Mabch 3, 1910. 



The Weekly Florists' Review. 



45 



When You Buy Your Aster 



of James Vick^s Sons 



Seed 



You are coming directly to 

 Headquarters 



We believe it is beyond dispute that this 

 concern^ which has introduced more new var- 

 ieties than any other Seedhouse and grows 

 each year an acreage of more than double that 

 of any competitor, has done more for the de- 

 velopment and dissemination of High Grade 

 Asters than all other American Seedsmen. 



VICK'S MIKADO PINK-RO CHESTER 



(Cut reduced to •« natural size) 



The story of its new name is of more tlian passing interest. MenilHTs of 

 tiie Rochester CJiamber of Coninierce, which has recently chosen the Aster as 

 the representative Hower of this city, were so pleased with the color, shape and 

 size of Vick's Mikado Pink, that they have selected it as the ofHcial flower of 

 Rochester, and have requested that we rename it "Rochester." Therefore, in 

 addition to its former name it now bears the honored name of this city. 



During the recent Indu-xtrlal Exposition reproductions of ^is Aster have 

 appeared in countless papers, programs and private advertising matter. Thou- 

 sands of souvenir spoons, watch fobs, and hat pins, carrying a design of this 

 Aster, have been sold by various concerns. The design and coloring of this 

 beautiful flower are an important feature of the mural decorations of the Temple 

 Theater, just finished, which, by the richness of its appointments, in many 

 respects, surpasses any other i)layhouse between Xew York and Chicago, it 

 will also appear in the color .schemes and figurative designs of the decorations 

 and furnishings of the handsome new lake .steamship, "The Rochk.stek. " 



Naturally we are proud of the various honors which have been bestowed 

 upon this flower, especially in view of our prediction last year that it would 

 spring into popularity surpassing that of any other variety in the last t«>n years. 



Prices: i/(Vtoz., SOoenta; l/;v2oz., 35 cents; l/li< oz., 50 cents; 



^8 oz., 85 cents: ^4 oz., $1.50; ^ oz., $2.75; I oz., $5.00. 



VICE'S ROSE KING (New ) 

 Companion to Vlok's Violet KlnK 



( Flower reduced to ^ natural size) 

 Nearly every Aster grower is acquainted with Vick's Violet 

 King. If vor are not, just look over the catalogues of almost 

 any up-to-date seedsman, or better still, purchase .some seed and 

 grow it. 



\^ICK*8 ROSE KING is similar to Vicks Violet King in 

 every respect except color. Now Mark This: VICK'S ROSE 

 KING in our estimation will surpass in popular favor ony other 

 Ast«r Novelty offered this year either by us or by any other 

 see<lsmen anywhere. There is money in it for the growers who 

 get it first. 



Price, 25 Cents Per Packet. 



See our ASTER BOOK FOR FLORISTS. 



BEFORE YOU PLACE THAT 

 ASTER SEED ORDER, LOOK 

 OVER OUR ** ASTER BOOK 

 FOR FLORISTS/* 



Just notice it doesn 't give you the impres- 

 sion that each and every variety is exactly alike 

 in its superiority over all other kinds, but it 

 points out to discriminating Florists what char- 

 acteristics each variety possesses under certain 

 — not all — conditions. The problem of what to 

 grow this summer will be made comparatively 

 easy if you study carefully our "ASTEB BOOK 

 FOR FiiOBISTS." If you have mislaid your 

 copy, or if you failed to get one, just drop us a 

 line saying you are a Florist and we will mail 

 a copy immediately. 



Don't delay. Look this matter up at once. 



One of these fine days you will need those 

 seeds, and of course you want the best seeds. 

 Get that "ASTEB BOOK FOB FLOEISTS" at 

 once and become acquainted with all the lead- 

 ing varieties, not only those introduced by us, 

 but all the leading kinds from whatever sources. 

 Attend to this matter today. 



James Vick's Sons, Rochester, New York 



