Vb)L 2, 1014. 



The FIorists^'Rcvicw 



67 



A personal Me55age from you 



I 



sent by mail into the homes of the 

 Flower buyers of your eity will be 

 seen and read by just those people 

 you want to reach. 



Make our Folders your Personal 

 Message. . 



Mothers' Day 



Promote the giving of flowers or a 

 plant to Mother— not just the wear- 

 ing of a red or white carnation. 



Oar Mothers' Day Folder is a 

 masterpiece— everything about it sug- 

 gests flowers as a gift to Mother. 



Make the second Sunday in May not only a big day, but a profitable one 

 by using our Mothers' Day Folder. Sample and full particulars upon request. 



Spring Planting 



Whether you only handle window and porch boxes, hanging baskets and 

 potted plants, or include all branches of landscape work, our Spring 

 Planting Folder will interest you. 



It is made to advertise your own individual business and the reading 

 matter can be worded to meet your particular requirements. 



Samples now ready. 



^v\A/«io1 ISIrkfo Mothers' Day and Spring Planting Folder 

 kJ^Ci^idi i^ULC editions are limited. 



f - 



McNEFF-SWENSON COMPANY 



HIGH-GRADE FLORAL PUBLICITY 



4 ' 220 South Michigan Avenue 

 CHICAGO, ILLINOIS 



/^ 



