80 



The Florists' Revkw 



April 1G, 1914. 



GARDENIAS 



$l.50-$3.00 dozen 



PANSIES 



$6.00 per 100-buiiches 



DAISIES 



$1.50-12.00 per 100 



VALLEY 



$3.00-$4.00 per 100 



STOCKS 



$5.00-$8.00 per 100 



BEAUTIES 



The Best $3.00 dozen 



Medium .... $1.50- 2.50 dozen 



There will be no scarcity from now on. We can 

 supply you in all grades in quantity. For quality 

 we recommend the specials — good, heavy stems and 

 fine flowers. We offer you the largest supply of 

 Beauties in this market. When in need of a quan- 

 tity, let us quote you; our prices will interest you. 



AFTER EASTER 



There is always a good demand for 

 flowers for weddings. We oflFer you ev- 

 erything that is in season and can be 

 used for that purpose to good advantage. 

 Prices are reasonable, and in most every 

 line you wll find we offer you good 

 value. 



SWEET PEAS 



We have both quantity 

 and quality. Can supply you 

 a large quantity of one shade 

 on short notice. Several 

 shades of pink and plenty 

 of white and lavender. 



GREENS 



Dagger Ferns 1000. $2.50 



Fancy Ferns 1000. • 3.00 



Galax, bronze 1000, 1.00 



Galax, bronze per case, 7.50 



Galax, green 1000, 1.50 



Galax, green per case, 7.50 



Leucothoes, green 100, .75 



Leucothoes, green, 12-in. 1000, 3.50 



THE LEO NIESSEN CO., wholesale FlorUts 



N. W. Corner I2lh and Race Sts. 



It 



It 



It 



PHILADELPHIA, PA. 



PHILADELPHIA. 



The Eastern Market. 



The pendulum has swung back; the 

 cut flower market was in better shape 

 at Easter than the plant market. This 

 is extraordinary. For a number of 

 years the plant market at Easter has 

 astonished everybody; year after year 

 it has exceeded the year previous in 

 the volume of business transacted, en- 

 couraging the growers to increase pro- 

 duction and the dealers to lay in 

 heavier stocks. This year the volume of 

 business transacted is probably greater 

 than that of any previous year, but the 

 market is in bad shape. Prices were 

 shattered on the days just before Eas- 

 ter and there is much good stock, as 

 well as the usual poor stuff, left over, 

 both in the hands of the growers and 

 of the retailers. The cut flower mar- 

 ket, on the other hand, was active on 

 every day before Easter and cleaned up 

 80 closely that, unlike the plant mar- 

 ket, it is now in buoyant condition. 

 This is due to three causes: the short- 

 age of certain varieties of flowers, the 

 high priees charged for plants and 

 plant combinations, and the clever 

 work of tho "vrholesale commission flo- 

 rists, who l«t th^r customers know in 

 advance what th«y could furnish and 

 the prices, k«<i{>hig these prices from 

 soaring high. 



The weather was simply perfect on 

 the days preceding Easter, cool and 

 clear as a bell. It would be unheard of 

 for a farmer or a florist not to make a 

 critieism of the weather, but criticism 

 is extremely difficult. I heard one flo- 

 rist say that it was too cold to induce 



Mention Tb» B.Tt.w whgn joo wrttt. 



BERGER BROS. 



The finest Valley 

 for your Weddings 



All Grades of Pink and White Roses, Lilies, 

 Sweet Peas, Yellow Daisies, etc. 



TRY OUR FINE STOCK AND PROMPT SERVICE 



1225 RACE ST. PHILADELPHIA 



people to take flowers to the cemeteries. 

 This will have to suffice. 



The lilies were the strong feature of 

 the plant market. They sold extremely 

 well, at prices ranging from $10 to $12 

 per hundred, with, of course, a few 

 above and the poor ones below those 

 flgures. The spiraeas were the weak 

 feature of the market. There were too 



many of fUem, causing a wide range of 

 prices. The best 6-inch stock brought 

 $50 per hundred, and from this they 

 ranged down to anything you could 

 get for stock that was not worth any 

 more in most cases. Some of the fancy 

 spiraea was in the surplus list. Roses 

 sold freely, particularly Tausendschon 

 and the babies. Here, too, there was 



