112 



KT.ffr J» -<"' - f'T" 



The Florists' Review 



Afbil 23, 1914. 



KNOXVILLE, TENN. 



The Market. 



The weather was good and made de- 

 liveries easy for Easter. The trade 

 for that day showed a big increase 

 over last year 's. Cut flowers were great- 

 ly in demand; roses, carnations and vio- 

 lets were in special request and fell 

 short of the demand. Plants had a good 

 sale, but, aside from lilies, people were 

 looking for novelties in this line. 



Since Easter the cloudy weather and 

 rains have interfered with sales and 

 delayed outdoor work. Stock has been 

 fairly good, and the slump was not as 

 big as was anticipated. 



Various Notes. 



C. L. Baum says this is his last year 

 with bedding stock and he is trying to 

 sell out clean. Early orders made de- 

 livery easy for Easter and out of 600 

 deliveries there were only four com- 

 plaints. The public was hunting for 

 novelties and the supply of home-made 

 birch-bark rustic baskets sold out com- 

 pletely. Cut flowers were most in de- 

 mand, and pot plants did not sell well, 

 although lilies, azaleas, rhododendrons 

 and pot valley sold out. 



A. H. Dailey found roses more in 

 demand than carnations, with few calls 

 for lilies. 



Addison J. McN^utt estimates his 

 increase in Easter trade thib year as 

 seventy-five per cent. He had a fine 

 cut of white roses, sweet peas and snap- 

 dragon. Carnations were scarce. Vio- 

 lets were asked for by many, but the 

 warm weather had cut them oflF. 



Spiraeas and potted lilies sold ex- 

 tremely well, while cut flowers were in 

 strong demand, with Mrs. Rosa Hall 

 Ryno. Trade since Easter has con- 

 tinued good. 



Getting out young stock keeps all 

 hands busy at the Howell Nursery Co.* 

 The season for shipping shrubbery is 

 about over. 



"Business in seeds is getting back to 

 normal," is the report of D. R. Mayo. 

 The recent rains have retarded planting. 



B. F. Hensley, of Knightstown, Ind., 

 who has a plant of about 75,000 square 

 feet of glass, was a visitor here Easter 

 week. He was returning home after a 

 visit of several weeks with his parents 

 in North Carolina. A. J. M. 



Scotctu 



Soot 



Where there is a house that is Just full of 

 buds almost ready to show color, nothing 

 will turn better color into the flowers than a 

 little soot, that can be scattered over the 

 benches before watering. The amount ap- 

 plied should not be excessive, as the soot is 

 very strong and may damage some of the 

 foliage somewhat. Apply Just enough to 

 blacken the surface of the soil in the benches 

 and let it go at that. Better a little oftener 

 than too much all at once. 



We offer the genuine in 

 original cwt. sacks, at 



$2.75 per 112 Ik; $12.80 per 560 Ik 

 STUMPP & WALTER CO. 



30-32 Barctay St.. NEW YORK 



Some of the parts listed in our Supply Book. 



About the Cost of Greenhouses 



IN figuring the cost of a green- 

 house, too many growers put too 

 much emphasis on what th« 

 matarlals coat and too little on 

 what the erection costs. 



In fact, some simply don't know 

 what it actually costs to erect their 

 houses. They put them up during 

 the slack season, when their men 

 can work at it at odd' times. No 

 careful record is kept of the time 

 the men really are working on it. 



Whether it's slack time or busy 

 times, your men have to be paid 

 just the same and you can't dodge 

 erection costs that way. 



It has been proven over and over 

 again that the best iron frame 

 house we build can be put up, by 



either your men or our men, in less 

 time than it takes to erect cither 

 an all-cypress or half-iron frame 

 house. 



Your glass costs you the same, 

 no matter what construction you 

 buy. So does your masonry; your 

 painting; your benching; your heat- 

 ing; your ventilating apparatus. 



Then why not put the cost of 

 all those things into a Hitchings 

 house of everlasting iastingness? 



This comparative cost of con- 

 struction is a thing we would like 

 to sit right down and talk over 

 with you from a to z. We have 

 some facts and figures that will 

 prove mighty interesting. Let's 

 get together— we two. 



Hiictiinfifs ^ Cd 



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tap a tty* 



f^ NEW TBiK erncE 



g^ IITIIraaiwty 



MITM OFHCE 



Mm Ma«CMli IMi.. 41 Ftrftral St. 



FACTMT. EUUIETN. N. J. 



Mention The ReTlew when yon write. 



nUUIELIIIU IFHCE 

 41 U. IStli St. 



IN THE GREENHOUSE 



The best fertilizer for greenhouse or outdoor use, for 

 carnations, roses, chrysanthemums and violets, or potted 

 plants, is Sheep Manure, and to be certain of the best- 

 full strength— get 



'*^'^ SHEEP'S HEAD SHEEP MANURE 



Ouaranteed high percentage of nitrogen, phosphoric 

 acid and potash. Weed seeds killed. Will not cause black 

 spot. Hasten maturity, quicken the budding and stiffen 

 the stems. Write for booklet and prices. 



'-^frJS^i^^^'^ NATURAL GUANO CO.. 811 River Street, Aurora. llliMis 



•0ltA,ll.l-"^ 



Mention The Berlew when yon write. 



THE AETNA BRAND TANKAGE FERTILIZER 



it acknowledged to be the best balanced fertilizer mannfactured and it oontaini the ten Bade 

 Salts constitutint soil. It is siTinv satisfactory results wherever osed. Write for sample 

 order. ' 



FARMERS AND FLORISTS FERTILIZER COMPANY, 



•10 Kxehaas* Av«iim. Room •. U. S. Yartfo, Tel. Yards iO CHICAQO, ILL. 



Mention The Reriew when you write. 



Mention The Review when yoa write. 



