22 



The Florists^ Review 



January 23, 1913. 



THE FLORISTS' REVffiW 



G. L. GRANT, Editor and Managxb. 



PUBLISHED EVKBY THURSDAY BY 



The FLORISTS' Publishing Co 



580-560 Caxton BvlldinK* 

 508 Soatb Dearborn St., Cblcago. 



TXIiSPHONE, Habbison 5429. 



bxgibtxbxd oabui addbx88, tlobyixw. ohioaoo 



New Yobk Office: 



1310 rorty-Nlnth St Brooklyn, N. Y. 



TKLXFHOint, 2632 W. Borougrh Park. 

 J . Austin Uhaw, Manaokr. 



Snbflcriptlon price, 11.00 a year. To Canada. $2X0 

 To Europe, tiJSO. 



AdTertlBinK rates qaoted upon request. Only 

 strictly trade advertising accepted. 



Advertisements must reach us by 5 p. m. Tuesday, 

 to Insure Insertion In the issue of that week. 



Entered as second class matter December 3, 1897. 

 at the post-office at Chlcaco, 111., under the act of 

 March 3, 1879. 



This paper Is a member of the Ohlcaffo Trade 

 Press Association. 



00NTBNT8. 



The Retail Florist 11 



— McKtnley Day 11 



— Behind the Scenes (illus.) 11 



Illinois State Florists 12 



Business Embarrassments 13 



Transplanting Smilaz IS 



The western Association IS 



Plant Growers' Department 14 



— Cyclamen Culture 14 



Lilium Magnificum (lllns.) 15 



Misbranded Insecticides 15 



Geraniums — Stock for Bedding 16 



— American Beauty Geranium (illus.) 16 



Ladies' S. A. F 17 



Boston 17 



Miss Gusta Alost (portrait) 17 



New York 18 



Washington 18 



Dayton, 19 



Atlanta, Ga 19 



New Orleans, La 19 



Cincinnati > 19 



Obituary — Christian Soltau 20 



— A. H. Chadboume 20 



— B. Susuki 20 



Oyster Bay, N. Y 20 



Cleveland 20 



Princeton, 111 20 



Northern Indiana Florists 20 



Indiana Florists Meet 21 



W. W. Coles (portrait) 21 



Less Than Two Per Cent 21 



Address Wanted 22 



Advertising Hates 22 



Eastern Growers, Note 22 



Chicago 22 



Philadelphia 30 



Rochester, N. Y 84 



Bowling — At Chicago 38 



Seed Trade News 40 



— Execative (Committee Meets 42 



— The Tariff Hearing 42 



— Mann to Seed Trade's Rescue 43 



— Sweet Peas for Seed 46 



— Catalogues Received 46 



Nursery News 60 



— Want Dutlos Unchanged 60 



Vegetable Forcing 61 



— White Fly in Tomato House 61* 



St. Louis 64 



Providence 67 



Pittsburgh 69 



Steamer Sailings 60 



Pacific Coast Department 62 



— Hollywood, Cal 62 



— Los Angeles, Cal 62 



— San Francisco 64 



— Seattle 64 



— Portland, Ore 66 



Kansas City 72 



East Orange, N. J 74 



Milwaukee 76 



Toledo, 76 



St. Paul 78 



Springfield, Mass -80 



Baltimore 82 



Greenhouse Heating 94 



— Licensed Firemen 94 



— A Coil Boiler 94 



— Extending a Greenhouse 94 



Holyoke, Mass 96 



Newport, R. 1 96 



Nashville, Tenn 98 



Indianapolis 100 



Beaumont, Tex. — Mrs. Bessie O. Weis- 

 singer, of the Beaumont Floral Co., has 

 purchased a residence and five lots at 

 the corner of Spruce street and Col- 

 lier's Ferry road. The property fronts 

 on Spruce street. It is Mrs. Weis- 

 singer's purpose to add a greenhouse 

 and otherwise enlarge her business, 

 which has already developed into grati- 

 fying proportions. 



wmmmssm % 



BOatEXY OF AMSBXOAS FL0BIST8. 



Incorporated by Act of Congress, March 4, 1001. 



Officers for 191S: Preafdent, J. K. M. L. 

 Farquhar, Boston, Mass.; vice-president, Theo- 

 dore Wirth, Minneap<ms; secretary, John Young, 

 64 W. 28th St., New York City; treasurer, W. F. 

 Kastlng, Buffalo. 



Third National Flower Show, New York, April 

 B to 12. 1918. 



Twenty-ninth annual convention, Minneapolis, 

 Minn., August 19 to 22. 1913. 



Index to Advertisers 



Page 102 



RESULTS. 



We give them. You get them. 



We both have them. 



Greenhouse building appears at pres- 

 ent to be progressing faster in the south- 

 west than in any other section. 



The classified ads in this issue show 

 an increase of three and one-half col- 

 umns over last week, all unsolicited 

 orders from those who know the value 

 of these little liners. 



Not a few subscribers save themselves 

 the bother of annual renewal by sending 

 The Eeview $2, $3, or sometimes $5, in- 

 stead of the dollar-bill that insures fifty- 

 two visits of the paper. 



The schedule of premiums for the twen- 

 ty-second annual exhibition of the Amer- 

 ican Carnation Society has been mailed 

 to members by Secretary Baur. The ex- 

 hibition and convention are to be held 

 this year in conjunction with the Na- 

 tional Flower Show at New York, April 

 8 to 10. 



Once more: People who do not sign 

 their full names need expect no answers 

 to their inquiries. The Eeview does its 

 best to answer all inquiries that show 

 full name and address, but all anonymous 

 inquiries go into the wastebasket. 

 Strange to say, it frequently is three or 

 four a day. 



The annual proceedings and bulletin 

 of the American Rose Society has just 

 been mailed to members by Secretary 

 Hammond. It contains a full report 

 of the meeting at Detroit a year ago, 

 including the essays read there, also a 

 number of other papers on roses, the 

 premium list for the rose section of the 

 approaching National Flower Show and 

 a list of the members of the society. 



ADDRESS WANTED. 



The Review has an inquiry for the 

 name and address of the manufacturer 

 of the George Schubert sprinkler. Will 

 some reader kindly supply the informa- 

 tion! 



ADVERTISING RATES. 



When a trade paper begins cutting 

 rates and offering gifts, to make a 

 showing of business, it puts itself in 

 the position of the Bowery clothing 

 store that showed a suit of clothes 

 marked in large figures ' * $10. ' * Thought 

 the prospective buyer: "They ask ten; 

 they want eight; they'll take six; it's 

 worth four; I'll offer two." 



EASTERN GROWERS, NOTE. 



Now and then there is a florist in the 

 east who, though he himself is a reader 

 of The Review, looks upon it as a west- 

 ern publication, because it is printed 

 in Chicago, forgetting that its circula- 

 tion is national. Such a one sometimes 

 thinks, "It wouldn't pay me to adver- 

 tise my little lot of surplus stock in a 

 paper published in Chicago." For any 

 who have such an idea, the following 

 letter from an advertiser located at 

 Rochelle Park, N. J., will be interest- 

 ing: 



Please stop my advertisement and hold to my 

 credit any money due me, as I will have more 

 advertising soon. I was simply deluged with 

 orders; received orders for 30,000 In one mall, 

 and they were coming from every part of the 

 United States and Canada. — C. H. Rice, Rochelle 

 Park, N. J., January 20, 1913. 



OHICAaO. 



The Great Central Market. 



A rather erratic market has resulted 

 from the Y^rious weather changes that 

 have taken place in the last week. Both 

 stock and demand have been rather un- 

 certain in the face of the activities of 

 the weather man, who has favored this 

 region with almost every kind of 

 weather possible. Preceding January 

 17 and 18 conditions were hardly the 

 best, as it was sloppy under foot and at 

 times there either was snow or a driz- 

 zling rain. However, the change Janu- 

 ary 17 brought about the best condi- 

 tions possible for the retailers and the 

 following day proved one of the best 

 since the holiday rush. Again, how- 

 ever, the weather took another change 

 January 19 and 20, when the second 

 snowfall was recorded, followed by a 

 drop of the temperature to 13 degrees. 



As for the market, the changes were 

 about as frequent as in the weather. 

 Roses were considerably on the short 

 side and of the shorter lengths, the 

 kind needed for funeral work, there 

 were hardly enough to go around. Of 

 the longer grades the market was more 

 freely supplied, but even these were 

 not in oversupply and brought excel- 

 lent returns. Beauties are reported to 

 have suffered from the warm spells 

 and, besides the fact that these have 

 gone off crop, the quality of both stems 

 and blooms has suffered to some extent. 

 Killarneys are more freely cut than any 

 other variety. Richmonds hardly could 

 be found. Melody, Sunburst, Mrs. 

 Aaron Ward and the other novelties 

 were exceeding short of the demand. 

 Carnations, however, were plentiful 

 and there was no trouble experienced 

 in filling all orders. While the stock 

 now has plenty of stem and blooms of 

 good size, the changes in temperature 



