24 



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The Weekly Florists' Review* 



Mawch 31, 1910. 



Don't 

 Miss 

 a Sale 



0T present prices Retailers can afford to carry good 

 stocks of flowers. All the popular Spring Flowers 

 are good and prices low. Stock up — and sell. 



Beauties, Roses, Carnations, 



Sweet Peas, Valley, all 



Bulb Stock and Greens 



Call on us for everything you need. We've got the 

 goods. Prices at the market. 



VAUGHAN & SPERRY 



52 and 54 Wabash Avenue, 



CHICAGO, ILLINOIS 



Me-^tion The Review when you write. 



says the wholesalers ought to do some- 

 thing to square themselves with the 

 weather man. At Christmas the big bliz- 

 zard cut off a lot of perfectly good busi- 

 ness and at Easter the warm sun caused 

 the cancellation in whole or in part of 

 some big advance orders. 



F. F. Benthey, oldest of the whole- 

 salers, says that never in his experience 

 has he seen as much stock for Easter as 

 this year. 



W. J. Pilcher returned to St. Louis 

 March 28, after an Easter visit with his 

 friends here. 



Hans Tobler, of Traverse City, Mich., 

 is a visitor. 



DAYTON, OHIO. 



The Market. 



Three weeks of ideal spring weather, 

 an abundance of stock and an unceasing 

 demand, linked together, make it pos- 

 sible for the Dayton florists to report 

 that Easter trade this year was the 

 best they have ever experienced. We 

 could not have asked for better weather. 

 There was plenty of nice, warm sun- 

 shine to coax the buds along and to en- 

 able people to get out and buy. "With 

 such weather conditions, it was unneces- 

 sary to do much packing, as plants could 

 be sent out open; consequently much 

 time was saved in this way. 



Stock arrived in a way that was sat- 

 isfactory to all. While there was a gen- 

 erous supply, still there was not enough 

 to exceed the demand. There were lilies 

 by the thousands, but none went beg- 

 ging, (alias were not quite so plentiful 

 and were easily disposed of. The rose 

 supply was heavier than it has been in 

 some time, and yet there was not nearly 

 enough to go around. Carnations — and 

 everything looking like one, even buds — 

 disappeared as rapidly as they were pro- 

 duced. The supply of hyacinths, narcissi, 

 tulips, daffodils, valley and all bulbous 

 stock wa.s heavy; nevertheless, there was 

 but a small portion that got a chance 

 to spoil. Prices were good. 



One could not help but feel the early 

 approach of Easter. Especially was this 

 true of the wholesaler, as plant orders 

 poured in rapidly, and he was busy dis- 

 posing of his pot lilies while the plants 

 were vet in bud. The pot plant orders 



WESTERN 



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Headquarters 



Current Price List 



ORCHIDS— Cattleyas, lavender Per do/. 



Gardenias " 



AMERICAN B£AUTY— Specials... 



30to36-ln 



20to24-ln 



15tol8-ln 



Shorter " 



Klllarney Per 100. 



My Maryland " 



Richmond " 



Mrs.Fleld 



Bridesmaid " 



Bride. 



ROSES, our selection, mixed " 



$6.00 to t 6.00 

 2.00 to 3.00 

 3.00 

 2.50 

 2.00 

 1.S0 

 1.00 

 8.00 

 8.00 

 8.00 

 6.00 

 6.00 

 6.00 

 4.00 



1.60 to 

 1.26 to 

 .76 to 

 3.00 to 

 3.00 to 

 3.00 to 

 3.00 to 

 3.00 to 

 3.00 to 



CARNATIONS 



Select Per 100. $1.60 to$ 2.00 



Fancy " 3.00 



MISCEI^IiANEOUS STOCK 



Violets, double Per 100. .50 to 



Valley " 3.00to 



Easter Lilies. Callaa " lO.OOto 



Sweet Peas. Pansles " .60to 



Jonquils. Daffodils, Tulips " 2.00to 



Freesla " 2.00 to 



Mignonette, Dutch Hyacinths " 4.00 to 



Marguerites " 



Stocks. Single per bunch 



Stocks. Double. 

 White Lilac. 



.75 to 



.76 



4.00 



12.60 



.76 

 3.00 

 3.00 

 6.00 

 1.00 



.60 

 1.00 

 1.00 



.60 



.50 



1.00 



10.00 



.76 

 .30 



1.00 

 .76 



6.00 

 15.00 



DECORATIVE 



Asparagus Plumosus.. . . Per bunch and per string. .50 to 



Sprengerl pepbunch, .36to 



Adlantum Per 100, .76 to 



Farleyense " 



Smllaz Per doz., $2.00 



Mexican Ivy " 



Ferns Per 1000, $2.60 



Galax, green and bronze Per 1000. 



Leucothoe Per 100, 



Wild Smilax Large cases 



Boxwood Per bunch, 26c ; per 100 lbs. 



Store open from 7 a. m. to 6 p. m. Sundays closed at noon. 



Subject to market chances 



SOUTHERN JONQUILS 



$5.00 to $10.00 per 1000. 

 Best qnality— enormoaB qnantity. Write for 

 special qaotations on large lots for special sales. 

 We are shipping many lots of 5000 to 10,000 for 

 this purpose. 



CHAS. W. McKELLAR 



51 Wabash Ave., CHICAGO 



increased rapidly, until it was necessary 

 to shut down on them, as the cut flowei 

 orders were pushing in so fast that it 

 was impossible to give both the proper 

 attention. All report that they are pret- 

 ty well tired out, and were glad when the 

 rush was over. 



The week has started in excellently, 



especially with the wholesaler, perhaps 

 because everyone was cleaned out of 

 stock and the retailer has to lay in a 

 fresh supply. 



Business throughout the month of 

 March was most satisfactory, according 

 to all reports, and the weather suited 

 well. 



