December 22, 1910.,' 



The Weekly Florists^ Review* 



15 



Rose^rowing in the Field in Gdifornia. 



Flower Exchange last week, Charles 

 Oberlander, salesman for Leonard 

 Cousins, being one, and W. J. Thurs- 

 ton, the manager, the other. Each sea- 

 son there are a number of cases of 

 poisoning from this plant, but itst'^cul- 

 ture does not show Any apprecHble 

 decrease. As the majority of the grow- 

 ers can handle the plant with impunity, 

 they hate to discard it. If all were 

 poisoned alike, it would be quickly 

 dropped. t, 



A. F. Coolidge, of Cambridge, at the 

 Boston Cooperative Market, is bring- 

 ing in fine batches of cyclamen, which 

 sell on sight, also quantities of well 

 grown nephrolepis. 



An express telephone service has 



been installed at the Boston Flower 



Exchange and is found a great con- 

 venience. 



William H. Elliott continues to cut 

 Rhea Keid roses which make Richmond 

 look like the proverbial two cents. He 

 has a heavy cut of Killarney, White 

 Killarney, Mrs. Aaron Ward and his 

 other specialties for the holidays. He 

 is getting quite a few of his new varie- 

 gated Killarney, which reminds one of 

 the old York and Lancaster rose. 



William A. Riggs, of Auburndale, has 

 a fine new delivery wagon. He is kept 

 busy just now delivering well grown 

 plants of both pink and white Lorraine 

 begonias at the Boston Flower Ex- 

 change. His plants are handled by 

 Thomas Pegler. 



S. J. Renter is done with chrysanthe- 

 mums for the season, but is sending in 

 a grand lot of Richmond, Killarney and 

 White Killarney to Maurice Hambro, 

 at the Boston Flower Exchange. 



Welch Bros, are this week too busy 

 to discuss business. They are simply 

 overwhelmed with orders and will have 

 the greatest Christmas trade on record. 

 They are doing a tremendous business 

 in grewns. Beauties sre specially fine. 



J. A. Pettigrew has been quite sick 

 for the last fortnight, but is able to 

 be around again. 



The E. Sutermeister estate, of Read- 

 ville, was first in the market with 

 freesia once more, having several 

 bunches December 17. 



W. H. Howard, of Milford, is having 

 excellent success with carnations again 

 this season. His specialties are White 

 Enchantress, Fair Maid, Beacon and 

 Winsor. Thiey are han,dled at the Bos- 

 ton Flower Exchange by George H. 

 Noyes. 



A call on N. M. Silverman, the pro- 

 gressive Winter street florist, found 

 that gentleman up to the ears in busi- 

 ness. Plant trade has been better than 

 ever, while in cut flowers, valley, vio- 

 lets, cattleyas. Beauties and everything 

 good and choice are selling well. 



R. & J. Farquhar & Co., at their 

 South Market street store, have been 

 doing a considerable plant trade, in- 

 cluding Lorraines, azaleas, cyclamens, 

 primulas and a variety of foliage 

 plants, grown at their Roslindale green- 

 houses. Their catalogue for 1911 will 

 list many of the new Wilson introduc- 

 tions from China for the first time. 



W. N. Craig. 



ROSES IN CALIFOBNIA. 



The accompanying illustration gives 

 something of an idea as to the extent 

 to which roses are grown in the field 

 by some of the commercial establish- 

 ments of California. The photograph 

 was made November 15 and represents 

 one of the fields of half a million plants 

 grown by the California Rose Co., at 

 Pomona. The stock is planted six 

 inches apart in rows three feet asunder 

 and was in full .bloom at the date the 

 photograph was made. C. E. Howland, 

 president and manager of the company, 

 says he expects that every one of these 

 plants will be dug and shipped before 



February 1 and that t'-e record book 

 shows the season's propagation, which 

 closed December 1, to have totaled 

 722,000. 



NEW YORK. 



The Market. 



Last week was a quiet one, as it 

 always is just before Christmas. At 

 times the temperature hugged zero. 

 This was bad for the plantsmen, who 

 were shipping out of the city or de- 

 livering at the stores. Everything was 

 wrapped as carefully as in midwinter. 

 Business with the retailers was dull; 

 apart from the funeral trade and a few 

 dinners there was nothing unusual. The 

 great stars of the theaters, like Bern- 

 hardt, absorbed a share of the Beauty 

 offerings. Society used its quota of 

 orchids and gardenias at the Metro- 

 politan, but the masses were buying 

 Christmas presents and neglected flowers. 

 After Wednesday of this week the re- 

 tailer has his turn, and if one may 

 judge by the grand supply of flowering 

 plants and the unique baskets and 

 boxes already being made up into at- 

 tractive combinations, a wonderfully 

 prosperous Christmas awaits them all. 

 The weather has also changed to their 

 advantage and gives promise of the 

 expected reaction from the severe cold 

 to the mildness and sunshine of autumn. 



Prices at the opening of this week 

 were unchanged from last week's quo- 

 tations. One can only surmise as to 

 the Christmas values. For violets, $1.25 

 seems to be the established top and 

 thousands have been booked at that 

 figure. The best American Beauties 

 are slated for $1 each. Some whole- 

 salers predict a lower average than 

 usual, the shipments having been light 

 and the surplus of rose growers being 

 about due. Accuracy in Christmas fore- 

 casts is now impossible. Next week we 



