44 



The Weekly Florists^ Review* 



OCTOBEB 6, 1910. 



You 



Know 



B9HAT the steady growth of any company is the surest indication 

 ■ H of the vllue of that company's stock and service. It takes the 

 ■Ji Right Stock, the Right Price and the Right Service 

 to make, the Right Grow^th. 



With these facts in miod, a short history of the stea^ly and healthy 

 growth of the Geo. Wittbold Co. should be of the utmost interest to 

 every buyer of plants and nursery stock. Durine the year 1857, George 

 "WittholdtMun only 25 years of age, came to Qiicago from Hanover, 

 Germany, where he was bom, and entered into partnership with a Mr. 

 Williams, the firm name being Williams & Wittbold. Mr. Wittbold 

 had obtained a thorough knowledge of plant growing at the Royal 

 Botanic Garden in Germany and was well qualified for the responsi- 

 bilities which he assumed here. 



Williams & Wittbold had two places, Mr. Williams conducting one 

 on what is now Fullerton avenue, while Mr. Wittbold's first glass was 

 about where North avenue intersects Clark street, which was then some 

 distance outside the city. At the close of the Civil war the partnership 

 of Williams & Wittbold was dissolved and in 1869 Mr. Wittbold ac- 

 quired the land on \(^hich he lived and conducted his business for forty- 

 one years, till death finally intervened. At the time of his purchase 

 this ^(ras marsh ground, far outside the settled city districts. His con- 

 temporaries told him it v/u not w^orth the $2,000 he agreed to pay for 

 four acres, but by the time Mr. Wittbold had his marsh filled in he had 

 many opportunities to turn his investment profitably. 



All ihe time that Chicago was growing the Wittbold business grew 

 ■wiih it Where in the beginning otdy a little local trade was handled, 

 in the course of time a big range of glass backed up two retail stores 



and a large wholesale business was done, both in the city and throu 

 out the west Mr. Wittbold brought up a family of five sons, each 

 whom possessed the father's aptitude for the business and all of who 

 at length became associated with it, assisting in its extension and ev« 

 ually takii^ over the entire responsibility. Twelve years ago the Gew 

 Wittbold (5). was incorporated, the founder occupying the presides 

 (whose place is now filled by former Vice-President Fred Wittbold 

 account of the recent death of Mr. Gee. Wittbold), but each of theoti 

 sons holding an interest, with Louis Wittbold as secretary and treasur 

 Since that date the progress has been more rapid than at any time 

 the history of the business. A large nursery and greenhouse plant h 

 been established at Edgebrook, DL, where there is 70,000 square feet 

 glass, and 50 acres devoted to growing all kinds of nursery stock* Fl 

 is in addition to 70,000 square feet of glass in the main establishment 

 Buckingham place. 



Such is the hittory of this corporation. Now, just a few wot 

 about the policy that has made this history of growth possible. Yi 

 know, and we know, that there can be a great variation in the quali 

 of plants and yet have them strictly up to specifications. Knowi 

 this, we felt that each customer should oe given extra good value, 

 addition to having every shipment exactly fulfill the specificatioi 

 That being the case, our constant aim and policy in the fif ty-tw^o years 

 our business has been "good value given on every purchase. 



Here is another fact that you should not lose sight of: Chicago,! 

 ing centrally located, has the best railroad facilities in the United Stat 

 You will find that you w^ill make a saving in express and freight ra 

 and have the advantage of quick service if you place your order with 



Edirebrook Nursery and Greenbouse Eatablisbment ot tbe Geo. Wittbold Co., ChlcaKO 



Our Catalogue of Nurseiy Stock 



l8 now ready for dlHtrlbatlon. Send for It today. 

 Tbe followinK are some of our oSerimrs In 



Hardy Herbaceous Plants t^acb 



Afhlllea The Pearl $0.15 



Aquiloffla. Mixed Columbine 06 



Boltonla Asteroldeg (whlt«>) 05 



Boltonia Astoroldes (blue) 06 



Coreopels Lanceolata 06 



CalUrhoe Llnearlloba 16 



Calilrhoe Involucrata 16 



Campanula (Canterbury Bell) Mixed 10 



Campanula (Canterbury Bell) blue 10 



Chrvnanthemum UllKlnoBum. 10 



DIelvtra Spectabllls (Bleedlnjr Heart) VIM 



DlKltalls Mixed (Fox (Wove) 06 



Dlfirltalls Mixed (Fox Olove) 10 



Dlanthus Chlnen»l8 06 



DlanthuB Pluniarlui (Garden Plnka) 10 



Funkla Suboordata Orandlflora 10 



Funkia Sloboldlana, foliage Tarlegated OS 



(lOldenGlow 06 



Gypsophlla Paniculata (Chalk Plant) 20 



Oypsophlla 20 



Oalltordla Orandlflora 06 



Hollyhocks, maroon 10 



Hollyhocks, pink 10 



Hollyhock*, scarlet 60 



Hollyhocks, yellow 10 



Hollyhocks, mixed 10 



Hardv Asters Top Sawyer (blue) 10 



Hardr Asters white 10 



Hardy Asters Nora Auglla Rose (pink) 10 



Helenlum Pumlluui Majfnlfloum. 05 



Hemei-ocallls Ful\-» (Tawny Day Lily) 16 



Uemerocifllls Aebroleuca 16 



Hibiscus Moscheutos Vi 



mbiscus Orimson Eye 15 



iSflbcus MlUtaris IS 



Incarvlllea Delavayl tOOCi 



Iris New Hybrid Alpine, St<'Wart. 8-ln. hl(rh.!!! 10 



Iris New Hybrid Alpine. 8-in. hlKh |io 



Iris New Hybrid Alpine, name not known, 14-in 



hlKh ■ JO 



Iris New Hybrid Alpine, Milton, yellow and or- 

 ange, 12-ln. high 15 



Iris New Hybrid Alpine, Meteor, good piirpie 



10-ln. hiirb. .. ' 



Iris New Hybrid Pumlla Hybrida Formosa 



violet blue, light blue, 14-ln. high .' 



Iris Clermanlca. name or color not known . . 



Iris (iermanica. S. and F.. pale blue " 



Iris Germanica. S. light purple, F. dark' niirnie 

 white stripes, 34-ln. high.... . 



Iris Germanica. 8. blue, F. dark purple 15 



IrisGermanIca, Florentlna Alba. 24-ln high in 



IrisGermanlca. Florentina Alba, 24-ln high ok 



IrlH Germanica. Candioans. 30-ln. high ik 



Iris Germanica. Candlcans. 30-ln. high."!!! tk 



Iris Germanica. Mme. Chereau. 36-ln high 5i 



IrisGermanIca. Flavescens. •24-ln. high ^ 



Iris Germanica. I.'Avenier. 24-iD. high •« 



Iris Germanica. Bridesmaid. 30-in. high 90 



IrlB Germanica. Verglle,2G-ln. high . ik 



.20 



.20 

 .20 

 .20 



.1.5 



Write, Wire, 

 or Teieplione 

 Your Order Now to 



la 



Iris (Termanica, 26-ln . high iO 



Iris Germanica. President Thiers. 24-in. high. . . 

 Iris Germanica, President Thiers. 24-in. high. . . 

 Iris Germanica. Florentlna Purpurea, 24-iD. high 



Iris Germanica. 24ln. high 



Iris Germanica. Czar Peter, 30-ln. high 



Iris Germanica, Czar Peter, 30-ln. hlffh 



Iris Japan, SO varieties 



IrisKaempferi Pseudacorus, yellow 



Divisions of Iris from 2c up. 



Llllum Auratum 



Lathyrus Latlfollus (Hardy Sweet Peas. pink).. • 



LathyruB 



Lathyrus !!....!!!!!!....!. 



Lychnis Chalcedonlca !!.!!!!!!!! 



Lychnis Haageana 



Monarda (blue) . 



Monarda (red) 



Mlntha Peperlta (Peppermint) 



Myosotis Alpestris (Forget-me-not) 



Platycodon Grandlflora (blue) 



Pentstemon. pink 



Papaver Orientalls (Oriental Poppy) 



Pyrethrum (mixed ) 



PoiemoninraCaeruleafl.pl. (blue) '.'.'.... 



TheGi 



