u 



The Florists' Review 



February 6, 1913. 



BEAUTIES NOT FLOWEEINQ. 



We have Beauties that have grown 

 tall, but do not bloom. They bloomed 

 well until Christmas. Some are now 

 eight feet high, but do not show buds. 

 The other roses in the same house are 

 fine. We planted the Beauties June 15 

 and the stock was dormant till April. 

 We have them on a solid bed. They 

 have been kept at a temperature of .58 

 to 60 degrees at night, have had plenty 

 of ventilation and were fed well till 

 Christmas with liquid cow manure. 

 What can I do to get them to bloom? 

 Any information will be appreciated. 

 A. L. T. 



Your treatment seems to have been 

 all right, but nothing you can do will 

 make the long shoots in question flower. 

 It is a mistake for small growers to 

 grow American Beauties. It is better 

 to leave their culture to the big special- 

 ists, who can give up roomy houses to 

 them. If you want a fancy rose to 

 take the place of Beauty, try some 

 of Mrs. Geo. Shawyer or Mrs. Charles 

 Bussell, being introduced this season. 

 Each of these will give several times 

 as many flowers as Beauty and will net 

 you far more money than that rather 

 erratic variety. C. W. 



SWELLING ON BEAUTY STEMS. 



I am sending under separate cover 

 some buds of American Beauties which 

 I wish you would kindly examine. I 

 shall be thankful for any information 

 you can give me as to cause and rem- 

 edy, if any. The roses are growing 

 finely and did so all the fall. They 

 are running off crop now, but are break- 

 ing nicely. I have kept the house clean 

 of all insects that I could sec. The 

 trouble seems to bother the short and 

 medium-length stems onh\ A night tem- 

 perature of 58 degrees is maintained 

 and a day temperature, according to the 

 weather, of 66 to 72 degrees. 



C. L. N. 



The buds of American Beauties re- 

 ceived had a small swelling about one 

 to two inches below the bud, which, on 

 being cut open, was found to be hollow 

 and had the appearance of having been 

 used by some insect to lay its eggs in. 

 When growing Beauties I have found 

 this same swelling at times on short 

 stems that' came out from the bottom 

 and grew one or two feet high. They 

 were always strong and sappy shoots, 

 which, after the bud was taken off, 

 would make a long stem. As we never 

 had much trouble from this and lost 



only the first bud, we never paid much 

 attention to it, thinking this swelling 

 was caused through too fast a growth, 

 but if there are a large number of 

 shoots that show a tendency to go, it 

 may be advisable to send some shoots 

 to the experiment station and have them 

 examined to see whether the trouble 

 might be caused by insects. 



The temperature kept is all right, ex- 

 cept that on dark days it might be kept 

 a little cooler, say about 62 to 64 de- 

 grees. W. J. Keimel. 



ROSES FOR OUTDOOR PLANTING. 



We have Killarney, White Killarney 

 and Rhea Eeid roses, planted last June. 

 We expect to plant new stock next 

 June. How shall we treat our bench 

 plants after removing them from the 

 bench, so we can sell them for outdoor 

 blooming the same season, in this Ohio 

 climate? We want those who buv them 



to get good results from them and 

 want to handle them accordingly. 



C. B. 



While it will cut the crop of blooms 

 considerably short, if the roses are to 

 be sold for planting out and so han- 

 dled as to give good results, it will 

 merely be necessary to prepare them 

 for transplanting in such a way that 

 they will not wilt when planted out, 

 as would be the case if they were taken 

 directly from the benches. 



They should be taken up about a 

 month before the season for outdoor 

 planting, or soon after the middle of 

 March, in the northern^ states. Cut them 

 back to a length of twelve to twenty- 

 four inches, according to the size of 

 the plants, and pot them off. Wet down 

 thoroughly and keep in partial shade 

 at 60 degrees until they have become 

 established, taking care not to over- 

 water until growth starts. Before they 

 are sold the plants should be slightly 

 hardened, so that they will not be 

 checked in growth when planted out. 



T. 



VALLEY FOR EASTER. 



From this time on the new season's 

 valley pips will be better to use than 

 old stock. It is too early yet to start 

 pips for Easter. There is always an 

 excellent demand for well flowered 6- 

 inch and 7-inch pots of valley at that 

 time and a good batch of these should 

 be potted up in readiness for starting. 

 Five weeks should suffice to flower these, 

 but if they are wanted with more foli- 

 age, allow them a few days longer and 

 allow them to develop their flowers in a 

 night temperature of 50 degrees. This 

 will ensure nice, dark, foliage, without 

 which no P9ts of valley are salable. 



IP 



t 



,'»^<<^.'<^.'i*^.'»^'^^.<»^<<^-fe^»>-W^fer»)'fer»>'fe;^'fer»)''yr»^'fer»>''fer»>' 



THE FLORIST 



AND 



HIS MARKET 



nl 



^^^E^E^i^^^^^^^^^^^^^^^g^^^^^^^S 



^ 



IN taking a subject for my talk to 

 you this evening that is as broad as 

 this, I have a reason for so doing, 

 and that reason I wish to express in 

 just as plain English as the law allows. 

 We are all in the same boat — retailer, 

 wholesaler, large grower, small grower 

 and whoever is dependent upon the 

 florists' business for a living. What I 

 have to say tonight deals with not one 

 market or another, as the term is com- 

 monly understood, but largely with the 

 great market that is everywhere — the 

 people. We may raise what we will, 

 and buy and sell among ourselves, but 

 that is not our market, nor our ultimate 

 end. We must reach out and bring 

 money into our business from outside, 

 just as outside industries are dependent 

 on us to support them. We have been 

 considered a luxury in years past and 

 we want to be considered a necessity, 

 and when the flower business is once 

 settled on that basis it will continue to 

 grow in proportion to the population. 

 For some years past it has been grow- 

 ing out of proportion to the population 



A paper by Wallace R. Plorson. of Cromwell, 

 Conn., read before the Florists' Club of Pliila- 

 (lelpbln, February 4. ini."?. 



and anticipated demand has caused a 

 building boom that has added much to 

 the glass area and very little to the 

 organization of the flower industry. The 

 public has caught some of the spirit and 

 would catch more were we, as real busi- 

 ness men, doing our part to teach them 

 that our product has become to them 

 a necessity rather than a luxury, and 

 that as a necessity at almost all times 

 in the year flowers are within reach of 

 the average pocketbook. 



Production Outstrips Distribution. 



The statement that I have made and 

 which will, in my opinion, bear re- 

 peating, although perhaps in different 

 language, is that the selling end of the 

 greenhouse game has not kept up with 

 the building end, and this I firmly be- 

 lieve. Our energy has gone into pro- 

 duction, leaving the product to take 

 care of itself, or to be taken care of by 

 those who have a customer in sight, but 

 no selling organization has been per- 

 fected that aids in moving the output 

 at all times to the best advantage. 



We have a business no one can corner. 

 Our goods are produced from the soil. 



