30 



The Florists^ Review 



Fbbbuaby 20, 1913. 



CARNATIONS , 



They are in good supply and are showing extra good quality. We are quoting very attractive prices 

 now. You can sell theno at a figure that should make plenty of additional sales for you. Our Carnations 

 will hear comparison both as to quality and price. Let us send you a shipment of 600 for a special sale. 



SNAPDRAGON 



Long stems and fine, large flowers. All col- 

 ors, mostly pink and bronze, and can supply 

 500 stalks at short notice. 



PINK and WHITE KILLARNEY 



We can fill your order for Killarney of any 

 grade in quantity. If you desire the best value 

 for your money, make your selection of the 

 medium and better grades. 



TULIPS 



LILAC 



White and Purple, one of our specialties, and it 

 will ship almost any distance in good shape. 



- DAFFODILS - VALLEY - LILIES 



A good supply of this stock this week, and we feel 

 sure w^ can satisfy you as to quality and price. 



THE LEO NIESSEN CO., Wholesale Florists 



N. W. Corner 12th and Race Sts. st tt tt PHILADELPHIA, PA. 



Mfntlon The Review when you write. 



PHILADELPHIA. 



The Rising Eastern Market. 



It is a curious fact that Lent has 

 made little difference in the cut flower 

 market. Opinions are about evenly di- 

 vided as to whether business was better 

 before or since Ash Wednesday, so 

 evenly divided that it is safe to say 

 that there is little to choose. St. Val- 

 entine 's day caused decided activity for 

 two days before and one day after, four 

 days in all. It really seemed that every 

 one did her or his best to interest peo- 

 ple in floral valentines; they succeeded, 

 although some critics assert that when 

 February 14 comes in Lent it lacks 

 somewhat in vim. Be that as it may, 

 there was great variety in the valen- 

 tines made up and sent out, each shop 

 having its own pet ideas. Those who 

 featured the day profited exceedingly, 

 I am told. Violets revived considerably 

 in popularity, while red carnations had 

 a great run. Richmonds, too, were fa- 

 vorites, and sweet peas sold well, while 

 little don 't-you-f orgets were of course 

 most sought of all. 



Cattleyas are in better shape than a 

 week ago; the supply is smaller and 

 less is heard of low prices. Valley has 

 been doing fairly well. Snapdragon is 

 coming into prominence as a decorative 

 flower of fine quality. Daffodils and 

 tulips are cheap and good. There are 

 no other special features to a fairly 

 satisfactory market. . 



Varions Notes. 



The Retail Florists' Association held 

 a special meeting in the interest of 



BERGER BROS. 



Publicity is the watchword, 



so make it public that we have fine 

 stock and can ^et it to you quickly. 

 Daffodils are good and cheap. Roses 

 are coming in more freely. There 

 are nice Carnations, Violets and 

 Sweet Peas. May we serve you? 



140-142 N. 13th St - • Phihdelpiiia, Pa. 



Mention The Review wnen you wnie 



publicity in the Florists' Club's room 

 Thursday evening, February 20. All the 

 wholesalers and growers were invited. 

 Hugh O'Donnell, business manager of 

 the Philadelphia Press, was scheduled 

 to make the principal speech. 



Harry S. Betz will open a retail 

 flower store at Eleventh street and Le- 



high avenue, near the Keystone thea- 

 ter, about February 26. Mr. Betz ha» 

 been for the last eight years with Henry 

 A. Dreer, Riverton, N. J. 



Paul Berkowitz said that the buyer 

 who selects baskets, for instance, to 

 suit his or her own taste only makes a 

 great mistake, because in nine cases out 



