 

 president of the IllinolK State Florists' Associa- 

 tion, at the llunvllle convention. March lU, 1914.] 



We are gathered here for our annual 

 meeting, aud I trust it will be a profit- 

 able one to all. In view of the fact 

 that so many of our brother florists 

 from Indiana are with us, I have no 

 doubt that this will be the most im- 

 portant and laTgfest attended meeting 

 that the Illinois association has ever 

 held. As president of the Illinois State 

 Florists' Association, I wish to extend 

 a hearty welcome to the visiting mem- 

 bers of our sister state and trust we 

 shall have the pleasure of many more 

 such gatherings in the future. I hope 

 the visitors will all take part in our 

 deliberations and freely express their 

 views on whatever subject may be 

 brought up for discussion, so we will 

 all feel well repaid for the effort made 

 to attend this meeting. 



I am glad to say that our association 

 has had a substantial growth in the last 

 year, both in life and annual members; 

 in fact, it has been one of the most 

 prosperous years we have had, and a 

 great deal of credit is due to our effi- 

 cient secretary, who is always ready to 

 do whatever he can for the good of the 

 associatioa. But still I feel we ought 

 to have a larger membership, as we 

 have only a small proportion of the flo- 

 rists of Illinois as members. I ask 

 every member present to appoint him- 

 self a committee of one on membership, 

 and to make up his mind to get at 

 least one i'€w member for the coming 

 year. Then we will have a society that 

 is second to none. 



Speaking of the prosperity of the 

 association for the last year reminds 

 me of the fact that florists in general 

 have every cause for congratulations 

 on the condition of our business at 

 present, when we consider the business 

 uneasiness that has prevailed for the 

 last year in other lines. From the re- 

 ports in our trade papers, at the holi- 

 days and at other special times for the 

 use of flowers, we certainly are hold- 

 ing our own with the other great indus- 

 tries. 



On our program for today there is 

 set aside some time for general dis- 

 cussions. Under that heading we ask 

 anyone who wants any special subject 

 discussed net to be bashful, but to bring 







Exhibit of Bassett & Vashborn, of Chicago, at DanviUe, IIL, March 10, J9M. 



the matter up. There are a few things 

 in my mind that I think could be dis- 

 cussed in this meeting to the benefit of 

 all present. One is publicity. There 

 has been a great deal said on this sub- 

 ject in the last year, and no one can 

 view the beautiful display in this hall 

 and say we are not doing some good 

 along that line, for .of all the means of 

 bringing our business to the attention 

 of the public and making the people 

 talk about it, there are few methods 

 that are better than a good flower 

 show. But as that cannot be done in 

 every city, we must resort to other 

 methods. Our trade papers are doing 

 a great work along that line among the 

 craft. They are always looking for 

 something new and at once publish^the 

 facts to the trade. But what are we 

 doing as retailers? Are we doing our 

 share to bring the merits of these new 

 things to the attention of our cus- 

 tomers and thereby create a demand 

 for them'? 



Another thing I would like to hear 

 discussed, especially if there is anyone 

 here who has had experience with them, 

 is the relative value of the wide truss 

 houses and the ordinary style of houses 

 we see in general use. 



I find I have taken up more of your 

 valuable time than I should have done, 

 as there are so many here anxiously 

 waiting to have their say. I thank you 

 for your kind attention and hope you 

 will one and all benefit by our gather- 

 ing here today. 



TREASURER'S REPORT. 



[The following is the report of F. I.. Washburn, 

 treasurer of the Illinois State Florists' Associa- 

 tion, presented at tlie Danyllle convention, Marcb 

 10, 1914.] 



Your treasurer begs to submit the 

 following statement of receipts and dis- 

 bursements for the year ending March 

 4, 1914: 



RECEIPTS. 



Balance March 1, 191.3 |19S.0rt 



Received from secretary 162.00 



Received from Interest 16..36 



Total j:J76.42 



DISBURSEMENTS. 



J. F. Ammann, secretary $07.02 



St. Louis Button Co 11..50 



Intelligencer Printing Co S.-M) 



Chas. Loveridge 9.00 



Intelligencer Printing Co 5.00 



St. Louis Button Co 30.00 



Geo. I). Simonds Co S.-TO 



Balance, March 1, 1914 244.30 



Total 1376.42 



SECRETARY'S REPORT. 



[The following is the report of J. F. Ammann, 

 Secretary of the Illinois State Florists' Associa- 

 tion, presented at the Danville convention, March 

 10, 1914.] 



Your secretary reports an increase of 

 twenty in the annual membership and 

 of ten life members during the last year. 

 This is a liberal increase, considering 

 the fact that no special efforts were 

 made to secure new members. 



I am sorry to report one loss in our 

 ranks during the last year, in the death 

 of our beloved fellow member, David 

 Wirth, of Springfield. We sincerely 

 sympathize with the bereaved family. 

 . The life membership buttons have 

 been received and distributed. Of this 

 first lot there are only a few more left, 

 and it is the hope of your secretary 

 that all members will apply for these 

 readily by securing life memberships. 



The total amount collected for dues 



during the last year is as follows: 



From annual members $ 62.00 



From life members 100.00 



Total $162.00 



