NOTBUBBR 3, 1910. 



The Weekly Florists' Review* 



41 



You wiii miss iC 

 Mr. Advertiser, 

 if you don't mail 

 your copy SOON 



LAST 

 CALL 



FOR ADVERTISEMENTS FOR 



The Annual Special 

 Autumn Number 



.ytdfljj 



fh^ 



To be Issued November 10, 1910 



Our Special Numbers Have Become 

 An INSTITUTION in tiie Trade 



** We are glad to acknowledge that we have had far more satisfactory 

 results from your paper than from any other method of advertising." 



— C. Q. JAMES & SON, Hornell, N. Y. 



WE WANT YOUR PATRONAGE— a Page i! Your Supply Warrants, an Inch 

 •r a Claoifiei as Your Stock Requires— but WE WANT IT EARLY 



I. 



FLORISTS' PUBLISHING CO., 



630-660 Cazton Building. 



334 DEARBORN STREET, 



CHICAGO 



make this the gala night of the year, 

 and over 200 will be provided for. In 

 the afternoon it is expected the bowl- 

 ers will witness an exciting match be- 

 tween Astoria and New York. 



J. F. Sullivan, of Detroit, has been at 

 Rhinebeck and in this city for a week 

 arranging for his fall shipments. He 

 reports a big business at home — the 

 best of his career. 



Adolph Meyer, formerly of the Smart 

 Set Floral Co., of upper Broadway, has 

 opened a handsome store on his own 

 account at 1064 Madison avenue, cor- 

 ner of Eightieth street. 



Lord & Burnham report that their 

 new factory at Des Plaines, 111., will 

 be completed by the first of the year. 

 R. W. Cobb has been appointed sales 

 manager, succeeding Mr. Craw. 



Marcus Eeich, formerly with Ira G. 

 Marvin, of Wilkes-Barre, Pa., is now 

 in charge of the retail department of 

 J. Wolflf, Jr., in the New York store 

 of Gimbel Bros. 



Reed & Keller have many useful 

 novelties for Christmas. One of Mr. 

 Reed's most practical late inventions 

 is his folding wire pedestal. 



At John Scott's, Flatbush, a recent 

 visit disclosed a splendid assortment of 

 ferns, poinsettias, pandanus, azaleas, 

 draceenas, gardenias and orchids. 

 There are nearly 40,000 plants of 

 Scottii alone, and Manager Mackenzie 

 says there is no decrease in its popu- 

 larity. 



A. J. Guttman and family have re- 

 turned from Europe. 



The attendance at the various auc- 

 tions grows weekly. Every Tuesday 



and Friday the distribution continues, 

 through this channel, and will until 

 December. Prices have been lower 

 than ever before, often falling to less 

 than half the regular wholesale rates. 

 This has been especially noted in the 

 sales of ferns and evergreens. 



The retail windows are now gorgeous 

 with autumn foliage and chrysanthe- 

 mums. 



Anton Schultheis, of College Point, 

 has just received a large importation 

 of boxwood. 



A. Moltz, the wholesaler, has been 

 confined to his house for several days 

 with a severe cold. 



Chas. A. Krick, of Brooklyn, met 

 with a severe accident that laid him 

 up for several weeks in the hospital. 

 He reports fall trade brisk, with a big 

 force of girls busy with letter manu- 



