66 



The Florists' Review 



Apbil 2, 1914. 







Valley for Easter 



BRUNS' 

 CHICAGO MARKET BRAND 



is the choicest cut valley grown. 



Grow It All 

 Year Around 



COLD STORAGE PIPS, 



BRUNS' CELEBRATED CHICAGO MARKET 



$18.00 per 1000 $9.50 per 500 $5.00 per 260 



FLORISTS' MONEY-MAKER 



$16.00 per 1000 $9.00 per 500 $2.00 per 100 



H. N. BRUNS 



3032-42 W. Madison Street 



CHICAGO, ILL 



Mention The Review when you write. 



which heightens the attractive appear- 

 ance of the stock. The ice-box and 

 cashier's cage, with a door between 

 them, partition the store from the 

 workroom at the rear. There is a good 

 basement for storage. The store is a 

 step or two above the sidewalk and a 

 novelty in flower store arrangement is 

 having the floor of the show windows 

 on the level of the store floor, merely 

 fenced off by a heavy carved rail to 

 keep the customers from walking into 

 the display. The store in the Univer- 

 sity Club will be closed after a time. 

 Mrs. N. I. Stewart is Mr. Bohannon's 

 partner and Mr. Stewart frequently is 

 found in charge of the new store, al- 

 though he has other interests; he likes 

 the place and the business. 



Carrying Stock. 



A certain retail florist has a com- 

 petitor who' is not strong enough to 

 command credit. "Do you know," 

 said the florist, "I can tell any time 

 from my transient trade how that fel- 

 low is fixed! "When he has funds he 

 carries a good stock and when he is 

 out of funds he buys only to fill orders, 

 and my transient trade shows it right 

 away. ' ' 



Our Candidates. 



Two retail florists are running for al- 

 derman at the election April 7, Jean E. 

 Franke in the Seventeenth ward and W. 

 F. Schofield in the Twenty-first. The 

 Municipal Voters' League, which each 

 year investigates the qualifications of 

 all candidates for city offices,- thus ap- 

 praised these florists in a report given 

 out March 31: 



Jean E. Franke, Rep.; lives 760 Mil- 



EASTER RIBBONS 



Buy them from the manufacturer and at the lowest market prices. 



Pine Tree Ribbons stand away out ahead of other ribbons— the 

 finish, weave and silk stamp them ribbons of character. Prices 

 are no higher than common, ordinary ribbons. 



Do you know any reason why you should not have the best ribb;)ns 

 for Easter ? The best line is the Pine Tree Line. 



Samples of Monarch, Pattern 1458 and other qualities 



ready for mailing. 



THE PINE TREE SILK MiLLS CO. 



PHILADELPHIA 



Mentloi) The Reylew when jou write. 



waukee avenue; florist same address; 

 born Chemnitz, Saxony, Germany, fifty- 

 one years ago; public school education; 

 in Chicago thirty-eight and in ward 

 nine years; flower business at same ad- 

 dress for twenty-nine years; signed 

 league platform. 



W. F. Schofield, Dem.; lives 734 North 

 State street; florist same address; Jborn 

 in ward thirty-five years ago; public 

 and parochial school education; after 

 nine months* service as messenger boj 

 opened flower shop at Wells and Erie 

 streets when 18 years old; since 1903 

 at present number; good business repu- 



tation; ran twice before; when he ran 

 against Geiger in 1913 primary league 

 said of him: "Distinctly lacks ability 

 for the position, and his candidacy is 

 discredited by the support he is receiv- 

 ing"; he is still supported by the John 

 F. O'Malley faction. 



Various Notes. 



Beturning from a week spent in 

 New York, Victor Bergman, of 0. J. 

 Friedman's, is enthusiastic over the 



ring flower show there and the ex- 

 hibits of some half dozen New York 

 retailers. He visited most of the New 



