32 



The Florists' Review 



January 30, 1013. 



index to Advertisers 



Page 122 



00NTBNT8. 



Making Auotlier Special Flower Day 15 



— ISt. Valentine's Advertising (lllua.) lU 



— Corsage Bouquets (Ulus. ) 17 



— The Popular Package (Ulus.) 17 



— Pushing tUe Work Along 18 



— Old-Fashioned Bouquets (illus.) 19 



— Plants as Valentines (illus.) lU 



New York Federation 10 



American Gladiolus Society lit 



UoHes — Kose Troubles 2U 



— \v interlng Uoses In Cellar 20 



— Nitrate of Soda for Roses HI 



Violets— Violet Buds Not Opening 21 



Pinching Begonias 22 



Seasonable Suggestions — Bouvardias 22 



— Tuberous Begonias 22 



— Gloxinias 22 



— Seed Purchases 22 



— Jerusalem Cherries 22 



— Gardenias 22 



— Genistas 23 



Business Embarrassments 23 



Sowing Cauna Seeds 23 



Carnations — Thrlps 24 



— Cutworms on Carnatlonti 24 



— Split Calyxes 24 



— Carsation Bust 24 



Starr, of Goldsboro (illus.) 24 



Stocks for Memorial Day 2fii 



Stocks for Outdoors : 25 



Geraniums Uotting 25 



Golden Spurs Not Flowering 25 



Giganteums for Easter 25 



Dracaenas from Mixed Seed 25 



Rooting Santolina Cuttings 25 



Sweet Peas 26 



— Sweet Peas Dropping Buds 2tt 



— Early Sweet Peas 28 



Cattleyas in Kentucky (iUus.) 26 



Cleveland 26 



Boston 27 



Michael H. Norton (portrait) 27 



Cincinnati 28 



St. Paul, Minn 28 



Providence sS 



Nebraska Florists' Meet 20 



Pittsburgh ^ 



Rochester, N. Y 29 



Nashville, Tenn 29 



Obituary — Peter Brits 3" 



— Mrs. J. F. McHugh 30 



— Jules Grolez 30 



— Lyaia C. Conard 30 



Good Business Cheaply Obtained 30 



Glen Cove, N. Y 30 



Greeley, Colo »" 



News, Notes and Comments 31 



Society of American Florlsta 3jS 



Stronger and Stronger 3Z 



Chicago • • • • ^n 



Philadelphia ^ 



New York ■ *g 



Columbus. O *° 



Washington O" 



Scranton, Pa " 



St. Louis og 



Steamer Sailings °o 



Seed Trade News "" 



— Natal Grass g* 



— Strain Tests of Cabbage 64 



— Tariff on Gladiolus Bulbs e« 



— Catalogues Received JO 



Detroit if 



Pacific Coast Department \* 



— Los Angeles, Cal J* 



— Portland, Ore J5 



— McMlnnvUle, Ore ■•• 75 



— San Francisco '2 



— Tacoma, Wash 5» 



— Seattle, Wash js 



Vegetable Forcing »0 



— Onions Under Glass SO 



Nnwery News \:--- 22 



— Ohio Nurserymen Meet o» 



— Northwestern Nurserymen wo 



— The June Convention gj 



— Money for the Quarantine w 



Kansas City, Mo w 



Milwaukee "f 



Bvansvllle, Ind »* 



SpHngfleld, Mass »o 



Bowling »| 



— At Chicago »° 



— At Milwaukee »° 



Gardeners' Association liw 



Greenhouse Heating "0 



— In Indiana JJO 



— In Pennsylvania Ji* 



— A New York House 113 



— Three New Jersey Houses 114 



Lancaster, Pa 11« 



Dayton, 118 



Indianapolis 120 



Washington, N. J. — Alonzo J. Bry- 

 an's shipping business is steadily in- 

 creasing in volume. A recent shipment 

 included 13,000 potted geraniums and 

 as many canna bulbs, besides a great 

 variety of other stock. The advance 

 orders for spring indicate an unusually 

 heavy trade at' that time, and he is 

 prepaiTOg for it by erecting more 

 greenhouses, hoping to have them com- 

 pleted by the middle of March. 



THE FLORISTS' REVIEW 



6. L. GRANT, Editor and Managkb. 



PUBUSHBD EVEBT THUB8DAT BT 



The FLORISTS' Publishing Co 



S80>560 Caxton Bnildlns* 

 SOS South Dearborn St., ChlcaKo. 



Telephone, Habbison 5429. 



btoibtxbxs gabi.e addbk88, tlobtiew. ohioaoo 



New Yobk Office: 



1310 Forty-Ninth St Brooklyn, N. Y. 



TxiiKPHONX. 2632 W. Borough Park. 

 J.Austin 8haw, Manages. 



Subscription price, $1.00 a year To Canada. (2.00 

 To Europe, |2JS0. 



Advertising rates quoted upon request. Only 

 strictly trade advertising accepted. 



Advertisements must reach us by 6 p. m. Tuesday, 

 to Insure insertion in the issue of that week. 



Entered as second class matter December 3, 1897. 

 at the poet-office at Chicago. 111., under the act of 

 March 3. 1879. 



This paper is a member of the Chicago Trade 

 Press Association. 



SOdETT 07 AXERIOAV FLORISTB. 

 Incorporated by Act of Conffress, March 4, 1001. 



Officers for 1913: President, J. K. M. L. 

 Farquhar, Boston, Mass.; vice-president, Theo- 

 dore Wlrtb, Minneapolis; secretary, John Toung, 

 64 W. 28th St., New York City; treasurer, W. F. 

 Kastlng, Buffalo. 



Third National Flower Show, New Tork, April 

 6 to 12, 1913. 



Twenty-ninth annual convention, Minneapolis, 

 Minn., August 10 to 22. 1013. 



Besults bring advertising. 

 The Eeview brings results. 



The pamphlet of the Ladies' Society 

 of American Florists, just received, shows 

 the organization to have 206 active and 

 forty as8ocia4;e members. 



Thb cut flower markets are in much 

 \he same condition all over the country — 

 not many roses, a heavy supply of car- 

 nations, and an abundance of everything 

 else. 



E. G. Hill, president of the Florists' 

 Hail Association, has appointed J. F. 

 Ammann, of Edwardsville, HI., as vice- 

 president, to fill the unexpired term 

 caused by the death of John T. Temple.- 



One of the greatest weaknesses in the 

 flower trade is the looseness of credits 

 and the slowness of collections. Too 

 many florists are ready to trust anybody, 

 and too many are afraid to ask for their 

 money for fear of losing a customer. 



The warm weather, unseasonable for 

 January, is general over practically the 

 whole of the United States and is re- 

 sponsible for some unusual trade condi- 

 tions. 



Not a few subscribers save themselves 

 the bother of annual renewal by sending 

 The Keview $2, $3, or sometimes $5, in- 

 stead of the dollar-bill that insures fifty- 

 two visits of the paper. 



The American Gladiolus Society has 

 issued the schedule of prizes for its ex- 

 hibition of forced gladiolus blooms to be 

 held in connection with the National 

 Flower Show at New York, April 5 to 

 12. Copies may be had by addressing 

 the secretary, L. Merton Gage, South 

 Natick, Mass. 



SOCIETY OF AMERICAN FLORISTS. 



President Farquhar has appointed on 

 the tariff and legislative committee: 

 Patrick Welch, Boston, Mass., chair- 

 man; Patrick O'Mara, New York city; 

 James McHutchison, New York city; 

 J. Charles -McCuUough, Cincinnati, O.-, 

 Philip Breitmeyer, Detroit, Mich.; Wm. 

 F. Gude, Washington, D. C. 



John Young, Sec'y.y 



STBONGER AND STBONGEB. 



It is quite the regular thing for Ee- 

 view advertisers to get first-class re- 

 sults; indeed, their expressions of satis- 

 faction are becoming stronger and 

 stronger. For instance, A. B. Silliman 

 & Co., mistletoe dealers, at Boone, la., 

 have several times reported that they 

 got good business through The Review. 

 Here is what they say this year: 



Enclosed you will find our check to balance the 

 advertiBing account and renew subscription. We 

 find The Review better than all others combined 

 as an advertising medium and if you write ns 

 about the middle of next September we will give 

 you a much greater business than heretofore. 

 A. B. Silliman & Co., Boone, la., January 21, 1013. 



Practically the only advertisers who 



do not now use The Eeview to a greater 



extent than any other publication are 



those shown by the published "state' 



ments of ownership, etc., required by 



act of Congress of August 24, 1912," 



to be financially interested in other 



publications. 



CHICAGO. 



The Great Central Market. 



The market has been decidedly quiet 

 for the last week, with abundant sup- 

 plies of stock in all lines except roses. 

 There has been the appearance of heavy 

 receipts. Most of the wholesalers agree 

 that were business at all active there 

 would be no surplus. Carnations are in 

 great oversupply, and the quality of the 

 majority of the arrivals is not all that 

 could be desired. Enchantress far out- 

 numbers any other variety, or even the 

 whites, but anything can be supplied; 

 however, it takes a good eye to pick 

 out the stock that will stand shipping. 

 There are many weak stems and much 

 complaint of softness and sleepiness in 

 the flowers. It is worthy of special 

 note that the shipping business on car- 

 nations is extremely light; the local 

 demand aflfords about the only outlet. 

 Naturally, under such conditions, aver- 

 ages returned to the growers are low. 



Short roses are scarce; not nearly 

 enough are to be had to satisfy the de- 

 mand. As to longer roses, theHS art 

 various reports. Some houses say they 

 are able to fill about all the orders that 



