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March '26, 1914. 



The Florists' Review 



25 



Window Decof ation for Easter by Anna Grace Sawyer, Cliicago. 



banks were closed. So I gave her the 

 carnations, thinking we were better 

 able to lose them than the cash change. 

 Her story was plausible enough; she 

 even went so far as to give her moth- 

 er's address, not over twenty-five miles 

 distant. 



The following Monday her brother 

 came in, paid the bill and thanked us 

 for our courtesy to a stranger, and we 

 added a new customer. Now, I felt 

 like Bill Nye when a friend asked him, 

 "Whom can we trust T" Bill said, 

 "That is not the question at issue. 

 Who will trust us!" 



Geo. W. Quance. 



ANNA SAWYEE'S WINDOW. 



At her store at 4044 West Madison 

 street, Miss Anna Grace Sawyer, one 

 of Chicago's most enterprising women 

 florists, pays particular attention to the 

 appearance of her window. She has a 

 large space for the display of cut flow- 

 ers and plants, and makes excellent use 

 of it. The accompanying illustration 

 shows only one-half of her window, as 

 it appeared in Easter dress. A group of 

 doves in flight was a sign of the sea- 

 son. Below the doves, arranged so as 

 to make as effective a showing as pos- 

 sible, were blooming plants of all 

 kinds for Easter — lilies, lilacs, hydran- 

 geas, azaleas, hyacinths, etc., all com- 

 bining in a strong suggestion to the 

 passer-by to do his Easter flower buy- 

 ing here. 



BETATL STORE AT LOWELL. 



In the accompanying illustration may 

 be seen the front of the store of Morse 

 & Beals, at Lowell, Mass. The window 

 is filled with artistically arranged vases 

 of flowers, strongly reinforcing the 

 suggestion made by the large letters 

 at the bottom of the window, spelling 

 "Choice Flowers." In front of the 

 store is the 1-year-old delivery car of 

 the firm, which holds the unique record 

 in that town of having traveled every 

 day this winter, having made all de- 

 liveries, even on the day of the big 

 storm, February 14. In the first year 

 oi the car 's use, ending March 19, it 

 accumulated a mileage of over 20,000 

 miles. 



PUSHINa THE TELEGRAPH END. 



Following the idea contained in the 

 description of Edward Sceery's win- 

 dow, published in The Review a few 

 weeks ago. Holm & Olson, St. Paul, 

 have sent the following letter to a con- 

 siderable number of retail florists all 

 over America: 



We are members of the Florists' Telegraph 

 Delivery Association and wish to make a window 

 display featuring that part of the business. As 

 we wish to make this display before Easter, we 

 are writing to ask your cooperation by sending 

 us one of your shipping tags and a box label by 

 return mall. 



We are in a growing city of 250,000 people, and 

 have a territory of 500,000 square miles depend- 

 ing on this market. This territory, as you may 

 know, Is one of the richest In the country. In- 

 cluding the famous wheat belt of the northwest, 

 is growing rapidly and is very prosperous. The 

 demand for flowers in this section Is increasing 

 all the time. Any orders that you may have for 

 this city and the northwest we will be pleased to 

 execute for you, and any orders that we may 

 have for your town and vicinity we will be 

 pleased to forward you for filling. 



The possibilities of the Telegraph Delivery 

 Association are almost unlimited, and we believe 

 there is no better field for advertising our goods 

 than this. A quick response will be greatly 

 appreciated. We enclose herewith one of our 

 shipping tags and a box label. 



G-lenwood Springs, Colo. — John Ten- 

 brook has sold the Glenwood Green- 

 houses to Mrs. M. E. Cristy. 



DRAC.SNA INDIVISA. 



Can I grow Dracaena indivisa from 

 3-inch pots large enough for Memorial 

 day? I also have seedlings. Will they 

 have to be planted out in the field next 

 summer and kept over winter to have 

 plants in 6-inch or 7-inch pots? F. B. 



Dracaena indivisa in 3-inch pots at 

 this date will not make large enough 

 plants to be of much value for Memo- 

 rial day this year. If the plants are 

 well rooted, they may be shifted into 

 4-inch pots and will possibly make 

 growth enough to be useful in window 

 boxes or vases of mixed plants, but 

 they would not be large enough for 

 center plants. 



The seedlings would better be 

 planted out in the field for the sum- 

 mer and lifted and potted up before 

 frost. They may then be kept through 

 the winter in a cool greenhouse, and 

 with proper attention should make 

 good stock for the following season. 



W. H. T. 



SCALE ON CAMELLIA JAPONICA. 



I am sending you some leaves of 

 Camellia Japonica, which are infested 

 with some kind of insect or scale. The 

 plant is outside, seven or eight feet 

 tall and is now full of bloom. The 

 whole plant is affected, many of the 

 leaves having turned yellow, and I am 

 afraid it will die if it is not soon 

 cleaned of this pest. Please let me 

 know what to do for it. S. B. 



The camellia leaf was covered with 

 San Jose scale. In order to kill this 

 scale, you must lose no time in spray- 

 ing the plant with one of the soluble 

 oil sprays. Apply at the rate of one 

 part of the oil to fifteen parts of water, 

 and dampen every vestige of wood and 

 foliage. Another way to kill the scale 

 is to cover the plant with a close, 

 waterproof covering and fumigate with 

 hydrocyanic acid gas. The spraying, 

 while it will kill the scale, will also 

 burn the young growths. C. W. 



Short Hills, N. J. — Thomas Jones is 

 suing the Public Service Gas Co. for 

 $6,000 for the damage done to 1,000 

 orchid plants and other stock in his 

 greenhouses by gas escaping from a 

 broken main, which the company failed 

 to repair for a month and a half. 



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Slore and Delivery Outfit of Morse & Beak, Lowell, Mass. 



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