24 



The Weekly Florists' Review. 



Sepiembgr 22, 1910. 



Niessen's 



News Column 



Prices of Cut Flowers are more 

 or less uniform, regulated by mar- 

 ket condition, supply and demand, 

 and in that direction we can offer 

 you the best the market allows. 

 That is guaranteed to you, by our 

 quality stock and our immense 

 supply. 



In addition to this we offer you 

 the kind of service and business 

 methods to which we largely 

 attribute our success in the mar- 

 keting of cut flowers. 



Don't only aim how cheap you 

 can buy; quality and service are 

 deserving of equal consideration. 

 We are increasing our supply, per- 

 fecting our system each season. 

 To deal with us means, that you 

 can better cater to your trade and 

 increase your business. 



Dahlias 



Our growers have largely in- 

 creased their acreage over last 

 year, and they are producing bet- 

 ter stock. Quality and quantity 

 facilitate sales. We have never 

 experienced a better demand for 

 Dahlias, and glad to say we are 

 prepared for the popular demand. 



We offer you the Best in 

 Dahlias, variety, quantity, and 

 superior quality. 



$].50 to $4.00 per hundred. 



Valley ^ 



$3.00 and $4.00 per hundred. 



Beauties 



$1.00 to $3.00 per dozen. 



Easter Lilies 



Our lily grower is an expert in 

 his line. Lilies are his only crop, 

 and he grows them well. We 

 can furnish a thousand just as 

 readily as a dozen. 



$1.50 per dozen, 

 $10.00 per hundred. 



Bronze Galax 



We handle the Best we can find 

 in the Galax section. If you buy 

 our Galax you need not wait for 

 the new crop. We guarantee each 

 case to be in perfect condition. 

 $1.00 per 1,000, 

 $7.50 per case. 



TheLeoNiesseoCo. 



Wholesale Florists 



1209 Arch Street 



PHILADELPHIA 



Open from 7 a. m. to 6 p. m. 



BERGER BROTHERS 



WHOLESALE FLORISTS 



1305 Filbert Street, 



Philadelphia, Pa. 



DAHLIAS 



We represent acres of the finest DAHLIAS in New Jersey and can 

 give you every shade of color in quantity. 



FINEST ROSES, Pink and White and Red 



EASTER LILIES, ASTERS, VALLEY 



Good RICHMOND, MARYLAND and KAISERIN 



EXTRA HEAVY SMILAX 



Special Notice:— 



We will be the sole agents for the new rose Princeton, grown by Messrs. Stockton 

 & Howe, Princeton, N. J. This beautiful pink rose will undoubtedly be the most popular 

 novelty of the coming season. Keep this in mind when in need of something choice. 



Mention The Review when you write. 



ing satisfaction with the way the stock 

 is arriving. 



Albert Lies, at Niles Center, is send- 

 ing Zech & Mann a sport of Killarney 

 which closely resembles the old Mme. 

 Carnot. He has 1,500 plants that are 

 now in good crop. 



The Illinois Heater & Mfg. Co. re- 

 ports that the sales of its self-watering 

 flower boxes for the first eight months 

 of this year show an average increase 

 of 400 per cent each month over the 

 corresponding time one year ago. They 

 point this out as an indication of the 

 prosperity in the florists' trade. 



Eecent visitors: D. C. Garrett, of the 

 Cottage Floral Co., Little Eock, Ark.; 

 O. "Will, Minneapolis; E, J. Fancourt, of 

 Pennock-Meehan Co., Philadelphia; H. 

 M. Burt, of Burt & Coggan, Battle 

 Creek, Mich.; Louis Turner, Kenosha, 

 Wis.; J. A. Carbone, Berkeley, Cal., on 

 his way to New York; F. M. Smith, of 

 Smith "& Fetters Co., Cleveland, O.; 

 Theo. Miller, St. Louis. 



Phil Breitmeyer and Hugo Schroeter, 

 of Detroit, have written that they will 

 be here later in the week. 



PHILADELPHIA. 



Census Count Is 1,549,008. 



The volume of business for the week 

 ending with equal day and night, Sep- 

 tember 21, is decidedly larger than that 

 of a week ago. There are more flowers 

 coming into town in nearly all the sta- 

 ples, and the percentage of waste is 

 smaller. It cannot be said, however, 

 that prices have advanced, although 

 listed quotations are better maintained 

 than earlier in the spason. 



The dahlia is the flower of the month. 

 High-water mark in quality has not yet 

 been reached. Shipments are heavy, 

 but the growers assure the wholesalers 

 that with a proper amount of rain and 

 of sunshine both quality and quantity 

 will improve. The demand kept pace 

 with the supply, except on Monday, 

 when the two days' cut was a little 

 more than the market could absorb at 



fair prices. The bulk of good stock 

 brings from $10 to $15 per thousand, 

 and it must be understood that it takes 

 good flowers to reach these prices. Syl- 

 via is much in demand at from $15 to 

 $20 per thousand, with Lyndhurst as a 

 good second. A few fine blooms of 

 Jack Eose have brought from $2 to $3 

 per hundred; one or two of the other 

 fancies, likewise. The singles have not 

 generally sold so well as the doubles, 

 but there are notable exceptions to this 

 rule. 



Asters are still an important factor, 

 though many growers are cut out. As is 

 always the case toward the close of the 

 season, the advertising received by the 

 aster has created a strong demand, and 

 all really good stock sells readily at $2 

 per hundred. Much more could be used. 



The gladiolus is still with us, but it is 

 gradually retiring to the background. 

 Cosmos is an important factor in deco- 

 rations. Autumn foliage, notably oak 

 leaves, has arrived. Wild smilax is in 

 demand. 



The greenhouse grown section of the 

 cut flowers is becoming more important. 

 Beauties are selling well. The average 

 price is better than a week ago, though 

 there is no advance. The smaller hybrid 

 teas have been strengthened by the ad- 

 vent of more good Eichmond; pink sells 

 better than white; red comes last. Car- 

 nations are slowly improving. The two 

 Wards from at least one grower have 

 made a hit, bidding fair to occupy first 

 places on the list. The bulk of the 

 stock is still pretty short-stemmed. 

 Cattleyas are a little more plentiful. 

 Gardenias have assumed that waxy 

 white appearance essential to their pop- 

 ularity. Valley is in heavy supply and 

 shares with Beauties the attention of 

 the bonton buyers. The first violets 

 have made their appearance, with them 

 pansies, yellow daisies and snapdragon. 

 Several growers are sending in Golden 

 Glow chrysanthemums. Easter lilies are 

 firmer, probably in anticipation of the 

 October weddings; the supply is lim- 

 ited. 



Smilax and plumosus sprays are in 



